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April 15, 2024 20 mins

What’s the connection between audiobooks and podcasts? You already know the right tone and voice is essential for building a connection with your listeners. It just makes sense, then, that you can turn to different kinds of audio media for inspiration when looking to further hone your skills behind the mic. Take, for example, audiobooks.

Especially in the last year or so, the connection between audiobooks and podcasts has expanded beyond the shared audio medium. Platforms like Spotify are putting a lot of their chips on audiobooks, and podcasters need to start considering this angle more closely from a marketing perspective. Luckily, plenty of the takeaways Mary has gleaned over years of working in the biz of spoken audio apply to both podcast and audiobook narration, and in this episode, she’s sharing her tips.

Uncover the secrets to speaking more engagingly no matter which spoken audio platform you use:

  • The importance of nailing down your tone and style
  • Why recording an audiobook isn’t just “reading your own words”
  • How to make your audio listeners feel as seen as your print audience
  • Why you don’t have to read your book word-for-word

Links worth mentioning from the episode:

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Podcast cover art by Emily Johnston of Artio Design Co. https://www.artiodesignco.com

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