In 1991, Randy Malloy started as an unpaid college intern at WWCD-FM in Columbus, an independent, alternative rock radio station cut from the same cloth as 97X. He held a variety of positions at the station, including promotions director, marketing director, and operations director, before buying the station in 2011. Together with a dedicated band of staffers, they kept the independent/alternative flame alive for 33 years as the station moved around the radio dial from 101.1 ("CD101") to 102.5 to 92.9 before eventually signing off on February 1st of this year.
We talked to Randy about the"Ran-sanity" of his radio career, how WWCD looked up to 97X, how they programmed the music to let the listeners "pass through them" and why being part of the community was so important to them.
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On Purpose with Jay Shetty
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