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June 24, 2025 32 mins

Ready to turn your “meh” marketing into momentum? In this episode, Joshua joins us to break down the magic of feedback loops—what they are, why they matter, and how you can use them to stop guessing and start growing your practice. Whether you’re rocking a solo gig or scaling a group practice, there’s one thing that makes all the difference: paying attention to what’s working (and what’s not). From website wins to Psychology Today pitfalls to Google Ads that actually perform, Joshua shares friendly, down-to-earth wisdom—with a wink of humor and plenty of “a-ha” moments along the way.

If you’ve ever wondered why your beautiful new website isn’t bringing in new clients, or why your ads feel like shouting into the void, this one’s for you. Tune in and let’s tighten that marketing game, one smart tweak at a time. 💡

09:37 Marketing Isn’t Working? You’re Not Alone
11:12 How to Know if Your Marketing Is Working
13:26 Psychology Today: What’s a “Normal” Conversion Rate?
16:44 A Long Game Example: Cracking the Google Ads Code
20:19 Slow Growth = Sustainable Growth
26:50 When It’s Time for a CRM

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