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July 25, 2025 65 mins

In this solo episode of "The Roofer Show," host Dave Sullivan discusses his "Roofing Business Success Audit," a handy self-assessment tool specifically designed for roofing contractors. Dave breaks down why it’s way more important to focus on things like profitability, cash flow, and how your business is set up, rather than just chasing more sales. He walks you through seven key areas: personal finance, business leadership, financial management, operations, metrics, marketing, and work-life balance, and shares practical tips and resources along the way. He also encourages contractors to download the audit from his website so they can identify their strengths and areas where they might need assistance, ultimately building a more profitable, sustainable, and balanced roofing business.

What you’ll hear in this episode:

  • Importance of conducting a tailored business audit for roofing contractors
  • Focus on profitability and cash flow over sales volume
  • Key areas for assessment in the Roofing Business Success Audit
  • Building a strong personal financial foundation for business success
  • Effective business structure and leadership for sustainable growth
  • Financial management practices for running a business by the numbers
  • Importance of efficient operations and production for customer satisfaction
  • Tracking key performance indicators and metrics for profitability
  • Balancing business operations with personal life to avoid burnout
  • Strategies for effective marketing, lead generation, and sales processes

Resources:

Check out this episode on our YouTube channel at @DaveSullivanRooferShow or use this link - https://www.youtube.com/@DaveSullivanRooferShow

Be sure to subscribe, like, and comment!

Set up a FREE strategy call with Dave and get a few tips on how you can improve your business: https://davesullivan.as.me/free-strategy-call.

Interested in learning more about our 1-on-1 coaching, mastermind groups, or fractional CFO services? Email me or send me a text at (510) 612-1450.

No Plan? No problem. Download our FREE 1-Page Business Plan For Roofing Contractors: https://theroofershow.com/plan

The Roofer Show’s Vetted Sponsors

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SMA Support Services fills a need by empowering contractors to simplify and optimize their operational processes with virtual assistant services. Explore what a virtual assistant can do for your contracting business. Let SMA do the hiring, training, and onboarding. Check out SMAsupport.us (Tell them Dave sent you.)

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