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July 17, 2025 • 27 mins

Spencer Herrick, Principal AI Product Manager of Asana and Oliver Myers of AWS demonstrate how their integration allows Asana's AI workflows to access enterprise data from Amazon Q Business, enabling seamless cross-application automation and insights.

Topics Include:

  • Oliver Myers leads Amazon Q Business go-to-market, Spencer Herrick manages Asana AI products.
  • Session focuses on end user productivity challenges with generative AI technology implementations.
  • End users face technology overload with doubled workplace application usage over five years.
  • Data silos prevent getting maximum value from generative AI across fragmented enterprise systems.
  • Workers spend 53% of time on "work about work" instead of strategic contributions.
  • Ideal experience needs single pane of glass with cross-application insights and actions.
  • Amazon Q Business launched as managed service with 40+ enterprise data connectors.
  • Connectors maintain end-user permissions from source systems for enterprise security compliance.
  • QIndex feature enables ISVs to access Q Business data via API calls.
  • End users get answers enriched with multiple data sources without switching applications.
  • Asana's work graph connects all tasks, projects, and portfolios to company goals.
  • Phase 1 AI focused on narrow solutions like smart status updates.
  • Phase 2 aimed for AI teammate capabilities requiring extensive contextual knowledge.
  • AI Studio launched as no-code workflow automation builder within Asana platform.
  • Q integration allows AI Studio to access cross-application context beyond Asana boundaries.
  • SmartChat enhanced with Q can answer "what should I work on today?" holistically.
  • Users returning from PTO can quickly understand goal risks across data sources.
  • AI Studio workflows automate feature request processing across Asana, Drive, Slack, email.
  • Partnership eliminates silos while maintaining enterprise security and permission controls.
  • Integration creates connected ecosystem enabling true cross-application AI automation and insights.


Participants:


Further Links:


See how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/

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