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October 29, 2025 8 mins

Pretty doesn't always equal profitable. In this episode, I'm sharing what a strategic brand looks like — and how it quietly drives trust, conversions, and confidence. You'll learn how to shift from having a "cute" brand to creating one that is clear, cohesive, and attracts your ideal clients on repeat.

You'll learn:

  • What separates a strategic brand from a stylish one
  • The 3 signs your brand needs a tune-up
  • How to align message, visuals & experience for impact
  • Simple questions to start building a brand that converts

Episode Goodies:

  • Join me for my live 3-day workshop: Unlock Your In-Demand Brand — where I'll help you refine your visuals, clarify your messaging, and design a brand that sells before you ever get on a call. Save your seat →  https://jessierichardsdesigns.com/workshop 

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