239 | RETAIL ROAR 2025: The Must-Attend Summit for Small Product Businesses

Signup for the Must-Attend Summit for Small Product Businesses - its FREE and designed for YOUR!

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I couldn’t be more excited to introduce you to Retail ROAR 2025! If you run a product-based business, whether as an independent retailer, e-commerce seller, or brand, this is the event you cannot afford to miss.

 

Retail ROAR is a free, two-day online summit happening on March 20th and 21st, designed specifically for small product businesses. I created this event because I saw a gap—big retail summits cater to massive corporations, while small business events often focus on service-based industries. But what about the small retailers, the e-commerce entrepreneurs, and the creative product founders? That’s exactly who this summit is for.

 

This year, we’re going even bigger, with an incredible lineup of expert speakers and successful product business founders who have built their brands from the ground up. Some of the inspiring names joining us this year include:

• Saira Khan (Founder of Saira Skin) – Built a 7-figure brand organically in under two years.

• Paige Williams (Founder of P Louise Cosmetics) – Turned a side hustle into a multi-million-pound empire with no outside investment.

• Daniel Priestley (Best-selling Author & Entrepreneur) – Teaching you how to attract and convert more customers in 2025.

• … and many more amazing speakers!

 

We’ll be covering everything you need to know to grow your business this year:
✅ Building a strong community around your brand
✅ Converting visitors into loyal customers
✅ Leveraging the latest consumer trends
✅ Selling more in 2025 with real, actionable strategies

 

How does it work?
💡 It’s completely free – just head to RetailROAR.co.uk and sign up.
💡 The event happens in a private Facebook group, so you can join live or catch the replays over the weekend.
💡 Talks are 30-45 minutes long, making it easy to fit into your schedule.

 

If you’re serious about making 2025 your best year yet for your product business, I promise you, this summit will be worth your time.

 

So don’t wait—go to RetailROAR.co.uk and sign up now! And if you know other product business owners who could benefit, please share this episode with them.

 

I can’t wait to see you at Retail ROAR 2025! 🎉

 

Episode Transcript

(00:00):
Retail ROAR is back.
Hi everybody.
Welcome to episode number 239 ofthe Resilient Retail Game Plan.
My name's Catherine Erdly.
I'm a small business and retail expert.
I am the founder of theResilient Retail Club.
You can find out more atresilientretailclub.com.
I'm also the founder of thefree online summit, Retail ROAR,

(00:21):
which is coming back for 2025.
I am so excited to sharethis episode with you.
It has been several, several months in themaking, and I wanted to share a little bit
more about the summit, why you should comealong, who you can expect to see there,
and what's so great about Retail ROAR.

(00:44):
Welcome to the Resilient Retail GamePlan, a podcast for anyone wanting to
start, grow or scale a profitable creativeproduct business with me, Catherine Erdly.
The Resilient Retail Game Planis a podcast dedicated to one
thing, breaking down the conceptsand tools that I've gathered from
20 years in the retail industry.

(01:04):
and showing you how you canuse them in your business.
This is the real nuts and bolts ofrunning a successful product business,
broken down in an easy accessible way.
This is not a podcast about learninghow to make your business look good.
It's the tools and techniques that willmake you and your business feel good.
Confidently plan, launch and manageyour products and feel in control of

(01:28):
your sales numbers and cash flow to helpyou build a resilient retail business.
Now, some of you may have attendedlast year's summit, but if you haven't,
let me paint the picture for you.
Retail ROAR is a two day.
Free online summit, specificallyfor e commerce sellers and

(01:51):
brands and independent retailers.
So all of the talks, all of thespeakers are all aimed towards
people who sell products.
In other words, you.
I created Retail ROAR back in, well, Icame up with the idea at the end of 2023.
And I created it because I feltthat there were great small business
summits and there were retailsummits, but I hadn't really seen

(02:15):
one that was for small retailers.
So you could go and listen to, say, theCMO of Tesco talk about their strategies,
which is all very interesting, but notsuper relevant if you're a small business.
Or you could go to small businesssummits and hear lots of people talking
about, for example, more issues thatrelate to service based businesses.
But what I didn't see out therewas anything that was really

(02:36):
tailored specifically for e commercebusinesses and independent retailers.
So I set about pulling together themost exciting retail entrepreneurs
and experts and putting themtogether into a free online summit.
And last year, 2000 of you signed upfor Retail ROAR, which was incredible.

(02:57):
And this year it's going tobe even bigger and better.
So when it came to speakers andexperts this year, I was on the lookout
again for the best, most excitingpeople who'd all started where you
guys are or where you guys started.
So people who started on marketstalls or in their bedrooms and
have grown their businesses.

(03:17):
And I also went out and looked for themost exciting experts who were going
to be able to give information that wassuper relevant to you as a business owner
in 2025, when it comes to growing yoursales or understanding the industry,
understanding what's going on, whatyou should be buying and what consumer
trends you should be looking out for.
I pull all of this togetherinto a two day summit.

(03:40):
It is broadcast into a Facebook group.
So that means that you get the opportunityto not only come along and watch these
sessions, but you also get to come alongand network with hundreds and hundreds
of other small product business owners.
So you get the inspiration.
You also get the networking,which is a fantastic combination.

(04:02):
And as I said, I really believe thatthis is the top online free event
for product businesses in the UK.
I haven't seen anything elselike it and I've worked really,
really hard to not only meet thelevel of last year's speakers.
We had some incredible speakers.
People like Lucy Greenwood from Lucy andYak, Joe Touch and the Sharp from Scamp
and Dude, Bree Reid from Snag Tights,a whole host of people who'd hit the

(04:27):
UK's top 100 Fastest growth companies.
So we had, for example, Ammo, a Jfrom plant made, we had your cherry
from Ava Estelle, people like that,who'd grown their businesses really
well, as well as some amazing experts.
And this year I wanted to goout and look for some even more
exciting people to join the lineup.

(04:47):
So it's really simple to sign up.
You head over to RetailROAR.co.Uk.
That's RetailROAR.co.Uk.
You'll be able to sign up.
There's even an opportunity onceyou've grabbed your free ticket.
If you tell me a little bit moreabout you, I've even got some bonus
events and materials for peopledepending on what level you're at.
So don't forget to fill that in, butotherwise you just pop your email

(05:09):
address in and you will be signed upand you will be notified of how to join
the Facebook group when the itinerarycomes out, you'll get that so you'll
know what time to show up for eachindividual session or block out some time
in your diary and come along and watch.
There will be replays.
If you can't come on the 20th andthe 21st of March, you need to get
yourself signed up because we willbe having replays over that weekend.

(05:32):
They can't stay up forever, unfortunately,but If you sign up you'll get all
the notifications and you'll beable to come and watch the replays.
They get broadcast into the facebookgroup and then they're there
available to watch in the facebookgroup until the following monday.
So go check it out and make sure youget yourself signed up, even if you're
not available on the 20th and the 21st.
The talks are about 30 to 45 minutes long.

(05:54):
So you're going to beable to fit those in.
And what I suggest that you do isyou go through and have a look at
the itinerary when it comes out.
I'll be sharing more about that later.
Make sure you go through and highlightthe talks that you really want to focus
on and make sure that you get to seethose either come along, watch them
while they're being broadcast or watchon the replay, but you need to be signed
up either way in order to get those.

(06:16):
So why attend?
Why make time out of your busyschedule to come along to Retail ROAR?
Well, As I said, this is youropportunity to hear from some absolutely
incredible entrepreneurs and founders.
So for example, I won't go throughthe whole lineup, but you can
see it all at retailroar.co.uk.
But for example, we have Saira Khan, whois going to be sharing with us her story.

(06:39):
Now, Saira Khan is somebody thatyou might recognize from the first
Ever series of The Apprentice.
She was a bit of abreakout star from that.
She's also been on several other TVshows, including Loose Women, and she
is a really incredible skin printer.
So in other words, she started her own.
Skincare brand, Saira Skin.

(07:01):
And what I think is absolutely fascinatingabout Saira's story, which I think
you'll really enjoy hearing is allabout how she grew to seven figures in
two years through organic means only.
That means no outside investment,no paid advertising, but
just the power of community.
So it's a really incredible storythat she'll be sharing with us.
We also have Paige Williams.

(07:22):
Now Paige Williams is thefounder of P Louise Cosmetics.
P Louise is the number one shop onTikTok and it's absolutely fascinating
if you go take a look at it.
It is a business that has had someincredible success on social media.
She's going to be sharing her journeyagain without any external investment,

(07:44):
how she's grown it from a effectivelya side hustle to a multi multi million.
They're getting close to a hundred millionpound turnover all through social media.
And I'm going to be talking to Paigeabout her journey with P Louise.
We also have Daniel Priestly.
Daniel Priestly is a verysuccessful serial entrepreneur.

(08:05):
You may have seen him, he's beenon Diary of a CEO podcast with
Stephen Bartlett a couple of times.
He's also written many books on business.
And in fact, his book oversubscribedwas something that I read very early
on in my business and had a profoundimpact on how I think about my business.
He's just an incredible business mind.
And he's going to be sharing atalk specifically all about how

(08:28):
to attract and convert trafficfor product business owners.
So you're not going to want to miss this.
And we have so much more.
If you head over, as I said, to the signuppage to RetailROAR.co.uk, then you're
going to be able to see the full lineup.
And then I'm also going to be doingan episode a little bit in a couple
of weeks, where I talk a little bitmore about the different sessions.

(08:49):
So you can get an idea of themand get an idea of which ones
you want to come along to.
But let me tell you this.
Every single person whotalks is handpicked by me.
I invite every single speaker myself theseare some incredible entrepreneurs who've
done amazing things with their businessesand everything that they're going to be
talking about is focused on lessons andideas and inspiration that you can take

(09:10):
away and apply to your own business.
So that's why everybody there is eithera product business founder or an expert
who works with product businesses.
So you know that the informationthat you're getting is really,
really tailored for you.
So I truly believe this willbe very well worth your time.
So head over, get your spacereserved if you haven't already.

(09:33):
And take a look at the lineup.
As I said, the itinerary will be comingout shortly in a couple of weeks.
So you'll be able to know exactly whento come for each individual session.
Or if you get signed up, then youwill have the opportunity to watch
that throughout the weekend as well.
So you get a chance to catch up if you'renot available on those particular days.
Just to give you that generalsense of the overview.

(09:54):
We're going to be coveringeverything to do with growth.
We're going to be talking aboutcommunity, how you build your community.
We're going to be talking about how youattract your ideal customer, how you
convert them and really specifically,we're going to be talking about what that
looks like in 2025 because it has changed.
Business has changed.

(10:15):
Retail has changed.
It changes all the time andit will keep on changing.
So everything that we're doing isall about what works right now.
You won't want to miss out.
As I said, you're going to be hearingfrom some people who've had some
incredible success, so you've builtincredible businesses that lasted and
grown, and they're going to be sharingtheir thoughts and also what's what

(10:37):
have been some of their challenges.
And I think that's often reallyinspiring as well to hear that it's
easy to look at a business fromthe outside and think, wow, this
must have all been plain sailing.
But we've got some incredible storiesof resilience in there as well.
So I think we can all learn fromFrom what people do when things
go wrong and how they can turnit around for their business.
I have been absolutely blown away bythe excitement when I launched the

(11:01):
Summit lineup last week we have hadsuch a great reaction to it and I think
it really speaks volumes to the valuethat people get from coming to Retail
ROAR that I've had so many messagesfrom people talking about how much
they loved it last year, how much theyreally enjoyed it and how much they're
looking forward to it again this year.
As I said, it is absolutely handpicked.

(11:22):
I spend a lot of time reaching outto people, discussing with people,
getting people on board as speakers.
And, it's just absolutely fantasticto see the whole lineup come together.
I always set myself a goals list of mydream speakers and I really feel like
for 2025 I pretty much got everybodythat I wanted and so I'm really super
excited to share it all with you.
We also have three phenomenalsponsors this year we have Square,

(11:46):
we have Fair and we have ScoreApp.
On the signup page you can find outmore about our sponsors who have
been very generous in supportingRetail ROAR and helping me bring
it to you again for a second year.
So I would absolutelylove to hear from you.
If you attended last year,then drop me a message.
If you want to sign up, you can alsosend me a DM with the word ROAR25.

(12:08):
That's R O A R 2 5.
If you send me a DM with that onInstagram, then you'll get signed up as
well through our very snazzy Instabots,which I've had set up for this time round,
which will take all of your details foryou without even having to leave the app.
So it's super, supereasy for you to sign up.
You can, as I said, come over.
There's several postson Instagram as well.

(12:28):
If you comment on any of those withthe words ROAR25, R O A R 25, then
you will get put into our supersnazzy InstaBot, which will take
all your details and sign you up.
Or you can head over toretailraw.co.uk and sign up there.
Super simple, super easyto do, takes one second.
You just need to give your name andyour email address and then that's it.

(12:53):
You're in the, you're,you're joining the summit.
You'll get the details on howto join the Facebook group.
You'll get the whole itinerary.
You can see all of the speakersare there on the signup page.
A little bit about what they'regoing to be talking about.
I'm going to be talking.
Some more as well on the podcastabout the different talks and what you
might want to come and listen to, I amjust really super excited about this.

(13:13):
Please, please, please, if you are comingto Retail ROAR, if you've been before,
if you've enjoyed it, then do pleaseshare this with your friends, anyone
you know who has an independent retaileror an e commerce business, then please,
please do share it with them because Ipromise it will be worth their while,
as you know if you've been before.
It's a super valuable summit.
So do take a moment to share.

(13:33):
I've got a whole folder full of, graphicsand logos and anything like that.
So if it is something that you wantedto share with people, if you've got
a community, for example, productbusinesses, then do drop me a note.
And I'd be very happy to send that overto you and we'll be super grateful.
So.
Share with your network, share withyour friends, come along and join us.
Go check out the amazing lineup.

(13:55):
As I said, it's an incredible arrayof entrepreneurs and founders and
experts and we're going to be talkingeverything to do with sales success
in 2025 so you won't want to miss out.
See you there.