One of the most common questions I get is 'How do I know if I have product market fit?" Especially when you're in that gray zone where things are kind of working but they're not really taking off yet, how do you know if you have product-market fit or not?
That's exactly what we dive into here.
Why you should listen:
- Why demo to close is an excellent leading indicator of PMF.
- Why NPS is not as good as Sean Ellis test to measure product-market fit.
- Why retention is the best long-term metric, but takes long.
- What qualitative signals you'll feel when you have true PMF.
- What to do if you realize you don't have real product-market fit.
This podcast originally aired on Matt's podcast called Product Driven, because the topics were so relevant, I figured I'd post it here too.
Timestamps
(00:00:00) Intro
(00:00:55) How do you know if you have PMF
(00:06:33) Why some problems are good
(00:11:24) Solve a True Top of Mind Pain
(00:15:54) Why timing matters
(00:21:30) How to Know When to Pivot
(00:25:00) Asking the Right Questions to Customers
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