In this episode of Ad Chatter, Dan Goldgeier talks with Gary Kroeger about his career experiences from “Saturday Night Live” to working as a Creative Director at an Iowa ad agency. Topics covered include:
- Chicago as a comedy proving ground
- The SNL creative process (and why Larry David struggled there)
- The critical importance of presentation skills, in-person and virtually
- Advertising to, and in, the “heartland” of America
- Why great Creative Directors should seek to “get fired” every day
- How the Democratic party should compete in red states
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