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June 20, 2025 9 mins

If you're super ambitious—but constantly exhausted, fantasizing about quitting, or even working at Target just to get a break—you’re not broken. You're just doing it without the right systems. I used to be that person too. On my actual wedding day, in my wedding dress, I took a client call to update her credit card. That was my wake-up call. I realized I had built a business that couldn’t function without me… and it nearly broke me. In this video, I’m sharing why high-achieving business owners burn out—and how the so-called "lazy" CEOs (the ones who value simplicity and ease) are actually building the most scalable and profitable businesses.

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