Neil Twa, founder of Voltage Digital Marketing, joins Alex Quin to discuss sustainable e-commerce strategies, brand building, and overcoming challenges in the Amazon FBA space. Neil shares insights from his 17+ years of experience, emphasizing the importance of branding, proper capitalization, and strategic risk-taking in business.
Get a free copy of "Almost Automated Income with FBA" by visiting voltagdm.com/freebook and using the code HUSTLEIH.
Episode Outline
[00:00:03] Introduction to Neil Twa and Voltage Digital Marketing
[00:01:29] Neil’s journey: From IBM to entrepreneurship
[00:04:45] Balancing family life with business
[00:07:06] Lessons from early failures and business bankruptcy
[00:11:11] Transitioning to physical products in e-commerce
[00:14:45] Building sustainable brands over flipping products
[00:18:33] Common misconceptions about Amazon FBA businesses
[00:22:08] The four-step process to creating a sustainable e-commerce brand
[00:27:22] Importance of understanding customer lifetime value
[00:34:10] Neil’s core values and how he wants to be remembered
[00:35:41] Special book offer for listeners
Wisdom Nuggets
Think Long-Term, Not Short-Term: Building a sustainable brand takes time and effort. Don't fall for "get rich quick" schemes; instead, focus on creating lasting value.
Capitalization is Key: Many businesses fail because they lack the proper funding to scale. Smart investment and reinvestment in inventory and marketing are crucial.
Pivot When Needed: Success often requires adjustments. Don't be afraid to shift strategies based on data and market feedback.
Integrity Over Profit: Success in business isn't just about money; it's about honesty, responsibility, and maintaining strong values.
Data-Driven Decisions: Don't run a business based on guesswork. Use real data to inform every decision and improve efficiency.
Power Quotes:
Opportunities begin at the end of your excuses." – Neil Twa
"Revenue is vanity, profit is sanity, and cash flow is king." – Neil Twa
Connect With Neil Twa:
LinkedIn: (https://www.linkedin.com/in/neiltwa/)
Instagram: (https://www.instagram.com/neiltwa/)
Connect With the Podcast Host Alex Quin:
Instagram: (https://www.instagram.com/alexquin)
Twitter: (https://twitter.com/mralexquin)
LinkedIn: (https://www.linkedin.com/in/mralexquin)
Website: (https://alexquin.com)
TikTok: (https://www.tiktok.com/@mralexquin)
Our Community
Instagram:(https://www.instagram.com/hustleinspireshustle)
Twitter: (https://twitter.com/HustleInspires)
LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)
Website: (https://hustleinspireshustle.com)
*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
Ridiculous History
History is beautiful, brutal and, often, ridiculous. Join Ben Bowlin and Noel Brown as they dive into some of the weirdest stories from across the span of human civilization in Ridiculous History, a podcast by iHeartRadio.