All Episodes

July 17, 2023 42 mins
If you're an entrepreneur and you're looking to get in front of your ideal audience, establish yourself as a trusted source and solution, and sell more of your signature programs, services or offers, speaking as a great way to do that. However there are strategic steps that should be followed in order to achieve your ideal outcome, and what we learn in speaking to this weeks guest is that you can actually send clients away by saying the wrong things.
 
And this weeks show, Heather Seger, strategic speaking advisor, guides you through her four step speak for authority method To fill your programs using speaking. Heather also dives into statistics speakers need to know, how to tell the right story, and expert insights to make sure you are speaking up in the right way, to the right audience, about the right topics. 
 

At the end of this episode you will: 

  1. Understand the four steps to the "speak for authority method"
  2. Know how to nail your message
  3. And understand quick strategies to choose your signature talk topic

 

To grab all the links and resources, go to https://sweetlifepodcast.com/297

Mark as Played

Advertise With Us

Popular Podcasts

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

24/7 News: The Latest

24/7 News: The Latest

The latest news in 4 minutes updated every hour, every day.

Therapy Gecko

Therapy Gecko

An unlicensed lizard psychologist travels the universe talking to strangers about absolutely nothing. TO CALL THE GECKO: follow me on https://www.twitch.tv/lyleforever to get a notification for when I am taking calls. I am usually live Mondays, Wednesdays, and Fridays but lately a lot of other times too. I am a gecko.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.