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March 27, 2025 50 mins
I can almost guarantee you've heard the phrase the "money is in the list." And all the experts, myself included, extol the virtues of building your email list, right? Because it's the platform that you own and control. But the question is, are you building an email list of buyers?  Subscribers are great, but you're not buying groceries on subscribers alone. Pete Boyle is the founder of growthmodels.co and he  has a unique list-building and business-building strategy that throws free lead magnets out the window in favor of low-priced products, starting at just $1, and has seen some exciting results, including $4,000 in just 10 days. Tune in to Episode 664 of the Side Hustle Show to learn: how a $1 product can turn cold leads into paying customers (without ads) why low-ticket offers convert better than free lead magnets how to stack simple offers into a $250+ funnel that leads to high-ticket sales (Start your own $1 product experiment at growthmodels.co/dollar.) Full Show Notes: The $1 Product Challenge New to the Show? Get your personalized money-making playlist here! Sponsors: Airbnb — Discover how much your home could be worth and find a professional co-host today! Mint Mobile — Cut your wireless bill to $15 a month! Indeed – Start hiring NOW with a $75 sponsored job credit to upgrade your job post! OpenPhone — Streamline and scale your customer communications with Open Phone. Get 20% off your first 6 months at www.openphone.com/sidehustle. Shopify — Sign up for a $1 per month trial!
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