JOIN THE 7 DAY RESET - ▶️ www.therebuiltman.com/7dayreset
In episode 304 of The Rebuilt Man, Coach Frank exposes a hard truth most men never hear:
Your battle isn't with lust — your battle is with identity.
Lust doesn't destroy a man because he's weak.
It destroys him because it rewires his brain to see himself and women the wrong way — training the mind to seek escape over connection, fantasy over purpose, and stimulation over leadership.
But the brain is not stuck.
With the right tools, habits, and identity framework, your brain can be rewired for strength, discipline, intimacy, and masculine purpose.
Inside this episode, Frank breaks down seven science-backed and faith-rooted methods to reprogram your brain from lust and objectification, so you can finally stop relapsing, take back control, and become the man God created you to be.
Expect to Learn
-
Why the real problem isn't temptation — it's identity
-
How lust conditions your brain to see women as objects instead of humans
-
What neuroplasticity has to do with sexual urges and relapse
-
The 7 proven steps to rewire your brain for strength, discipline, and purpose
-
How to transform urges into fuel for leadership
-
Why fighting alone guarantees failure — and how community accelerates healing
-
What God intended masculinity to look like — and how to reclaim it
Key Takeaways
-
Most men think their battle is with lust, but the real battle is with identity.
-
Lust doesn't destroy a man because he's weak — it destroys him because it rewires his brain.
-
Until you change the programming, you'll always return to the same behavior.
-
Freedom begins when a man rewires the brain and restores his identity.
-
True masculinity isn't driven by lust — it's driven by leadership, purpose, connection, and faith.
Next Step
If you're ready to stop trying harder and start getting free, join the:
👉 7-Day Porn Reset — Free for men who are ready for real change
Inside the Reset you'll learn:
-
How to stop relapse cycles
-
How to regulate urges & anxiety
-
How to rebuild discipline & identity
-
How to reconnect with God, purpose, and brotherhood
–
Follow Coach Frank:
IG - https://www.instagram.com/coachfrankrich
YouTube - https://www.youtube.com/@CoachFrankRich
Website - https://www.rebuiltrecovery.com/homepage
Popular Podcasts
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.