THE235: Growing And Monetizing Your Podcast with Travis Chappell

Podcasting is no longer a speculative thing, it’s worth something, and the trick is getting yours to be valuable to your audience. The value of your podcast will depend on how many people listen to it, how many episodes they download, and whether they leave reviews or share the episode with friends. This is what makes it a business. It has evolved from being an amateur hobbyist activity into a full-fledged career path with its own professional associations and income stream. 

Join the conversation with Travis Chappell as he shares his specialty as a podcaster and a professional connector to provide you with strategies on how you can build and monetize your podcast. Your podcast is a valuable asset and a business that should bring you gain. Don’t treat it as a hobby; hobbies don’t pay, only businesses do. 

Travis is a podcasting consultant, real estate investor, and professional connector. He’s also the founder of GUESTIO, a software marketplace that allows people to find and book top-level talents to interview for their content, whether it’s for podcast shows, YouTube channels, or blogs. Their mission is to give access to the inaccessible so that they can have the opportunity to get in touch with the talents they want to get to know and value the most. 

Tune in!

During this episode, you will learn about;

[01:03] Travis and josh last meet up in a podcast movement

[02:01] What Travis does as a professional connector 

[03:54] GUESTIO app duo marketplace and how it connects professionals 

[06:48] Travis podcast and why they decided to reverse their decision to retire  

[08:59] Why podcasting is a valuable asset, it has a price tag  

[12:17] How to build your momentum to grow your podcast downloads 

[19:20] Investing and monetizing on the traffic to your show 

[21:03] Door to door marketing and why it’s a great way to learn 

[23:36] Using Messager as an engagement vehicle 

[25:25] Reaching out to people and Travis's success strategies during his startup 

[31:04] What you need in your pocket to get a yes from the big names 

[34:14] How to position yourself as a paid guest using the GUESTIO app

[37:22] How they handle resistance triggered by advocating for paid guests

[42:48] Your podcast is a business; ways to invest in your podcast

[45:42] How you can reach out and learn more about Travis 

Notable Quotes 

• The ultimate asset that we’ve is time, and time is money.
• To earn more attention, you’ve to pay for it or spend time trying to get it 
• Having somebody take action in your own show is the easiest way to sell 
• Bringing the traffic to your show and then pitching on the call to action
• If you treat your podcast as a hobby, it will pay you like a hobby 

Connect with 

Website: https://travischappell.com/

https://guestio.com/

Instagram: https://www.instagram.com/travischappell/

Twitter: https://twitter.com/traviscchappell?lang=en

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