In this conversation, entrepreneurship expert, strategy specialist, and award-winning author of Pioneers: 8 Principles of Business Longevity from Immigrant Entrepreneurs, Neri Karra Sillaman shares how her family transformed from refugees to founders of a global luxury fashion brand without ever taking venture capital.
Starting in a third-floor apartment in Turkey's Grand Bazaar area, they built their business on trust, cultural connections, and what Neri calls "homophilic ties” - the bonds between people who share similar backgrounds and experiences.
Listen in this week for a powerful case study in business longevity for women entrepreneurs who want to build wealth and make an impact their way.
Get full show notes and more information here: https://safimedia.co/WO57
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