April 16, 2025 • 50 mins
Randy Shannon, VP of Correspondent Lending at Member First Mortgage, brings decades of credit union mortgage lending expertise to shed light on an often-overlooked resource in the industry: Credit Union Service Organizations (CUSOs). This thought-provoking conversation explores why more credit unions aren't taking advantage of these specialized partners despite their perfect alignment with credit union needs and values.
Shannon reveals how CUSOs offer unmatched flexibility, allowing credit unions to maintain their identity while filling specific operational gaps. "You don't have to come to us to do everything," he explains. "We can come alongside a credit union to help them get where they want to go." This plug-and-play approach proves especially valuable for technology implementation – a significant pain point for many institutions.
The discussion takes a fascinating turn when exploring marketing challenges. Shannon highlights how credit union marketing departments often struggle with mortgage-specific messaging and compliance concerns, while CUSOs can provide ready-made, compliant materials that enhance member engagement. "Marketing isn't an event; it's a process," Shannon emphasizes, advocating for consistent, year-round mortgage marketing strategies that many credit unions struggle to execute independently.
Perhaps most compelling is Shannon's articulation of the shared philosophy that makes CUSOs natural partners for credit unions. "Credit unions are the people helping people. We're the people helping people help people," he notes, reinforcing how CUSOs understand the credit union difference at a fundamental level. This alignment ensures members receive the exceptional service they expect, even when certain functions are outsourced.
Whether your credit union is considering technology upgrades, expanding mortgage offerings, or enhancing marketing efforts, this episode provides invaluable insights into leveraging CUSOs as strategic partners. Listen now to discover how these specialized organizations might be the missing piece in your growth strategy.
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
The views and opinions expressed in this
podcast do not necessarilyreflect the views or positions
of Acuma, its board of directors, its management staff or its
members.
The podcast discussionpresented is conversational in
nature and for generalinformation only.
Speaker 3 (00:27):
How are?
Speaker 4 (00:27):
you doing today, peter, I am wonderful today,
thank you.
I really appreciate theopportunity to spend a little
time with you today and I'mdoing well, okay, excellent.
Speaker 3 (00:38):
Now I will say the pleasure is all mine or ours,
should I say, pleasure's allmine or ours, should I say?
Now, looking forward to this,you are most certainly a man who
is well-known across the creditunion industry, a face who is
frequented at all of Acuma'sevents, but I'll say, every
(01:01):
credit union event, at leastthat I attend in recent times,
and so I'm excited to sit downwith you.
I love the topic that we'regoing to discuss today, but
before we get to it, as always,need to bring Justin into the
conversation to give us thelatest and greatest that's
happening over at Acuma Hawk.
What's going on?
How are you doing today, andplease tell us what's going on
(01:23):
at Acuma.
I'm good, peter.
How are you doing today, andplease tell us what's going?
Speaker 2 (01:25):
on at acuma.
I'm good, peter.
How are you living the dream?
L-i-v-i-n, that's right thereyou go, I'm man well, well, over
here at acuma, we just got backfrom our viewpoint regional
summit and it was our firstin-person event of the year and
it was absolutely amazing, Imean there's no, no ways to say
(01:49):
that any other way.
Um, panera had a beautifulfacility.
Um, the blue wahoos game wasawesome.
Everybody had a great time atthe reception, but the round
table is always my favorite part.
Uh, the amount of sharing thatgoes on at these things, it's
just incredible.
Speaker 3 (02:03):
So so sorry I'm not trying to make fun of you, but
the way you said pen air, italmost sounded like panera and I
was like I don't think theywould appreciate that, but
panera does have good sandwiches, panera is always really nice
and clean and they have greatsandwiches and salads.
Um, but yes, pen air, pen Air.
Penn Air was beautiful Brandnew building.
(02:26):
It was fantastic and we mostcertainly do appreciate them
hosting us and their hospitalitywas amazing.
Thank you to Todd Potter forhis generosity and welcoming us.
Speaker 2 (02:40):
Absolutely, but now we're looking forward to our
next event.
So our next event is going tobe the Focal Point Workshop,
which will be in Savannah,georgia, from May 6th and 7th.
That's going to.
Registration is still open, soif you haven't registered,
there's still plenty of time.
And always my favorite questionbut what are you waiting for?
It's going to be an incredibleevent.
We have a star studded lineupalready for those, for those
(03:01):
workshops.
Incredible event.
We have a star-studded lineupalready for those workshops.
If you can't make it out toSavannah, though, don't forget,
we also have one coming up inJune, on the 3rd and 4th in
Seattle Washington.
I almost said it there.
Yeah, so outside of the FocalPoint workshops, we'll have the
Make your Mark annual conference.
(03:22):
That's going to be in Denverthis year from September 21st to
the 24th.
I hope that you've been payingattention to your emails,
because registration is.
It's right around the corner.
It's going to be opening very,very soon.
And then, lastly, if you're notable to make it out to our
in-person events, don't worry.
We also have our fast tracksand our inside track, webinars
(03:43):
and the incredible on pointpodcast.
You also forgot about ournetworks.
Oh yeah, the networks.
Oh man, see, the thing is is wejust keep adding, and I love
that we keep adding.
The list keeps getting longer,like I could probably talk 30
minutes on the amount of eventsthat we have coming up.
So we have our marketingnetwork, that that that has its
(04:05):
Q2 meeting, and then we'll haveour underwriting network, but I
think that's taking place in May, so we have some time for that.
We have the Young ProfessionalNetwork meeting, the Yippins and
, oh and, the stickers lookawesome.
So we got stickers for theYippin community.
You know what you know, I lovestickers I do.
(04:25):
That's why I know what you knowI love stickers I do.
That's why I had to bring thoseup, thank you.
Then we'll have a volume-basednetwork meeting coming up as
well.
So, all in all, you have tostay connected to your email.
You have to stay connected withus on social.
We're always passing outinformation on upcoming events
just to keep it going year round.
Okay, thank you very much,appreciate it.
Speaker 3 (04:43):
Yeah, all right, stay close, don't go far.
All right, randy, back to you,all right.
So before we get to the meatand potatoes of the conversation
, you know first question isalways the same, the last
question is always the same andso, as always, I'm going to
(05:10):
start with the same question andI'm always going to preface it
the same exact way, like Ialways do every single episode
At Amazon Point Podcasts as apeople piece.
It started off with this ideathat not enough podcasts in the
mortgage industry highlight theamazing and special people in
the credit union side of themortgage industry, and I still
believe it that when you look atcredit unions and you look at
CUSOs, that I will stake myclaim and say that I will put
(05:35):
any of us up against any of themany day of the year, and I
firmly believe that you are oneof those people that are just
simply the best.
So to my question and to mypoint.
You know the first question isalways going to be you know, who
is Randy Shannon?
For those rare people who maynot know you, who may not have
seen you at some random eventthat you just pop up at, who are
(05:59):
you?
Who's Randy Shannon?
Please walk us through that.
You can take this as personalas you want or as professional
as you want, but that's alwaysthe first question of the Action
On Point podcast.
Who's Randy Shannon?
Speaker 4 (06:11):
I appreciate that, Peter.
Thank you.
It is always great to get tothe events and to see everybody
that you know, quite evenfriends.
At this point, and I will saybefore I start with that that I
will be in Seattle in June forthe workshop and I will be in
Denver.
Of course, People ask me allthe time if I could only go to
(06:32):
one event per year, what wouldit be?
And it would be the ACM annualconference.
So if you've not been, Istrongly recommend going.
I appreciate that You'rewelcome.
Speaker 2 (06:41):
So, having transitioned that, We'll have
you be free later.
Speaker 4 (06:44):
Thank you, you're welcome, so having transitioned
that We'll have you be a freelater.
Thank you, you're welcome.
I'm with VP, of course, by theway.
Member first mortgage.
We're a mortgage QSO out ofGrand Rapids, michigan,
fantastic company Love.
Member first mortgage.
Been in the mortgage world forwow, a long time.
Been in the credit space forabout 30 years, so on the
(07:06):
mortgage lending side.
Live in Fort Worth, texas.
Married four children, fourgrandchildren.
So you know, everybody askswhat your hobby is, and my hobby
is family work, a little bit ofoutdoors.
So that's good.
I probably should have morehobbies, but I seem to stay very
(07:27):
busy and very involved in mychurch too, by the way, that is,
I don't know what to call it ahobby.
That is a passion.
Speaker 3 (07:34):
No, no, Passions are hobbies and vice versa.
So it plays.
It plays well.
Well, Randy, thank you verymuch for walking us through that
.
So let's kind of get to theconversation.
And again, I said prior to therecording, you know that I love
the topic that you presented assomething that we should discuss
(07:58):
, because all too often it'sit's something that I hear quite
a bit as well.
And, without making this a long,drawn-out introduction to the
conversation, which I sometimesoften do, really the topic that
we're going to discuss today isreally why more credit unions
(08:23):
aren't using CUSOs to kind offill that void in the services
or services or, I guess, maybetools or things that they need.
Right, Because CUSOs wereestablished and are established
to provide those facilities asan outlet or a mechanism.
(08:47):
I'm trying to think of all theterms I can think of to kind of
preface this, as you know, a wayto summarize what a CUSO can do
.
But that's why CUSOs are formedas the service provider for the
various things that a creditunion may need.
But all too often credit unionsforget that CUSOs are out there
(09:08):
.
They can be IT providers, theycan be accounting firms, they
can be marketing companies, theycan be mortgage companies and
oftentimes credit unions oftenforget and oftentimes credit
unions may overlook them as aviable option to support their
growing needs.
(09:30):
And I think this is an importantconversation for us to have,
because we often argue, and weoften have this conversation,
that credit unions want to havea safe place to go right.
Acuma is a safe place to go.
It's a safe place to go right.
Acuma is a safe place to go.
It's a safe place to go forcredit unions to network,
collaborate, openly, discusstheir problems, meet new friends
(09:54):
.
It's like that big group hug.
But QSOs are that safe placefor credit unions to go, where
they know that their members canbe trusted to be taken care of,
et cetera, right that theirbusiness will be treated like
their own.
So I think this is theconversation you presented and I
love it.
So I'll let you kind of take itfrom there.
(10:17):
And so I guess first questionis you know what kind of sparked
this as a topic that you wantto discuss?
Speaker 4 (10:29):
You know, as a CUSO, we're a credit union service
organization, and you know we'resimilar to Acuba, but different
, and the way that we're similaris that we partner with credit
unions to advance credit andmortgage lending.
You know that is a joint desireand that's what we do.
We have 11 owners.
We were set up originally toservice our owners and now we
(10:53):
work with a little over 300credit unions around the country
.
I think that one of the thingsthat you had asked about is on
CUSOs, and sometimes we'reforgotten.
You know, as somebody that's inthe credit world, when I talk
to somebody outside of credit,it's like oh, you know how
credit unions are, they're allthe same.
Well, in your credit unionworld, you know that's not true.
Every credit union is a littlebit different and I think that
(11:14):
may be some of the things thathappen with CUSOs.
Probably every credit union outthere has had some sort of
experience with with a QSO andthere may be that little
stereotype that we're kind ofall the same, but we're not.
We have a lot of differentservices that we offer.
So, for example, our QSO wework with credit unions that we
(11:35):
do everything for them and wework with credit unions that
they do all the heavy liftingand then we may be either the
course one, an outlet or phone,or maybe a subservice and then
everything in between.
So one of the things I thinkwith CUSOs is that you don't
have to come to us to doeverything.
You know we can come.
(11:56):
You can come to us or we cancome alongside a credit to help
them get to where they want togo.
Where they may not have thatstaff, them get to where they
want to go where they may nothave that staff, they may not
want to have that expense, theymay not have that technology.
So we can plug and play andassist in certain areas, but not
um to support, um absolutely toget where they want to go.
Does that help?
Speaker 3 (12:18):
no, I, I agree, I agree and I agree and you know
for, but it kind of, I think itexpands just that.
Right, it's oftentimes when youlook at the individual credit
union, right, you know, creditunions often get and I've been
there right, I've been part of asmall credit union that grew to
(12:39):
become a mid-size credit unionthey get stuck in a rut, right,
they get fixated on doing thingsthe way they've always done it.
Right, leveraging a CUSO orpartnering with a CUSO gives
them the opportunity to kind ofexpand beyond that mindset of
(12:59):
this is how we've always done it.
You know, by having that CUSOin your back pocket, you can
maintain that idea of okay, well, we only do FHA, we only do
conventional ones, excuse me,in-house, but maybe now we can
do FHA, va by partnering withthe QSO, right, yeah, you know
(13:20):
it doesn't change who we are,but now we can still do FHA and
VA.
You know construction, lending,or you know, maybe we, maybe our
members, aren't having the bestservicing experience in-house.
Maybe the CUSO might helpinstead, or something else.
I mean, I think there'sdifferent avenues that a CUSO
(13:44):
can help improve or subsidize inways that credit unions may
think are often better suitedfor a fintech or someone who's
better well known becausethey've been told they're the
(14:06):
best in the industry.
Do you agree or disagree?
Speaker 4 (14:10):
I do.
I do agree.
Ultimately we're about support.
So I totally agree.
We're very and Member.
First Mortgage, and I knowthere's really other good QSOs
out there.
I think that we all togetherthe goal is to come along and
set a credit unit and ask themwhat are you doing now?
What do you want to do?
How do we help you get there?
A great example that might beyou've got a credit union that
(14:34):
has merged with another creditunion.
They're really good in theirfootprint, maybe a couple of
different states.
Now they're going to take onmortgage lending in a few states
that they may not be asfamiliar and they may be looking
for somebody that hasunderwriting expertise, doc prep
expertise, things like that.
It could be on a correspondentbasis, could be on a wholesale
basis.
But come alongside, help themget comfortable, expand in that
(14:56):
footprint.
As you said, where they were, Idon't know, maybe stuck in a
rut, but they're reallycomfortable in that footprint.
But how do we grow outside thatfootprint and do it really well
?
Because you only have one shotat it right.
You got to do it right, rightout of the gate.
So that would be anotherexample where we could come
alongside.
I think that's really good.
(15:16):
It's how do you get the supportto go where you want to go?
And FinTech and technology isreally good.
So we use BlueSage systems.
It's state-of-the-arttechnology, really good stuff.
It's an end-to-end system andcredit unions that may be
looking for a change in an LOS,for example.
But it takes a lot to stand upa new LOS.
(15:38):
It takes due diligence, ittakes investment, it takes
expertise and then you hopeyou've got it right and then you
have to tweak it and fine tuneit.
So if you can use a CUSOpartner, use that technology.
It's already stood up, italready works.
There's no risk that it's goingto fail.
You drop in, you start using it, you get to know the system
(15:59):
well.
It gets you up and running veryquickly.
So that's the technologyServicing technology.
Like all the QSOs, especially us, we have really good reporting,
custom reporting, analytics,data Criterions.
I know of thrive on data.
We give them all the data theywant, typically in a data mart,
so that they can use and sliceand dice the way they want.
(16:21):
But we come alongside their ITdepartment, for example.
The other big thing I see ismarketing.
Every credit union that I'vetalked to is really good at
marketing.
They're good at deliveringmarketing messages, are
fantastic at that.
Sometimes the mortgagemarketing message may not be
there.
And for a marketing departmentsuch as ours or another QC to
(16:43):
come alongside a creditmarketing department and help
with that messaging, help themput it all private label and
then for credit marketing teamto take that and do what they
need, and for the creditmarketing team to take that
marketing message and it's beenall private labels and run with
it as needed is another examplewhere you can come along and
support a credit union to getwhere they want to go.
Speaker 3 (17:05):
Right, and you know, kind of going back to the idea
of you know technology, right,because I think you know
technology is an important part,right?
You know and this is aconversation that I feel like
I'm having a lot lately withseveral different people of all
different types of organizationsthat seems to be a huge
(17:26):
Achilles heel for credit unions.
Regardless of size, technologycan either make or break credit
unions.
On one hand, you have creditunions that don't have the right
technology for who they are.
They probably either have atechnology that's too big for
(17:48):
their size or they don't havethe technology needed to survive
in today's market.
Right, and I think that's afair assessment, right.
And of course, you have thosethat are well-suited.
You know they're large enoughwhere they can invest in the
(18:09):
staff, they can invest intechnology.
I'm not really focused on them,but you know Blue Sage is a
great solution.
You know, I am fascinated withthem.
When you look at the case studythat they did with digital, I
mean that's a fascinating casestudy.
There's a lot of great systemsout there, right?
You know the ISIS of the world,the dark matters of the world,
(18:32):
I mean these are all you know,the Meridian Links, these are.
You know I'm fascinated withthe new.
You know what Meridian Link hasdone lately with you know,
after their conversion to was itLendingQB?
Yeah, that's a great platform.
These are all greatstate-of-the-art platforms.
(18:57):
Technology is really evolving.
That's allowing them to not gothrough this process of having
to worry about vetting thistechnology or implementing this
technology, because I've gonethrough an Encompass
implementation.
(19:18):
I've gone through a Empowerimplementation.
I've gone through you knowcalyx implementations.
You know regardless, and thoseare, you know, yeah, and compass
and empower, they're all sayroughly the same size, right,
los is, calyx is a little bitsmaller, but they're no matter
(19:38):
regardless of size.
They're not easy, right.
And so having a QSO like yoursand regardless of whether or not
you have an administrator, Imean you just save them months
and months of work.
And if you break down the personhours or man hours and if you
(20:02):
peel back the layers on theloans in the day, and if you
think about it in this way, ifit's a smaller credit union,
that is, the ones that are, thatare probably the ones looking
to use a CUSO and a smallercredit union, who's VP of ops is
really the one who's theadministrator or looking to be
(20:22):
the LOS administrator and allthe underwriting that that
person probably is required todo, and while being the LOS
administrator and implementingthese systems using Accusa that
already has this, like you said,the blue sages of the world, I
mean, that's priceless.
I can't even break down thenumbers, I can't even think
(20:44):
about I'm going down a rabbithole.
I'm sure you can tell, right,like that's the value of just
even looking at you, evenconsidering you, right.
I'm overly thinking about thisbecause in my last shop I
(21:05):
probably I'm kicking myselfright now thinking I should have
just looked at you know, memberfirst mortgage, like I should
have gone down this path ofsaying I should have looked at
Accuso and just leveraged theirtechnology instead of trying to
implement an LOS, because itwould have been my life easier,
I would have saved myself sixmonths and saved myself.
I probably wouldn't have grownthe two gray hairs I had back
then.
Speaker 2 (21:24):
Now, I have like 10, but it happens.
Speaker 4 (21:32):
I mean I think you're absolutely correct as a key.
So we really strive to be atechnology provider.
So you talked about the timeand the expertise.
The other thing is that isexpense.
When mortgage business isreally good, you know, mortgage
departments tend to be thedarling of a credit union, right
?
I mean, there's a lot of incomebut adds a lot to the bottom
line.
When production's down a bit,that may not be quite the case.
(21:54):
So in addition to thetechnology being the provider,
we can help move those expensesfrom a big fixed expense that
you know really, you know istough during low volume times to
move it towards more of avariable expense.
So it's manageable.
And then I think the otherthing in addition to that is the
member experience.
As your technology starts toget a little outdated, your
(22:17):
member is not getting thattechnical experience they want
and it's out there, they knowit's out there.
They want and it's out there,they know it's out there.
So when you can bring that intoyour shop and start to give
that member experience they want, they're probably less at risk
of going to another credit unionwhere it's a better technology
and a better feel and a betterexperience.
Speaker 3 (22:33):
What credit union?
Do you know that the mortgageshop is the darling of the
credit union?
Speaker 4 (22:40):
Well, I don't know a whole lot right now about 2022.
I knew quite a few.
Speaker 3 (22:47):
That doesn't count.
That doesn't count.
I mean definitely not for sinceyou know, you know, since you
know we'll say third quarter2022.
Yeah, you know, no mortgageshots been the darling.
Speaker 2 (23:00):
But yeah, I think you bring up a good point, though,
whenever you're talking aboutthat relationship between the
credit union and QSO, them beingable to lean on you.
I don't know, I'm one of thosefirm believers and you can't buy
that amount of expertise.
Qso seems to have a lot ofexpertise that they're just
(23:20):
really willing to impart theirknowledge, impart their
knowledge on them to help them,like, move their missions
forward.
And with credit unions,sometimes they don't get as much
love for the mortgagedepartments, don't get as much
love from the marketing teams.
I mean, I talk to credit unionmarketers all the time and some
say I'd love to talk with themortgage team but it's just not
(23:41):
there today and it's like, well,why not, let's make it happen
and like, whereas you guys comein and you can kind of help
facilitate that conversation alittle bit more, so that's
really good, that's great.
Speaker 3 (23:51):
I mean, and I also like what you said about and I
you know what Justin mentionedand you know the marketing
aspect, right, you know we'vebeen on a big push recently to
talk more about the need formarketing and, justin, at the
beginning of this year, you know, form the marketing network.
(24:17):
Well, technically, at the end oflast year, but you know, the
first meeting was the beginningof this year and it's been like
this slow transition of babysteps, of this is how you market
mortgage, because what we'refinding is that a lot of credit
unions just don't understand howto market mortgages, market
(24:48):
mortgages.
I think you and I can agree,randy, that the days of the
seasonality is gone and you needto market mortgages year round.
And, like you said, randy, theydon't market mortgages at all.
Right, it may be one flyer in abranch or it may be one month
out of the year that they'redoing it, and so being able to
have that, that cue, so that Iimagine you probably have some
forms that a loan officer can goto or VP of sales can go to and
(25:11):
pretty much download and puttheir logo on and put their name
on and all that stuff, right?
Speaker 4 (25:18):
Yeah, we do, and you know, I was just thinking, when
you were talking about that,that the message that we try to
convey, which which is exactlywhat you're saying, is marketing
isn't an event, it's a process,right, it's a continual process
.
That's exactly it.
So we have that sort ofinformation that we can provide
that a credit union could dropthose things in, or when our
marketing team is working with acredit union's marketing team,
(25:39):
that can all be prepared.
They don't have to dropanything or change anything.
It's all private labeled, theloan officers, um, uh, branded,
you know, ready to go.
All you got to do is eitherprint it or send it, or, you
know, create a pull-up displayin your lobby, you know,
whatever you want to do.
So we try to make it easy, um,as easy as best when it comes to
(26:00):
marketing, right, as long asyou're continually, continually
doing it, that's what this is.
Speaker 2 (26:06):
And that's funny.
I was even telling a marketingperson.
I was like you know, if you'redoing it like, establish that
cadence, whatever that cadenceis, but just establish a cadence
, be relevant, be present, likeif it's once a month, it's once
a month, if it's twice a monthor every other week or however
you want to say it, then it'severy other week, but it's be
present, like be out there.
(26:28):
And we can't stress that enough, like we hear from our members
all the time about kind of whatyou're saying.
You know you have the out ofthe box stuff for them and then
they go well, my team says no, Ican't do that.
Well, I mean, it's likeovercoming those obstacles.
Speaker 3 (26:44):
Right.
I think that's all that I wasgetting at, right.
And Justin said expertise,right.
Well, randy, if your marketingdepartment is willing to work
with a credit union's marketingdepartment, I'd like to think
that you know for all, for allintents and purposes CUSO
employees are credit unionemployees, right.
So CUSO employees are creditunion employees, right.
(27:05):
I'd like to think that amarketer that works for a credit
union is going to listen toanother marketer working for a
credit union, right, who has asorry working for a CUSO who, in
theory, works for a creditunion.
And so if they're saying, hey,this is how we market, this is
how we promote mortgages, thisis how we market, this is how we
(27:28):
promote mortgages, this is howyou can do it in a compliant way
year round, because oftentimesone of the biggest hurdles is
that last part, compliance.
That's why oftentimes, creditunions don't go about or don't
market mortgages.
They're scared of a compliantreason, right.
Yeah, liquidity and not havingroom on their books is, yes, a
(27:50):
very good reason why creditunions don't do it.
They just can't do it right,but oftentimes they're scared to
do it right.
I think you can agree with meon that right, randy, absolutely
.
Speaker 4 (28:01):
There are legitimate risks right.
Speaker 3 (28:03):
Right, absolutely.
But if your marketingdepartment, randy, has the
expertise and they're showingthem how to do it and giving
them an actual flyer, that iscompliant, correct.
I mean that right, there isgold.
Speaker 4 (28:20):
That is 100% gold, gold, you know, buyers, home
buyer kits, open house kits,that sort of thing.
That is one effective and twocompliant.
Speaker 3 (28:31):
I mean, why would I mean that right there is?
That right there alone isreason enough just to work with
Accuso.
Right Just to be able to say Ihave access to this.
Why not?
Because I'm not getting thatsupport from my marketing
department.
Not saying, Justin, Sorry, Iwas about to say hold on a
(28:54):
second.
Speaker 2 (28:57):
What do you mean?
Let's talk.
Speaker 3 (29:00):
But you know, seriously, if I was a mortgage
lender, I'm not getting thatsupport from my marketing
department.
I'm going to go get supportfrom somewhere else, Right?
Speaker 4 (29:09):
Absolutely.
We like to make it easy andinexpensive and effective.
Speaker 3 (29:17):
And compliant.
That was my and I'm not sure ifyou know this Justin and I
worked together and I may havepulled him from my last credit
union, but but Justin's Justinwas there.
He saw me fight for attention.
You saw it, justin.
You saw me fight for attention.
I did it as nice as I possiblycould.
(29:38):
I was a nice guy, I was a niceguy, but I fought for attention
and it wasn't easy, right, andso it was literally me waving my
hands, like jumping up and downand give me attention, give me
attention.
And you know, and did I getattention?
Yes, but I always want it more.
And because you have tomortgages year round, I keep
(30:00):
saying it mortgages year round.
And you have to talk about itand you have to remind them hey,
we have construction loanprograms, we do purchases, etc.
Etc.
Etc.
Speaker 4 (30:13):
You hear what I hear.
I think you're exactly right toget the attention, and what I
hear all too often is okay, weheard you, we got a market
mortgages, we'll slot you in forDecember.
Well, great, I got December,but that doesn't help me the
other 11 months.
So that that's the point.
Speaker 3 (30:26):
We're trying to partner with credit unions to um
overcome that yeah, and anotherthing I like about pussos is
the the training aspect.
Right, and I think you guys, Ithink qsos as a whole, do an
excellent job kind of fillingthat gap of Do an excellent job
(30:49):
kind of filling that gap ofwhere credit unions fall short
of training, because when timesget tough the first thing to go
is training.
Right, we see, we've seen inthe past two years, you know
volume is down, so what happens?
They cut travel expensesbecause all of a sudden learning
isn't valuable anymore.
Right, and you guys do anexcellent job kind of help, just
(31:15):
like we do help filling thatgap of you know, but you guys do
like mortgage 101.
This is how you process and allthat stuff.
Q-sys do an excellent job withthat training and credit unions
love learning.
You and I can agree, creditunions love learning Absolutely.
And I think having access to aCUSO that can provide that type
(31:37):
of training, that type ofknowledge, to support your staff
, it's pretty important becausethe mortgage industry is ever
evolving.
I mean, heck, it was three anda half years ago, four years ago
, when we got the new ERLA right.
I mean that was monstrous,right, no-transcript.
(32:03):
I mean think of all the variousregulations that come out.
I mean again, not every creditunion has the support or the
internal resources to traintheir staff.
Some do, but not all.
That's where just having apartnership or having the
(32:25):
resources can help.
Speaker 4 (32:26):
Oh, I agree, peter.
I mean and it can be a lot oflittle things, like last year
when it came out with the noticeof reconsideration of diet Okay
, it's out there, what do we dowith it?
So we had extensive traininginternally for our staff and
then, existentially, we bringthat to our partners.
We share the training we'redoing internally.
This is the GSE's requirements.
(32:46):
You have your initialdisclosure, you have your second
disclosure.
This is what's required, thisis what the form should be,
because there's all kinds offorms that were out there that
may not be compliant.
So what does a compliant formlook like for Fannie Mae?
So that's a great example howto bring that together.
How do we help you evennavigate some of the big things
but the little things, because alot of little things can make a
(33:09):
loan not compliant ornon-saleable.
So that's a great example.
I agree with you.
Speaker 3 (33:12):
No, no, and good point on big or small, because
you're right, they do come outwith.
You know, these little I don'twant to say ticky-tack, because
the reconsider consideration wasa big thing for them to come
out, but you know, you know theGSEs are updating the seller
guide regularly, right, but youknow, just being able to be
(33:32):
trained on those updates is huge.
Anyways, you know we need tostart transitioning, but before
we do any final thoughts on thiswhole entire conversation,
before I ask my last question,my last thought on that is is
one of the things I hear quiteoften.
Speaker 4 (33:48):
We hear quite often as a team when we're talking to
credit unions about possiblypartnering with this mortgage
case, with the mortgage.
Lending is okay, you've gotthese systems.
You've got blue sets.
You've got blackmail.
You've got all these differentthings.
You've got surefire for namedrop, but what about my data?
I've got my core system.
You've got Surefire, you know,for name drop, but what about my
data?
You know I've got my coresystem.
(34:09):
How do I see the information?
What do we do?
And I don't have the technicalexpertise on that, but we had a
meeting with a West Coast creditunion last night after hours
and our IT head of IT and theirIT department got together and
talked about that.
And how do we move that databack to the credit union so that
(34:30):
we can do the things we need to?
Credits thrive on data and tohave a partner where there's
just all this data out there butthey have no access to it.
They can't bring it into theircore.
You know it is a.
It would be a big stop.
So with those conversationsbecause that can happen, we can
make that happen.
So I think that's probably thelast step is not to have a
(34:52):
disconnect from data withoutsourcing systems, but to be
able to bring that back in houseto a credit, which is vital.
Speaker 3 (34:58):
Okay, no, I appreciate that Truly.
Do All right.
So last question before wetransition, and again, like I
said in the beginning, I alwaysask the same first question,
always ask the same lastquestion.
Last question is what keeps yougoing?
You're like everyone else.
You take one food out of bedevery single morning.
What keeps you going?
(35:19):
What keeps you driving?
What keeps you motivated tokeep pushing forward?
Speaker 4 (35:24):
Wow, there's a lot there.
I mean personally, it's familyand faith.
You know to give my best effortfor everything I do In the
credit space in particular.
You know credit unions are thepeople helping people.
We're the people helping peoplehelp people.
I mean we want to advancecredit and lending.
I've been involved around inAcuma for a while.
(35:45):
The goal was to get to 5% ofmortgage loans with credit
unions, then 10%, that should be20%, 30%, 40%.
I mean there's no bettermortgage lender out there, as
you said, than credit unions.
I'd put credit unions againstany other mortgage lender.
I worked with several, let'sjust say that.
But credit unions just have anamazing expertise so it really
is professionally to.
But the credit unions just havean amazing expertise, so it
(36:05):
really is professionally toadvance.
The credit union cause and Iwill leave you with this part is
that people ask me okay, what'sthe difference between a credit
union and a bank?
That are friends and myresponse is a credit union is
pretty much like a bank as longas everything is good, but when
you have problems and you havedifficulties, that's where it's
(36:26):
different.
That's where credit union comesalongside of you and partners
with you and helps you workthrough things and get past it
and get back to where it's goodagain.
And that is one of the bigmotivators for me at the credit
union space is to help creditunions to do that on the board
side, because I think that isvery real and very important.
Speaker 3 (36:51):
I absolutely love that important.
I absolutely love that.
I absolutely love that.
Well, thank you very much,randy.
It's now time for us totransition.
Uh, again, this is where wetransition to the second segment
of our podcast, where wesometimes do trivia, sometimes
we play jeopardy, sometimes wedo the most requested segment of
dad jokes, uh, but today we'rewe're doing a little game of
Jeopardy.
Now, bear with me while I bringin our Jeopardy screen.
(37:12):
I share my, our Jeopardy boardand I share my screen.
Now, you know, it recentlytransitioned, about a month ago.
It transitioned to spring, andwith spring to spring, and with
(37:34):
spring comes golf weather, andwho doesn't like playing golf?
And so what we're going to dois play a little golf jeopardy.
So we're going to test, testboth of yours knowledge with a
game of golf jeopardy.
So, like I I always do, I'mgoing to go ahead and describe
the jeopardy board that's infront of me for our listeners.
(37:54):
There are five categories, allranging from points of 100 to
500.
The categories are rules,vocabulary, golf course, golf
clubs and equipment.
Now, for the sake of this game,randy, you are team one and
Justin is team two.
(38:16):
Now, randy, you do not have toanswer who is or what is.
Again, just if you know it, youknow it, and then when you pick
a question, it's your questionto answer.
Now I will say this you do havean opportunity to steal
questions.
Now I will say this though Ifyou do steal a question and it's
(38:37):
wrong, I take away points.
Okay, perfect, just know that,okay.
So I think that's it.
I think that's my normalsetting the ground rules and
expectations.
Speaker 2 (38:48):
And the hard questions are sometimes hard.
Speaker 3 (38:50):
Oh yeah, yeah, five hundred rules category.
Yeah, seriously, Five hundredsare can be pretty darn hard, but
at the same time, one hundredcan be pretty darn hard too.
I did not make up this Jeopardyboard, I just Googled Jeopardy,
golf Jeopardy.
So who knows what this is like?
And, by the way, who knows whenthis was created?
(39:11):
Sometimes these are pretty,pretty badly dated, so we'll go
from there, All right.
So, randy, you are our honoredguest, so you get to go first.
Speaker 4 (39:23):
Let's go golf clubs for 300 and see what happens.
Speaker 3 (39:26):
Golf clubs 300.
All right, the smallest iron ina golf club set rarely used to
be the one iron, the rarely usedone iron.
The correct answer is what isthe nine iron?
Speaker 4 (39:47):
I guess it just depends what your tongue was
smallest.
Right, I guess that would be.
Speaker 2 (39:52):
Yeah, okay, sorry rainy, that's all right, that's
okay.
Speaker 3 (39:56):
I would have got it wrong too good thing I would
have said, I would have saidpitching wedge.
Speaker 2 (40:01):
But that's what I would have gone with.
I would have gone.
Well, I would have gone with.
Um, I would have gone.
Oh, I would have gone withsandwich.
Speaker 3 (40:07):
Okay, justin, I'm going to go with vocab for 300,
vocabulary for 300 vocabularyfor 300, a difficulty or
obstruction on a golf course,such as lakes, ponds, fences and
bunkers.
Hazard.
The correct answer is what is ahazard?
(40:29):
Well done Well done, Justin.
Speaker 2 (40:32):
We finally chose something I know.
Speaker 4 (40:35):
Hazards.
Speaker 2 (40:37):
Oh, yeah, those are just I like to tell my wife.
Anytime I go play golf, she'slike yeah, she's like how'd you
play?
I was like I went to the beachtoday, all right, randy.
Anytime I go play golf, she'slike yeah, she's like how'd you
play?
Speaker 3 (40:46):
I was like I went to the beach today, All right,
randy, let's go with a golfcourse for 200.
Speaker 4 (40:53):
I'm going to throttle back my enthusiasm.
Golf course 200.
Speaker 3 (40:57):
The middle area of the golf course, which is
between the tee off air, the teeoff area and the putting green.
Speaker 4 (41:05):
Or I like to think that's going to be the fairway
the correct answer is what isthe fairway?
Speaker 3 (41:14):
Nicely done, nice.
Speaker 2 (41:18):
All right, let's go with equipment for 300.
Speaker 3 (41:22):
Equipment 300.
What golf tees are usually madeof.
Speaker 2 (41:28):
I swear if it's something weird, but wood.
Speaker 3 (41:32):
The correct answer is what are wood and plastic?
Got it right?
Nope, subtracting, you didn'tsay plastic.
Speaker 2 (41:41):
It's not no.
Speaker 3 (41:44):
I'll give it to you.
Speaker 4 (41:46):
That would be wrong.
You'd be amazed.
Speaker 3 (41:50):
Whatever, all right.
So last time we played, thequestion was this person was
assassinated.
This person's assassinationstarted World War One.
Speaker 2 (42:03):
Yeah.
Speaker 3 (42:04):
I said Ferdinand, no, no, no, no, no, nope, nope.
You said arch.
You said you said arch, yousaid arch, bishop francis
ferdinand, very close.
And I said I, I, I, withouteven skipping a beat, without
even showing the the answer, Isaid that is wrong, right.
Speaker 4 (42:26):
Archduke Ferdinand Right.
Speaker 3 (42:29):
Archduke Franz Ferdinand, there we go.
Speaker 2 (42:35):
I'm pretty sure I got it right.
I'll have to go back and listento the tape.
Speaker 4 (42:39):
Nope, you did not.
It only matters if you gotcredit.
Speaker 2 (42:43):
I got deducted points .
Does that count?
I got some.
You got credit.
I got deducted points, doesthat count?
I got some kind of credit, justnot the kind you want.
Speaker 4 (42:53):
All right, Randy.
Oh, that's too funny.
All right, let's go with rulesfor 300.
Speaker 3 (43:00):
Rules 300.
Something that must be usedupon the ground.
Speaker 4 (43:06):
Okay, something that must be used upon the ground
well, I would say iron, but youhave fairway woods, which is the
ground, so I'm pretty sure I'mwrong.
(43:29):
But let let's go with Irons andFairway Woods.
Speaker 3 (43:34):
This is a hard question.
I'm not even going to sayquestion it's statement.
I'm going to ask Justin, do youwant to steal?
Just in case.
Speaker 2 (43:44):
No.
Speaker 3 (43:48):
The funny thing is, I'm thinking that it has nothing
to do with a club, maybe alawnmower, something that must
be used upon the ground theballs.
I'm thinking that it hasnothing to do with a club, maybe
a lawnmower, I don't know,something that must be used upon
the ground the balls.
Speaker 2 (43:59):
That would be.
That would be something.
Speaker 3 (44:03):
I'm almost saying what is it whenever someone has,
after you hit, why am Iblanking on it?
After you hit a ball into the,the, a water hazard?
Um, the drops in, yeah,something like that.
Like your relief shot, oh yeah,um, all right, the correct
(44:27):
answer is ah t oh, that's stupidcan't imagine.
Speaker 4 (44:37):
Any other way you'd use a t, but that's stupid oh
look, I didn't know I couldchange team names.
Speaker 3 (44:45):
Yeah, oh interesting.
Oh that's.
I learned something new everyday a t?
Speaker 4 (44:51):
okay, justin.
All right, justin, I need tosteal here.
Speaker 2 (44:54):
Come on, all right, we're going to go with golf
clubs for 500.
Speaker 3 (44:58):
Golf clubs 500.
A golf club that goes over 240yards for men and over 180 yards
for women.
Speaker 2 (45:08):
A driver.
Speaker 3 (45:11):
The correct answer is what is the driver there?
Correct answer is what is thedriver?
Speaker 4 (45:21):
There we go.
That seems like somewhat of adated one.
So that's way over 240 now,right.
Speaker 2 (45:26):
Depends on who you're playing with.
Speaker 3 (45:27):
For Peter Nope, I don't know what you're talking
about.
Whatever You're shooting about.
Whatever You're shooting about,210 at this point.
Speaker 2 (45:35):
Yeah, I have a lot of injuries.
Speaker 4 (45:43):
Randy, let's go.
Equipment for 500.
Speaker 3 (45:46):
I need to make up some ground here Socks that are
favored to be worn.
I know this one.
Speaker 2 (45:56):
I think I know this one.
It's a pirate's favorite sock.
Speaker 4 (46:01):
Maybe I don't know this one I don't know this one
either, um argyle correct answeris okay, you have to give it to
me.
Speaker 2 (46:15):
I'm totally giving that to you, totally giving that
to you totally giving that toyou.
Speaker 3 (46:20):
Oh my god long socks.
Speaker 2 (46:24):
That's what I thought too.
100% giving that to you.
That was like the time that wegot the board that said, etc.
Yeah, 100%, seriously.
There was one time we had a.
We got the board that said, um,et cetera, yeah, a hundred
percent.
Speaker 3 (46:35):
Yeah, Like seriously there was.
There was one time we had ajeopardy game that said one of
the answers had et ceteraattached to it and we were to
every answer, every answer.
Yeah, it was All right.
What's how?
I still lost Last question.
You did lose Last question.
You did lose Last question.
We can't finish this Lastquestion.
Speaker 2 (46:55):
We're going to go to rules for 500.
This is going to be a hard one.
Speaker 3 (47:00):
No, it's not the first person who gets to hit the
ball.
Speaker 2 (47:08):
The person who made the ball first on the last hole.
The first person who gets tohit the ball.
The first person who gets tohit the ball first on the last
hole.
The first person who gets tohit the ball.
The first person who gets tohit the ball.
Yeah, I mean, if you make it onthe previous hole first, no way
, it's the lowest score.
Speaker 4 (47:24):
I was going to steal Justin.
Speaker 2 (47:27):
You sure I'm going with the lowest score.
No way, that can't.
Yeah, that sounds right.
It's the lowest score in.
No wait, that can't.
Yeah, that sounds right.
It's the lowest score in Super.
Speaker 4 (47:36):
Mario Golf and that's what happens.
Okay, I'm going to steal.
Just in case, that's what I wasgoing to steal whoever's
hitting from the back tees, goahead.
Speaker 3 (47:44):
I'm going to give it to Randy and take way points.
Speaker 2 (47:51):
Tie game.
Ah, this was the trick question.
This was the trick question.
Speaker 3 (47:54):
this was the trick question.
Well, at the end of thisepisode's Akuma On Point
Jeopardy, we have our first evertie game.
Speaker 2 (48:09):
I don't think so.
Speaker 3 (48:09):
I think it's the second, but it's okay no, when
we who do we have a tie with?
Speaker 2 (48:14):
Didn't I tie with Dr Bruce?
No, he killed.
You See my memory of peoplethat kill me at Jeopardy it's
starting to just be very bad.
Speaker 3 (48:25):
It's all blending in with each other Pretty much.
My favorite time people get in,they go.
I'm really bad at jeopardy andI lose still and I'm like this
is so awful Our first ever highscore of 600 to 600.
There you go.
Well, randy, thank you verymuch for for sitting down with
(48:45):
us.
Really enjoyed the conversation.
But also I truly appreciateeverything that you do for for
our industry.
But also thank you very muchfor for being in such a great
support of Acuma.
Speaker 4 (48:58):
Peter, you're welcome .
It's been a pleasure, justin,chris excuse me and Peter to be
with you.
Apologize, there, it's just apleasure.
I love you know, I love asAcuma.
As you said, it's learning,it's it's networking and it's
friendship and it's great to bearound y'all.
Thank you, thank you, thank you.
Speaker 3 (49:18):
Justin, thank you, uh , it's my pleasure okay and to
quickly close out to everyonelistening.
Thank you very much for yourtime listening.
Today it's Acumen On Pointpodcast.
We know your time is valuable.
Again, thank you for tuning into the latest episode of Acumen
On Point podcast.
We hope you enjoyed it.
Until next time, be well, myfriends.
Speaker 1 (49:42):
Thanks for listening.
We'll see you next time at theAcuna On Point Podcast.
If not already, be sure tosubscribe and give us a
five-star rating For more greatepisodes and information.
Be sure to visit us online atacunaorg and to get the latest
updates, head over to ourLinkedIn page.
The views and opinions expressed in this
podcast do not necessarilyreflect the views or positions
of Acuma, its board of directors, its management staff or its
members.
The podcast discussionpresented is conversational in
nature and for generalinformation only.
Speaker 3 (00:27):
How are?
Speaker 4 (00:27):
you doing today, peter, I am wonderful today,
thank you.
I really appreciate theopportunity to spend a little
time with you today and I'mdoing well, okay, excellent.
Speaker 3 (00:38):
Now I will say the pleasure is all mine or ours,
should I say, pleasure's allmine or ours, should I say?
Now, looking forward to this,you are most certainly a man who
is well-known across the creditunion industry, a face who is
frequented at all of Acuma'sevents, but I'll say, every
(01:01):
credit union event, at leastthat I attend in recent times,
and so I'm excited to sit downwith you.
I love the topic that we'regoing to discuss today, but
before we get to it, as always,need to bring Justin into the
conversation to give us thelatest and greatest that's
happening over at Acuma Hawk.
What's going on?
How are you doing today, andplease tell us what's going on
(01:23):
at Acuma.
I'm good, peter.
How are you doing today, andplease tell us what's going?
Speaker 2 (01:25):
on at acuma.
I'm good, peter.
How are you living the dream?
L-i-v-i-n, that's right thereyou go, I'm man well, well, over
here at acuma, we just got backfrom our viewpoint regional
summit and it was our firstin-person event of the year and
it was absolutely amazing, Imean there's no, no ways to say
(01:49):
that any other way.
Um, panera had a beautifulfacility.
Um, the blue wahoos game wasawesome.
Everybody had a great time atthe reception, but the round
table is always my favorite part.
Uh, the amount of sharing thatgoes on at these things, it's
just incredible.
Speaker 3 (02:03):
So so sorry I'm not trying to make fun of you, but
the way you said pen air, italmost sounded like panera and I
was like I don't think theywould appreciate that, but
panera does have good sandwiches, panera is always really nice
and clean and they have greatsandwiches and salads.
Um, but yes, pen air, pen Air.
Penn Air was beautiful Brandnew building.
(02:26):
It was fantastic and we mostcertainly do appreciate them
hosting us and their hospitalitywas amazing.
Thank you to Todd Potter forhis generosity and welcoming us.
Speaker 2 (02:40):
Absolutely, but now we're looking forward to our
next event.
So our next event is going tobe the Focal Point Workshop,
which will be in Savannah,georgia, from May 6th and 7th.
That's going to.
Registration is still open, soif you haven't registered,
there's still plenty of time.
And always my favorite questionbut what are you waiting for?
It's going to be an incredibleevent.
We have a star studded lineupalready for those, for those
(03:01):
workshops.
Incredible event.
We have a star-studded lineupalready for those workshops.
If you can't make it out toSavannah, though, don't forget,
we also have one coming up inJune, on the 3rd and 4th in
Seattle Washington.
I almost said it there.
Yeah, so outside of the FocalPoint workshops, we'll have the
Make your Mark annual conference.
(03:22):
That's going to be in Denverthis year from September 21st to
the 24th.
I hope that you've been payingattention to your emails,
because registration is.
It's right around the corner.
It's going to be opening very,very soon.
And then, lastly, if you're notable to make it out to our
in-person events, don't worry.
We also have our fast tracksand our inside track, webinars
(03:43):
and the incredible on pointpodcast.
You also forgot about ournetworks.
Oh yeah, the networks.
Oh man, see, the thing is is wejust keep adding, and I love
that we keep adding.
The list keeps getting longer,like I could probably talk 30
minutes on the amount of eventsthat we have coming up.
So we have our marketingnetwork, that that that has its
(04:05):
Q2 meeting, and then we'll haveour underwriting network, but I
think that's taking place in May, so we have some time for that.
We have the Young ProfessionalNetwork meeting, the Yippins and
, oh and, the stickers lookawesome.
So we got stickers for theYippin community.
You know what you know, I lovestickers I do.
(04:25):
That's why I know what you knowI love stickers I do.
That's why I had to bring thoseup, thank you.
Then we'll have a volume-basednetwork meeting coming up as
well.
So, all in all, you have tostay connected to your email.
You have to stay connected withus on social.
We're always passing outinformation on upcoming events
just to keep it going year round.
Okay, thank you very much,appreciate it.
Speaker 3 (04:43):
Yeah, all right, stay close, don't go far.
All right, randy, back to you,all right.
So before we get to the meatand potatoes of the conversation
, you know first question isalways the same, the last
question is always the same andso, as always, I'm going to
(05:10):
start with the same question andI'm always going to preface it
the same exact way, like Ialways do every single episode
At Amazon Point Podcasts as apeople piece.
It started off with this ideathat not enough podcasts in the
mortgage industry highlight theamazing and special people in
the credit union side of themortgage industry, and I still
believe it that when you look atcredit unions and you look at
CUSOs, that I will stake myclaim and say that I will put
(05:35):
any of us up against any of themany day of the year, and I
firmly believe that you are oneof those people that are just
simply the best.
So to my question and to mypoint.
You know the first question isalways going to be you know, who
is Randy Shannon?
For those rare people who maynot know you, who may not have
seen you at some random eventthat you just pop up at, who are
(05:59):
you?
Who's Randy Shannon?
Please walk us through that.
You can take this as personalas you want or as professional
as you want, but that's alwaysthe first question of the Action
On Point podcast.
Who's Randy Shannon?
Speaker 4 (06:11):
I appreciate that, Peter.
Thank you.
It is always great to get tothe events and to see everybody
that you know, quite evenfriends.
At this point, and I will saybefore I start with that that I
will be in Seattle in June forthe workshop and I will be in
Denver.
Of course, People ask me allthe time if I could only go to
(06:32):
one event per year, what wouldit be?
And it would be the ACM annualconference.
So if you've not been, Istrongly recommend going.
I appreciate that You'rewelcome.
Speaker 2 (06:41):
So, having transitioned that, We'll have
you be free later.
Speaker 4 (06:44):
Thank you, you're welcome, so having transitioned
that We'll have you be a freelater.
Thank you, you're welcome.
I'm with VP, of course, by theway.
Member first mortgage.
We're a mortgage QSO out ofGrand Rapids, michigan,
fantastic company Love.
Member first mortgage.
Been in the mortgage world forwow, a long time.
Been in the credit space forabout 30 years, so on the
(07:06):
mortgage lending side.
Live in Fort Worth, texas.
Married four children, fourgrandchildren.
So you know, everybody askswhat your hobby is, and my hobby
is family work, a little bit ofoutdoors.
So that's good.
I probably should have morehobbies, but I seem to stay very
(07:27):
busy and very involved in mychurch too, by the way, that is,
I don't know what to call it ahobby.
That is a passion.
Speaker 3 (07:34):
No, no, Passions are hobbies and vice versa.
So it plays.
It plays well.
Well, Randy, thank you verymuch for walking us through that
.
So let's kind of get to theconversation.
And again, I said prior to therecording, you know that I love
the topic that you presented assomething that we should discuss
(07:58):
, because all too often it'sit's something that I hear quite
a bit as well.
And, without making this a long,drawn-out introduction to the
conversation, which I sometimesoften do, really the topic that
we're going to discuss today isreally why more credit unions
(08:23):
aren't using CUSOs to kind offill that void in the services
or services or, I guess, maybetools or things that they need.
Right, Because CUSOs wereestablished and are established
to provide those facilities asan outlet or a mechanism.
(08:47):
I'm trying to think of all theterms I can think of to kind of
preface this, as you know, a wayto summarize what a CUSO can do
.
But that's why CUSOs are formedas the service provider for the
various things that a creditunion may need.
But all too often credit unionsforget that CUSOs are out there
(09:08):
.
They can be IT providers, theycan be accounting firms, they
can be marketing companies, theycan be mortgage companies and
oftentimes credit unions oftenforget and oftentimes credit
unions may overlook them as aviable option to support their
growing needs.
(09:30):
And I think this is an importantconversation for us to have,
because we often argue, and weoften have this conversation,
that credit unions want to havea safe place to go right.
Acuma is a safe place to go.
It's a safe place to go right.
Acuma is a safe place to go.
It's a safe place to go forcredit unions to network,
collaborate, openly, discusstheir problems, meet new friends
(09:54):
.
It's like that big group hug.
But QSOs are that safe placefor credit unions to go, where
they know that their members canbe trusted to be taken care of,
et cetera, right that theirbusiness will be treated like
their own.
So I think this is theconversation you presented and I
love it.
So I'll let you kind of take itfrom there.
(10:17):
And so I guess first questionis you know what kind of sparked
this as a topic that you wantto discuss?
Speaker 4 (10:29):
You know, as a CUSO, we're a credit union service
organization, and you know we'resimilar to Acuba, but different
, and the way that we're similaris that we partner with credit
unions to advance credit andmortgage lending.
You know that is a joint desireand that's what we do.
We have 11 owners.
We were set up originally toservice our owners and now we
(10:53):
work with a little over 300credit unions around the country
.
I think that one of the thingsthat you had asked about is on
CUSOs, and sometimes we'reforgotten.
You know, as somebody that's inthe credit world, when I talk
to somebody outside of credit,it's like oh, you know how
credit unions are, they're allthe same.
Well, in your credit unionworld, you know that's not true.
Every credit union is a littlebit different and I think that
(11:14):
may be some of the things thathappen with CUSOs.
Probably every credit union outthere has had some sort of
experience with with a QSO andthere may be that little
stereotype that we're kind ofall the same, but we're not.
We have a lot of differentservices that we offer.
So, for example, our QSO wework with credit unions that we
(11:35):
do everything for them and wework with credit unions that
they do all the heavy liftingand then we may be either the
course one, an outlet or phone,or maybe a subservice and then
everything in between.
So one of the things I thinkwith CUSOs is that you don't
have to come to us to doeverything.
You know we can come.
(11:56):
You can come to us or we cancome alongside a credit to help
them get to where they want togo.
Where they may not have thatstaff, them get to where they
want to go where they may nothave that staff, they may not
want to have that expense, theymay not have that technology.
So we can plug and play andassist in certain areas, but not
um to support, um absolutely toget where they want to go.
Does that help?
Speaker 3 (12:18):
no, I, I agree, I agree and I agree and you know
for, but it kind of, I think itexpands just that.
Right, it's oftentimes when youlook at the individual credit
union, right, you know, creditunions often get and I've been
there right, I've been part of asmall credit union that grew to
(12:39):
become a mid-size credit unionthey get stuck in a rut, right,
they get fixated on doing thingsthe way they've always done it.
Right, leveraging a CUSO orpartnering with a CUSO gives
them the opportunity to kind ofexpand beyond that mindset of
(12:59):
this is how we've always done it.
You know, by having that CUSOin your back pocket, you can
maintain that idea of okay, well, we only do FHA, we only do
conventional ones, excuse me,in-house, but maybe now we can
do FHA, va by partnering withthe QSO, right, yeah, you know
(13:20):
it doesn't change who we are,but now we can still do FHA and
VA.
You know construction, lending,or you know, maybe we, maybe our
members, aren't having the bestservicing experience in-house.
Maybe the CUSO might helpinstead, or something else.
I mean, I think there'sdifferent avenues that a CUSO
(13:44):
can help improve or subsidize inways that credit unions may
think are often better suitedfor a fintech or someone who's
better well known becausethey've been told they're the
(14:06):
best in the industry.
Do you agree or disagree?
Speaker 4 (14:10):
I do.
I do agree.
Ultimately we're about support.
So I totally agree.
We're very and Member.
First Mortgage, and I knowthere's really other good QSOs
out there.
I think that we all togetherthe goal is to come along and
set a credit unit and ask themwhat are you doing now?
What do you want to do?
How do we help you get there?
A great example that might beyou've got a credit union that
(14:34):
has merged with another creditunion.
They're really good in theirfootprint, maybe a couple of
different states.
Now they're going to take onmortgage lending in a few states
that they may not be asfamiliar and they may be looking
for somebody that hasunderwriting expertise, doc prep
expertise, things like that.
It could be on a correspondentbasis, could be on a wholesale
basis.
But come alongside, help themget comfortable, expand in that
(14:56):
footprint.
As you said, where they were, Idon't know, maybe stuck in a
rut, but they're reallycomfortable in that footprint.
But how do we grow outside thatfootprint and do it really well
?
Because you only have one shotat it right.
You got to do it right, rightout of the gate.
So that would be anotherexample where we could come
alongside.
I think that's really good.
(15:16):
It's how do you get the supportto go where you want to go?
And FinTech and technology isreally good.
So we use BlueSage systems.
It's state-of-the-arttechnology, really good stuff.
It's an end-to-end system andcredit unions that may be
looking for a change in an LOS,for example.
But it takes a lot to stand upa new LOS.
(15:38):
It takes due diligence, ittakes investment, it takes
expertise and then you hopeyou've got it right and then you
have to tweak it and fine tuneit.
So if you can use a CUSOpartner, use that technology.
It's already stood up, italready works.
There's no risk that it's goingto fail.
You drop in, you start using it, you get to know the system
(15:59):
well.
It gets you up and running veryquickly.
So that's the technologyServicing technology.
Like all the QSOs, especially us, we have really good reporting,
custom reporting, analytics,data Criterions.
I know of thrive on data.
We give them all the data theywant, typically in a data mart,
so that they can use and sliceand dice the way they want.
(16:21):
But we come alongside their ITdepartment, for example.
The other big thing I see ismarketing.
Every credit union that I'vetalked to is really good at
marketing.
They're good at deliveringmarketing messages, are
fantastic at that.
Sometimes the mortgagemarketing message may not be
there.
And for a marketing departmentsuch as ours or another QC to
(16:43):
come alongside a creditmarketing department and help
with that messaging, help themput it all private label and
then for credit marketing teamto take that and do what they
need, and for the creditmarketing team to take that
marketing message and it's beenall private labels and run with
it as needed is another examplewhere you can come along and
support a credit union to getwhere they want to go.
Speaker 3 (17:05):
Right, and you know, kind of going back to the idea
of you know technology, right,because I think you know
technology is an important part,right?
You know and this is aconversation that I feel like
I'm having a lot lately withseveral different people of all
different types of organizationsthat seems to be a huge
(17:26):
Achilles heel for credit unions.
Regardless of size, technologycan either make or break credit
unions.
On one hand, you have creditunions that don't have the right
technology for who they are.
They probably either have atechnology that's too big for
(17:48):
their size or they don't havethe technology needed to survive
in today's market.
Right, and I think that's afair assessment, right.
And of course, you have thosethat are well-suited.
You know they're large enoughwhere they can invest in the
(18:09):
staff, they can invest intechnology.
I'm not really focused on them,but you know Blue Sage is a
great solution.
You know, I am fascinated withthem.
When you look at the case studythat they did with digital, I
mean that's a fascinating casestudy.
There's a lot of great systemsout there, right?
You know the ISIS of the world,the dark matters of the world,
(18:32):
I mean these are all you know,the Meridian Links, these are.
You know I'm fascinated withthe new.
You know what Meridian Link hasdone lately with you know,
after their conversion to was itLendingQB?
Yeah, that's a great platform.
These are all greatstate-of-the-art platforms.
(18:57):
Technology is really evolving.
That's allowing them to not gothrough this process of having
to worry about vetting thistechnology or implementing this
technology, because I've gonethrough an Encompass
implementation.
(19:18):
I've gone through a Empowerimplementation.
I've gone through you knowcalyx implementations.
You know regardless, and thoseare, you know, yeah, and compass
and empower, they're all sayroughly the same size, right,
los is, calyx is a little bitsmaller, but they're no matter
(19:38):
regardless of size.
They're not easy, right.
And so having a QSO like yoursand regardless of whether or not
you have an administrator, Imean you just save them months
and months of work.
And if you break down the personhours or man hours and if you
(20:02):
peel back the layers on theloans in the day, and if you
think about it in this way, ifit's a smaller credit union,
that is, the ones that are, thatare probably the ones looking
to use a CUSO and a smallercredit union, who's VP of ops is
really the one who's theadministrator or looking to be
(20:22):
the LOS administrator and allthe underwriting that that
person probably is required todo, and while being the LOS
administrator and implementingthese systems using Accusa that
already has this, like you said,the blue sages of the world, I
mean, that's priceless.
I can't even break down thenumbers, I can't even think
(20:44):
about I'm going down a rabbithole.
I'm sure you can tell, right,like that's the value of just
even looking at you, evenconsidering you, right.
I'm overly thinking about thisbecause in my last shop I
(21:05):
probably I'm kicking myselfright now thinking I should have
just looked at you know, memberfirst mortgage, like I should
have gone down this path ofsaying I should have looked at
Accuso and just leveraged theirtechnology instead of trying to
implement an LOS, because itwould have been my life easier,
I would have saved myself sixmonths and saved myself.
I probably wouldn't have grownthe two gray hairs I had back
then.
Speaker 2 (21:24):
Now, I have like 10, but it happens.
Speaker 4 (21:32):
I mean I think you're absolutely correct as a key.
So we really strive to be atechnology provider.
So you talked about the timeand the expertise.
The other thing is that isexpense.
When mortgage business isreally good, you know, mortgage
departments tend to be thedarling of a credit union, right
?
I mean, there's a lot of incomebut adds a lot to the bottom
line.
When production's down a bit,that may not be quite the case.
(21:54):
So in addition to thetechnology being the provider,
we can help move those expensesfrom a big fixed expense that
you know really, you know istough during low volume times to
move it towards more of avariable expense.
So it's manageable.
And then I think the otherthing in addition to that is the
member experience.
As your technology starts toget a little outdated, your
(22:17):
member is not getting thattechnical experience they want
and it's out there, they knowit's out there.
They want and it's out there,they know it's out there.
So when you can bring that intoyour shop and start to give
that member experience they want, they're probably less at risk
of going to another credit unionwhere it's a better technology
and a better feel and a betterexperience.
Speaker 3 (22:33):
What credit union?
Do you know that the mortgageshop is the darling of the
credit union?
Speaker 4 (22:40):
Well, I don't know a whole lot right now about 2022.
I knew quite a few.
Speaker 3 (22:47):
That doesn't count.
That doesn't count.
I mean definitely not for sinceyou know, you know, since you
know we'll say third quarter2022.
Yeah, you know, no mortgageshots been the darling.
Speaker 2 (23:00):
But yeah, I think you bring up a good point, though,
whenever you're talking aboutthat relationship between the
credit union and QSO, them beingable to lean on you.
I don't know, I'm one of thosefirm believers and you can't buy
that amount of expertise.
Qso seems to have a lot ofexpertise that they're just
(23:20):
really willing to impart theirknowledge, impart their
knowledge on them to help them,like, move their missions
forward.
And with credit unions,sometimes they don't get as much
love for the mortgagedepartments, don't get as much
love from the marketing teams.
I mean, I talk to credit unionmarketers all the time and some
say I'd love to talk with themortgage team but it's just not
(23:41):
there today and it's like, well,why not, let's make it happen
and like, whereas you guys comein and you can kind of help
facilitate that conversation alittle bit more, so that's
really good, that's great.
Speaker 3 (23:51):
I mean, and I also like what you said about and I
you know what Justin mentionedand you know the marketing
aspect, right, you know we'vebeen on a big push recently to
talk more about the need formarketing and, justin, at the
beginning of this year, you know, form the marketing network.
(24:17):
Well, technically, at the end oflast year, but you know, the
first meeting was the beginningof this year and it's been like
this slow transition of babysteps, of this is how you market
mortgage, because what we'refinding is that a lot of credit
unions just don't understand howto market mortgages, market
(24:48):
mortgages.
I think you and I can agree,randy, that the days of the
seasonality is gone and you needto market mortgages year round.
And, like you said, randy, theydon't market mortgages at all.
Right, it may be one flyer in abranch or it may be one month
out of the year that they'redoing it, and so being able to
have that, that cue, so that Iimagine you probably have some
forms that a loan officer can goto or VP of sales can go to and
(25:11):
pretty much download and puttheir logo on and put their name
on and all that stuff, right?
Speaker 4 (25:18):
Yeah, we do, and you know, I was just thinking, when
you were talking about that,that the message that we try to
convey, which which is exactlywhat you're saying, is marketing
isn't an event, it's a process,right, it's a continual process
.
That's exactly it.
So we have that sort ofinformation that we can provide
that a credit union could dropthose things in, or when our
marketing team is working with acredit union's marketing team,
(25:39):
that can all be prepared.
They don't have to dropanything or change anything.
It's all private labeled, theloan officers, um, uh, branded,
you know, ready to go.
All you got to do is eitherprint it or send it, or, you
know, create a pull-up displayin your lobby, you know,
whatever you want to do.
So we try to make it easy, um,as easy as best when it comes to
(26:00):
marketing, right, as long asyou're continually, continually
doing it, that's what this is.
Speaker 2 (26:06):
And that's funny.
I was even telling a marketingperson.
I was like you know, if you'redoing it like, establish that
cadence, whatever that cadenceis, but just establish a cadence
, be relevant, be present, likeif it's once a month, it's once
a month, if it's twice a monthor every other week or however
you want to say it, then it'severy other week, but it's be
present, like be out there.
(26:28):
And we can't stress that enough, like we hear from our members
all the time about kind of whatyou're saying.
You know you have the out ofthe box stuff for them and then
they go well, my team says no, Ican't do that.
Well, I mean, it's likeovercoming those obstacles.
Speaker 3 (26:44):
Right.
I think that's all that I wasgetting at, right.
And Justin said expertise,right.
Well, randy, if your marketingdepartment is willing to work
with a credit union's marketingdepartment, I'd like to think
that you know for all, for allintents and purposes CUSO
employees are credit unionemployees, right.
So CUSO employees are creditunion employees, right.
(27:05):
I'd like to think that amarketer that works for a credit
union is going to listen toanother marketer working for a
credit union, right, who has asorry working for a CUSO who, in
theory, works for a creditunion.
And so if they're saying, hey,this is how we market, this is
how we promote mortgages, thisis how we market, this is how we
(27:28):
promote mortgages, this is howyou can do it in a compliant way
year round, because oftentimesone of the biggest hurdles is
that last part, compliance.
That's why oftentimes, creditunions don't go about or don't
market mortgages.
They're scared of a compliantreason, right.
Yeah, liquidity and not havingroom on their books is, yes, a
(27:50):
very good reason why creditunions don't do it.
They just can't do it right,but oftentimes they're scared to
do it right.
I think you can agree with meon that right, randy, absolutely
.
Speaker 4 (28:01):
There are legitimate risks right.
Speaker 3 (28:03):
Right, absolutely.
But if your marketingdepartment, randy, has the
expertise and they're showingthem how to do it and giving
them an actual flyer, that iscompliant, correct.
I mean that right, there isgold.
Speaker 4 (28:20):
That is 100% gold, gold, you know, buyers, home
buyer kits, open house kits,that sort of thing.
That is one effective and twocompliant.
Speaker 3 (28:31):
I mean, why would I mean that right there is?
That right there alone isreason enough just to work with
Accuso.
Right Just to be able to say Ihave access to this.
Why not?
Because I'm not getting thatsupport from my marketing
department.
Not saying, Justin, Sorry, Iwas about to say hold on a
(28:54):
second.
Speaker 2 (28:57):
What do you mean?
Let's talk.
Speaker 3 (29:00):
But you know, seriously, if I was a mortgage
lender, I'm not getting thatsupport from my marketing
department.
I'm going to go get supportfrom somewhere else, Right?
Speaker 4 (29:09):
Absolutely.
We like to make it easy andinexpensive and effective.
Speaker 3 (29:17):
And compliant.
That was my and I'm not sure ifyou know this Justin and I
worked together and I may havepulled him from my last credit
union, but but Justin's Justinwas there.
He saw me fight for attention.
You saw it, justin.
You saw me fight for attention.
I did it as nice as I possiblycould.
(29:38):
I was a nice guy, I was a niceguy, but I fought for attention
and it wasn't easy, right, andso it was literally me waving my
hands, like jumping up and downand give me attention, give me
attention.
And you know, and did I getattention?
Yes, but I always want it more.
And because you have tomortgages year round, I keep
(30:00):
saying it mortgages year round.
And you have to talk about itand you have to remind them hey,
we have construction loanprograms, we do purchases, etc.
Etc.
Etc.
Speaker 4 (30:13):
You hear what I hear.
I think you're exactly right toget the attention, and what I
hear all too often is okay, weheard you, we got a market
mortgages, we'll slot you in forDecember.
Well, great, I got December,but that doesn't help me the
other 11 months.
So that that's the point.
Speaker 3 (30:26):
We're trying to partner with credit unions to um
overcome that yeah, and anotherthing I like about pussos is
the the training aspect.
Right, and I think you guys, Ithink qsos as a whole, do an
excellent job kind of fillingthat gap of Do an excellent job
(30:49):
kind of filling that gap ofwhere credit unions fall short
of training, because when timesget tough the first thing to go
is training.
Right, we see, we've seen inthe past two years, you know
volume is down, so what happens?
They cut travel expensesbecause all of a sudden learning
isn't valuable anymore.
Right, and you guys do anexcellent job kind of help, just
(31:15):
like we do help filling thatgap of you know, but you guys do
like mortgage 101.
This is how you process and allthat stuff.
Q-sys do an excellent job withthat training and credit unions
love learning.
You and I can agree, creditunions love learning Absolutely.
And I think having access to aCUSO that can provide that type
(31:37):
of training, that type ofknowledge, to support your staff
, it's pretty important becausethe mortgage industry is ever
evolving.
I mean, heck, it was three anda half years ago, four years ago
, when we got the new ERLA right.
I mean that was monstrous,right, no-transcript.
(32:03):
I mean think of all the variousregulations that come out.
I mean again, not every creditunion has the support or the
internal resources to traintheir staff.
Some do, but not all.
That's where just having apartnership or having the
(32:25):
resources can help.
Speaker 4 (32:26):
Oh, I agree, peter.
I mean and it can be a lot oflittle things, like last year
when it came out with the noticeof reconsideration of diet Okay
, it's out there, what do we dowith it?
So we had extensive traininginternally for our staff and
then, existentially, we bringthat to our partners.
We share the training we'redoing internally.
This is the GSE's requirements.
(32:46):
You have your initialdisclosure, you have your second
disclosure.
This is what's required, thisis what the form should be,
because there's all kinds offorms that were out there that
may not be compliant.
So what does a compliant formlook like for Fannie Mae?
So that's a great example howto bring that together.
How do we help you evennavigate some of the big things
but the little things, because alot of little things can make a
(33:09):
loan not compliant ornon-saleable.
So that's a great example.
I agree with you.
Speaker 3 (33:12):
No, no, and good point on big or small, because
you're right, they do come outwith.
You know, these little I don'twant to say ticky-tack, because
the reconsider consideration wasa big thing for them to come
out, but you know, you know theGSEs are updating the seller
guide regularly, right, but youknow, just being able to be
(33:32):
trained on those updates is huge.
Anyways, you know we need tostart transitioning, but before
we do any final thoughts on thiswhole entire conversation,
before I ask my last question,my last thought on that is is
one of the things I hear quiteoften.
Speaker 4 (33:48):
We hear quite often as a team when we're talking to
credit unions about possiblypartnering with this mortgage
case, with the mortgage.
Lending is okay, you've gotthese systems.
You've got blue sets.
You've got blackmail.
You've got all these differentthings.
You've got surefire for namedrop, but what about my data?
I've got my core system.
You've got Surefire, you know,for name drop, but what about my
data?
You know I've got my coresystem.
(34:09):
How do I see the information?
What do we do?
And I don't have the technicalexpertise on that, but we had a
meeting with a West Coast creditunion last night after hours
and our IT head of IT and theirIT department got together and
talked about that.
And how do we move that databack to the credit union so that
(34:30):
we can do the things we need to?
Credits thrive on data and tohave a partner where there's
just all this data out there butthey have no access to it.
They can't bring it into theircore.
You know it is a.
It would be a big stop.
So with those conversationsbecause that can happen, we can
make that happen.
So I think that's probably thelast step is not to have a
(34:52):
disconnect from data withoutsourcing systems, but to be
able to bring that back in houseto a credit, which is vital.
Speaker 3 (34:58):
Okay, no, I appreciate that Truly.
Do All right.
So last question before wetransition, and again, like I
said in the beginning, I alwaysask the same first question,
always ask the same lastquestion.
Last question is what keeps yougoing?
You're like everyone else.
You take one food out of bedevery single morning.
What keeps you going?
(35:19):
What keeps you driving?
What keeps you motivated tokeep pushing forward?
Speaker 4 (35:24):
Wow, there's a lot there.
I mean personally, it's familyand faith.
You know to give my best effortfor everything I do In the
credit space in particular.
You know credit unions are thepeople helping people.
We're the people helping peoplehelp people.
I mean we want to advancecredit and lending.
I've been involved around inAcuma for a while.
(35:45):
The goal was to get to 5% ofmortgage loans with credit
unions, then 10%, that should be20%, 30%, 40%.
I mean there's no bettermortgage lender out there, as
you said, than credit unions.
I'd put credit unions againstany other mortgage lender.
I worked with several, let'sjust say that.
But credit unions just have anamazing expertise so it really
is professionally to.
But the credit unions just havean amazing expertise, so it
(36:05):
really is professionally toadvance.
The credit union cause and Iwill leave you with this part is
that people ask me okay, what'sthe difference between a credit
union and a bank?
That are friends and myresponse is a credit union is
pretty much like a bank as longas everything is good, but when
you have problems and you havedifficulties, that's where it's
(36:26):
different.
That's where credit union comesalongside of you and partners
with you and helps you workthrough things and get past it
and get back to where it's goodagain.
And that is one of the bigmotivators for me at the credit
union space is to help creditunions to do that on the board
side, because I think that isvery real and very important.
Speaker 3 (36:51):
I absolutely love that important.
I absolutely love that.
I absolutely love that.
Well, thank you very much,randy.
It's now time for us totransition.
Uh, again, this is where wetransition to the second segment
of our podcast, where wesometimes do trivia, sometimes
we play jeopardy, sometimes wedo the most requested segment of
dad jokes, uh, but today we'rewe're doing a little game of
Jeopardy.
Now, bear with me while I bringin our Jeopardy screen.
(37:12):
I share my, our Jeopardy boardand I share my screen.
Now, you know, it recentlytransitioned, about a month ago.
It transitioned to spring, andwith spring to spring, and with
(37:34):
spring comes golf weather, andwho doesn't like playing golf?
And so what we're going to dois play a little golf jeopardy.
So we're going to test, testboth of yours knowledge with a
game of golf jeopardy.
So, like I I always do, I'mgoing to go ahead and describe
the jeopardy board that's infront of me for our listeners.
(37:54):
There are five categories, allranging from points of 100 to
500.
The categories are rules,vocabulary, golf course, golf
clubs and equipment.
Now, for the sake of this game,randy, you are team one and
Justin is team two.
(38:16):
Now, randy, you do not have toanswer who is or what is.
Again, just if you know it, youknow it, and then when you pick
a question, it's your questionto answer.
Now I will say this you do havean opportunity to steal
questions.
Now I will say this though Ifyou do steal a question and it's
(38:37):
wrong, I take away points.
Okay, perfect, just know that,okay.
So I think that's it.
I think that's my normalsetting the ground rules and
expectations.
Speaker 2 (38:48):
And the hard questions are sometimes hard.
Speaker 3 (38:50):
Oh yeah, yeah, five hundred rules category.
Yeah, seriously, Five hundredsare can be pretty darn hard, but
at the same time, one hundredcan be pretty darn hard too.
I did not make up this Jeopardyboard, I just Googled Jeopardy,
golf Jeopardy.
So who knows what this is like?
And, by the way, who knows whenthis was created?
(39:11):
Sometimes these are pretty,pretty badly dated, so we'll go
from there, All right.
So, randy, you are our honoredguest, so you get to go first.
Speaker 4 (39:23):
Let's go golf clubs for 300 and see what happens.
Speaker 3 (39:26):
Golf clubs 300.
All right, the smallest iron ina golf club set rarely used to
be the one iron, the rarely usedone iron.
The correct answer is what isthe nine iron?
Speaker 4 (39:47):
I guess it just depends what your tongue was
smallest.
Right, I guess that would be.
Speaker 2 (39:52):
Yeah, okay, sorry rainy, that's all right, that's
okay.
Speaker 3 (39:56):
I would have got it wrong too good thing I would
have said, I would have saidpitching wedge.
Speaker 2 (40:01):
But that's what I would have gone with.
I would have gone.
Well, I would have gone with.
Um, I would have gone.
Oh, I would have gone withsandwich.
Speaker 3 (40:07):
Okay, justin, I'm going to go with vocab for 300,
vocabulary for 300 vocabularyfor 300, a difficulty or
obstruction on a golf course,such as lakes, ponds, fences and
bunkers.
Hazard.
The correct answer is what is ahazard?
(40:29):
Well done Well done, Justin.
Speaker 2 (40:32):
We finally chose something I know.
Speaker 4 (40:35):
Hazards.
Speaker 2 (40:37):
Oh, yeah, those are just I like to tell my wife.
Anytime I go play golf, she'slike yeah, she's like how'd you
play?
I was like I went to the beachtoday, all right, randy.
Anytime I go play golf, she'slike yeah, she's like how'd you
play?
Speaker 3 (40:46):
I was like I went to the beach today, All right,
randy, let's go with a golfcourse for 200.
Speaker 4 (40:53):
I'm going to throttle back my enthusiasm.
Golf course 200.
Speaker 3 (40:57):
The middle area of the golf course, which is
between the tee off air, the teeoff area and the putting green.
Speaker 4 (41:05):
Or I like to think that's going to be the fairway
the correct answer is what isthe fairway?
Speaker 3 (41:14):
Nicely done, nice.
Speaker 2 (41:18):
All right, let's go with equipment for 300.
Speaker 3 (41:22):
Equipment 300.
What golf tees are usually madeof.
Speaker 2 (41:28):
I swear if it's something weird, but wood.
Speaker 3 (41:32):
The correct answer is what are wood and plastic?
Got it right?
Nope, subtracting, you didn'tsay plastic.
Speaker 2 (41:41):
It's not no.
Speaker 3 (41:44):
I'll give it to you.
Speaker 4 (41:46):
That would be wrong.
You'd be amazed.
Speaker 3 (41:50):
Whatever, all right.
So last time we played, thequestion was this person was
assassinated.
This person's assassinationstarted World War One.
Speaker 2 (42:03):
Yeah.
Speaker 3 (42:04):
I said Ferdinand, no, no, no, no, no, nope, nope.
You said arch.
You said you said arch, yousaid arch, bishop francis
ferdinand, very close.
And I said I, I, I, withouteven skipping a beat, without
even showing the the answer, Isaid that is wrong, right.
Speaker 4 (42:26):
Archduke Ferdinand Right.
Speaker 3 (42:29):
Archduke Franz Ferdinand, there we go.
Speaker 2 (42:35):
I'm pretty sure I got it right.
I'll have to go back and listento the tape.
Speaker 4 (42:39):
Nope, you did not.
It only matters if you gotcredit.
Speaker 2 (42:43):
I got deducted points .
Does that count?
I got some.
You got credit.
I got deducted points, doesthat count?
I got some kind of credit, justnot the kind you want.
Speaker 4 (42:53):
All right, Randy.
Oh, that's too funny.
All right, let's go with rulesfor 300.
Speaker 3 (43:00):
Rules 300.
Something that must be usedupon the ground.
Speaker 4 (43:06):
Okay, something that must be used upon the ground
well, I would say iron, but youhave fairway woods, which is the
ground, so I'm pretty sure I'mwrong.
(43:29):
But let let's go with Irons andFairway Woods.
Speaker 3 (43:34):
This is a hard question.
I'm not even going to sayquestion it's statement.
I'm going to ask Justin, do youwant to steal?
Just in case.
Speaker 2 (43:44):
No.
Speaker 3 (43:48):
The funny thing is, I'm thinking that it has nothing
to do with a club, maybe alawnmower, something that must
be used upon the ground theballs.
I'm thinking that it hasnothing to do with a club, maybe
a lawnmower, I don't know,something that must be used upon
the ground the balls.
Speaker 2 (43:59):
That would be.
That would be something.
Speaker 3 (44:03):
I'm almost saying what is it whenever someone has,
after you hit, why am Iblanking on it?
After you hit a ball into the,the, a water hazard?
Um, the drops in, yeah,something like that.
Like your relief shot, oh yeah,um, all right, the correct
(44:27):
answer is ah t oh, that's stupidcan't imagine.
Speaker 4 (44:37):
Any other way you'd use a t, but that's stupid oh
look, I didn't know I couldchange team names.
Speaker 3 (44:45):
Yeah, oh interesting.
Oh that's.
I learned something new everyday a t?
Speaker 4 (44:51):
okay, justin.
All right, justin, I need tosteal here.
Speaker 2 (44:54):
Come on, all right, we're going to go with golf
clubs for 500.
Speaker 3 (44:58):
Golf clubs 500.
A golf club that goes over 240yards for men and over 180 yards
for women.
Speaker 2 (45:08):
A driver.
Speaker 3 (45:11):
The correct answer is what is the driver there?
Correct answer is what is thedriver?
Speaker 4 (45:21):
There we go.
That seems like somewhat of adated one.
So that's way over 240 now,right.
Speaker 2 (45:26):
Depends on who you're playing with.
Speaker 3 (45:27):
For Peter Nope, I don't know what you're talking
about.
Whatever You're shooting about.
Whatever You're shooting about,210 at this point.
Speaker 2 (45:35):
Yeah, I have a lot of injuries.
Speaker 4 (45:43):
Randy, let's go.
Equipment for 500.
Speaker 3 (45:46):
I need to make up some ground here Socks that are
favored to be worn.
I know this one.
Speaker 2 (45:56):
I think I know this one.
It's a pirate's favorite sock.
Speaker 4 (46:01):
Maybe I don't know this one I don't know this one
either, um argyle correct answeris okay, you have to give it to
me.
Speaker 2 (46:15):
I'm totally giving that to you, totally giving that
to you totally giving that toyou.
Speaker 3 (46:20):
Oh my god long socks.
Speaker 2 (46:24):
That's what I thought too.
100% giving that to you.
That was like the time that wegot the board that said, etc.
Yeah, 100%, seriously.
There was one time we had a.
We got the board that said, um,et cetera, yeah, a hundred
percent.
Speaker 3 (46:35):
Yeah, Like seriously there was.
There was one time we had ajeopardy game that said one of
the answers had et ceteraattached to it and we were to
every answer, every answer.
Yeah, it was All right.
What's how?
I still lost Last question.
You did lose Last question.
You did lose Last question.
We can't finish this Lastquestion.
Speaker 2 (46:55):
We're going to go to rules for 500.
This is going to be a hard one.
Speaker 3 (47:00):
No, it's not the first person who gets to hit the
ball.
Speaker 2 (47:08):
The person who made the ball first on the last hole.
The first person who gets tohit the ball.
The first person who gets tohit the ball first on the last
hole.
The first person who gets tohit the ball.
The first person who gets tohit the ball.
Yeah, I mean, if you make it onthe previous hole first, no way
, it's the lowest score.
Speaker 4 (47:24):
I was going to steal Justin.
Speaker 2 (47:27):
You sure I'm going with the lowest score.
No way, that can't.
Yeah, that sounds right.
It's the lowest score in.
No wait, that can't.
Yeah, that sounds right.
It's the lowest score in Super.
Speaker 4 (47:36):
Mario Golf and that's what happens.
Okay, I'm going to steal.
Just in case, that's what I wasgoing to steal whoever's
hitting from the back tees, goahead.
Speaker 3 (47:44):
I'm going to give it to Randy and take way points.
Speaker 2 (47:51):
Tie game.
Ah, this was the trick question.
This was the trick question.
Speaker 3 (47:54):
this was the trick question.
Well, at the end of thisepisode's Akuma On Point
Jeopardy, we have our first evertie game.
Speaker 2 (48:09):
I don't think so.
Speaker 3 (48:09):
I think it's the second, but it's okay no, when
we who do we have a tie with?
Speaker 2 (48:14):
Didn't I tie with Dr Bruce?
No, he killed.
You See my memory of peoplethat kill me at Jeopardy it's
starting to just be very bad.
Speaker 3 (48:25):
It's all blending in with each other Pretty much.
My favorite time people get in,they go.
I'm really bad at jeopardy andI lose still and I'm like this
is so awful Our first ever highscore of 600 to 600.
There you go.
Well, randy, thank you verymuch for for sitting down with
(48:45):
us.
Really enjoyed the conversation.
But also I truly appreciateeverything that you do for for
our industry.
But also thank you very muchfor for being in such a great
support of Acuma.
Speaker 4 (48:58):
Peter, you're welcome .
It's been a pleasure, justin,chris excuse me and Peter to be
with you.
Apologize, there, it's just apleasure.
I love you know, I love asAcuma.
As you said, it's learning,it's it's networking and it's
friendship and it's great to bearound y'all.
Thank you, thank you, thank you.
Speaker 3 (49:18):
Justin, thank you, uh , it's my pleasure okay and to
quickly close out to everyonelistening.
Thank you very much for yourtime listening.
Today it's Acumen On Pointpodcast.
We know your time is valuable.
Again, thank you for tuning into the latest episode of Acumen
On Point podcast.
We hope you enjoyed it.
Until next time, be well, myfriends.
Speaker 1 (49:42):
Thanks for listening.
We'll see you next time at theAcuna On Point Podcast.
If not already, be sure tosubscribe and give us a
five-star rating For more greatepisodes and information.
Be sure to visit us online atacunaorg and to get the latest
updates, head over to ourLinkedIn page.
Popular Podcasts
Bookmarked by Reese's Book Club
Welcome to Bookmarked by Reese’s Book Club — the podcast where great stories, bold women, and irresistible conversations collide! Hosted by award-winning journalist Danielle Robay, each week new episodes balance thoughtful literary insight with the fervor of buzzy book trends, pop culture and more. Bookmarked brings together celebrities, tastemakers, influencers and authors from Reese's Book Club and beyond to share stories that transcend the page. Pull up a chair. You’re not just listening — you’re part of the conversation.
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com