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July 22, 2025 20 mins

The Ag PhD 2025 Field Day on July 31st in Baltic, South Dakota offers farmers a completely free, one-day immersive agricultural learning experience featuring plots, expert speakers, and networking. Zach Hefty shares insights on the meticulous planning involved in creating this premier agricultural event that has evolved from simple plot tours to a comprehensive educational experience feeding up to 10,000 attendees.

• Field Day is completely free including parking, food, and all educational sessions
• Located just 15-20 minutes north of Sioux Falls in Baltic, South Dakota
• Planning begins immediately after each year's event to continually improve the experience
• Features practical crop plots showcasing agronomic practices from multiple companies
• Morning agenda includes market insights, meet-and-greet with Brian and Darren Hefty, and extensive plot tours
• Afternoon offers specialized concurrent sessions where attendees can choose topics most relevant to their operation
• Event focuses on helping farmers maximize ROI through improved agronomy regardless of market prices
• Acres TV provides free agricultural content year-round for those seeking continuing education
• Crops in the Baltic region currently looking good with timely rains, though conditions vary elsewhere

Join us on July 31st at the Ag PhD 2025 Field Day to learn practical strategies for improving your farm's productivity and profitability!


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Thank you, Tommy G


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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:13):
Well, hello everyone, Tom Grisafi with Ag Bull Media.
Today we're talking about theAg PhD 2025 field day and I got
just the person to talk about itNow.
I met Zach.
I guess I haven't formally methim, but I see him all over
social media.
I see him all over Acres TV.
I see him at the show.
I had the chance to talk there,but this is a one-day show and

(00:34):
I thought I'd bring in Zach totalk about it.
Zach, welcome to the show.
I'm clicking the buttons myselfIf I mess anything up.
It was me so nice to meet youand, uh, excited to have you
here yeah, nice to meet you aswell.

Speaker 2 (00:45):
Thanks for having me on the show.
We're really excited for nextweek.
The ag phd field day is comingup.
It's going to be one of ourbiggest events of all time and
it's also, uh, just a one dayevent and it's all free, so
anyone can join.
Uh, you don't have to pay forparking or food or entertainment
.
All that comes for free.
Just got to make it to BalticSouth Dakota.

(01:08):
Baltic South Dakota is how farfrom Sioux.

Speaker 1 (01:10):
Falls.

Speaker 2 (01:11):
It's about 15 to 20 minutes and it's that distance
away from the airport to theairports on the north side of
town and Baltic is as well, soit's not very far away from
Sioux Falls but it's out in thecountry.
So you get that country feeland there's not very far away
from Sioux Falls but it's out inthe country.
So you get that country feeland there's not a lot of people
that know about it in the areabecause it's off the highway a

(01:32):
little bit.
So it's mainly people that arefarmers that are just coming
there to learn more aboutagronomy and different practices
that can help them on theirfarm make more money.

Speaker 1 (01:43):
I love it.
Last year was the first time Iwent and I thoroughly enjoyed it
.
I had the chance to speak.
I joined Acres TV a few yearsago, just recently started
putting out consistent content amonth in review with Don Wick
of the Red River Farm Network,and then we have a week in
review.
We've been doing and of courseI'm a markets guy, you are an

(02:05):
agronomy guy but I wouldn't beable to trade corn if you guys
and all the great farmers outthere weren't growing it.
So we need to grow big bushels.
I hear you guys talk on theradio show.
Prices are down.
I've noticed that myself as atrader, except corn's, trading
$4 today.
Let's talk about the history ofthe show.
I didn't know much about it,but to say I was impressed last
year would be an understatement.

(02:26):
You are right.
Parking was free, food was free, camaraderie was excellent.
I learned a lot.
I met a lot of those coolpeople that I see on social
media.
I don't know where to start,but let's have you start from
what you know about the historyof the show.
Thanks, zach.

Speaker 2 (02:41):
Yeah, so the show started probably just after I
was born, so I don't know allthe history of the show, but it
started out as just a plot tourgoing around from different
fields.
It wasn't at one location likeit is today and it's just grown

(03:03):
so much over the years into whatit is today and it takes so
much help and so many differentpieces to fit in to just a
one-day event.
There's so much work that goesinto it and the prep starts last
year.
Right after the field day ends.
We meet about things that wentwell and things that didn't go
well and things to change,because we want to make this
event the best event you can goto uh, the best ag event there

(03:26):
is.
Um, since it's just one day, wehave to fit everything in, so
there's a lot to do and theplots growing them.
It's always a challenge becauseyou never know what's going to
happen with the weather andthese plots aren't giant, so if
things wrong, there's not acresand acres of crop, that's there.

(03:48):
Every single plot that we haveis designed for whatever new
practice or new product or adifferent type of agronomic
issue that we're dealing with.
We're showcasing at the Ag PhDField Day and so there's just a
lot of intricacies to the fieldday and then bringing in a bunch

(04:14):
of great guests that's the keytoo so farmers from all over the
country and all over the worldto help teach other farmers
about what they're learning andwhat they're doing on their
operation.
So then they have a bunch ofstuff to take home and to try
out on their farm and see if itworks on their acres too, and so
the egg phd field day coincides.

(04:34):
All that.
It's mainly an agronomy show.
Um, that's why we have theplots, actual growing crops and
the part honestly about what thefield has turned into now is
it's just so routine and there'sjust so many parts and pieces

(04:56):
of it that just fit perfectlynow.
So we have a few differentplaces where we have different
speakers, and it's just reallygreat experience for anyone that
comes.
Obviously, tommy, you had agood experience last year and
trying to build on that thisyear and have as many farmers
and people come and experiencewhat this day will bring in it

(05:19):
there's.
It's a lot of fun, it's a greatexperience.

Speaker 1 (05:21):
Yeah, I have the whole agenda so I won't stress
you out trying to explain eachand everything.
We'll pull that up, but you'vekind of touched on it.
But rapid fire, why shouldsomeone go to this?
And I'm telling you, folks, Iwent to it last year, I loved it
.
One day, rain or shine.
There are no redos, it costsnothing, you have plenty of
cover.

Speaker 2 (05:51):
Wouldn't be the best if it rained, but if it does, it
does we'll.
We'll make.
Do delay a few things, moveforward, right.
Yeah, the top reasons why youshould attend the ag phd field
day one.
It's one day, it's one long day, it's all free.
There's great, fantasticspeakers that are there and
there's also a lot of coolagronomic pieces that you get to
learn there from my dad anddarren brian and darren hefty.
They will bring you through allthe plots, show you what
they're learning on their farmand help give you a bunch of

(06:11):
advice for you to take back toyour operation.

Speaker 1 (06:14):
Let's bring in the star of the show, the actual
speakers.
I'm pretty pumped about the 7to 4 o'clock field day, ride and
drive.
Of course you've got your kidson.
That's probably where I'll behanging out right.
Then I kick it off early, 7.05to 7.30.
I'll be talking about marketsMyself, tommy Grisafi.
I'm now with Nesvik TradingGroup.
This is the Agable Podcast, andwe're going to be talking about

(06:37):
markets.
We're going to be talking aboutgrowing big bushels and what
we're going to do with them.
Number one thing I'm going totalk about at the field day is
what are you going to do withbushels you can't store,
regardless of what you thinkabout the price or your cost
production, you can store Xamount and I will ask you, zach,
how do crops look within 50miles of your home farm?

Speaker 2 (06:58):
I'd say in our area they look pretty good.
We've actually been gettingsome timely rains.
When you come to the field dayyou'll notice things in our area
look pretty good as you getaway from our area.
There's some variability outthere depending on if people got
too much rain or not enoughrain, but in our general area

(07:18):
crops are looking pretty goodand I'm excited for the yield to
see how that turns out in thisfall Sounds good, all right,
let's continue.

Speaker 1 (07:29):
I think you know these next two characters here,
730 to 820.
You want to talk about theseguys here in the south entrance.

Speaker 2 (07:35):
Yeah, they love the Ag PhD field day.
They are really excited to meetevery single farmer that comes
there, and one key benefit aboutcoming to the field day early
is you get to meet them and talkto them one-on-one right at the
entrance of the field day.
So you're gonna want to bethere early and in the afternoon
it can get a little bit warmer,but in the morning it's cool,

(07:58):
it's nice, it's a great time tobe outside after the meet and
greet, we start breaking it intosections, correct?
Yeah, so there's some differentspeaking sessions in the morning
and then the main plot tour isat 830 to 1030.
And that's something you'redefinitely not going to want to
miss.
They'll bring you through.
But Brian and Darren will bringyou through all of the plots

(08:21):
and talk about what's in theplots and give you some an
opportunity to talk with thecompanies about different
products and what they're seeingout in their plots at field day
and and then not only does thisget to uh, highlight products
that hefty group sells in thebrand sells, but also other.

Speaker 1 (08:42):
There's a lot of other brands there, correct?

Speaker 2 (08:45):
yeah, there's a lot of other uh, fertilizer, crop
protection, different equipmentcompanies there's everything
that you want to see.
It's not just one thing there.
There's a wide variety ofdifferent products and different
practices that are utilized atthe field there.

Speaker 1 (09:03):
Yeah, and then we lunch.
I see that 1035 to 145.
That's an event.
That's like feeding an army.
They have food for 10 to 11,000people.
Come rain or shine in good foodtoo.
I almost wanted to take home adoggy bag last night to the
hotel, but top notch top.
I don't know how you feed thatmany people.

(09:23):
That's amazing.

Speaker 2 (09:24):
Well, we have a farmer running our catering.
He works with us a lot and heknows how to get people through
the line and he has great food.
So it's it's awesome.
They can bring pretty mucheveryone through the line very
quickly.
You're not going to have towait for the line, even with
thousands of people.

Speaker 1 (09:42):
Yeah, after the crop tour and lunch we break it down
to the 11, 11, 25.
You have different people.
I see some familiar names hereBridget and others here.
Yeah, there's.
Then you start to spark intothe people who show up on Acres
TV and whatnot.

Speaker 2 (09:59):
Right, yeah, so from eight before the plot tour
there's a few different learningsessions.
Right after the plot tourthere's some learning sessions
and then the main educationalsessions are in the afternoon
from noon to three o'clock.
That's where you're going to begiven the chance.
I think you can go to fivedifferent topics throughout the

(10:23):
afternoon, but there's a lot ofdifferent great speaking
sessions there.
You'll have to check out allthe topics and see what
interests you and pick which one, pick and choose which ones you
want to listen to.
But they're all across thefield, they say in all of the
speaking tents and in our airconditioned shop You're.
You just have to check out whatyou want to hear from and who

(10:46):
you want to hear from and make aplan on where you want to go.
Of course they can go to thewebsite.

Speaker 1 (10:51):
If they just Google agphdcom, this is the master
website and it has the.
I clicked on the agenda button,definitely going to print this
out.
Meet and greet.
I see, like my friend Andy,coming in from Canada.
Andy, clean, he's not only agood farmer, good friend, and
good soap too.
You got the who's who here Iwanted to talk about before we
go.

(11:11):
What is acres tv?
And?
Uh, well, that would be myfirst question, zach, what is
acres tv show?
Is yours?

Speaker 2 (11:20):
so acres tv is a free streaming platform just for
agricultural content, uh, orgrain markets, like like you,
tommy, but it's allagriculture-based content, some
education, also someentertainment on there.
Ag PhD, our show is on Acres TVand Acres TV will be at the
field day.
You're going to want to checkthem out if you haven't.

(11:42):
And it's all free.
So it's free to sign up, freeto watch, no subscription.
That's why Acres TV is great.

Speaker 1 (11:49):
Yeah, I concur, dr Zach.
No subscription.
Um, that's why anchors tv isgreat.
Yeah, I, uh, I concur, dr drzach, because not only because
I'm on anchors tv, but actuallyI uh, you know what I went to
bed last night listening to?
Can't make this stuff up.
The granary, that's a greatshow.
That's a great show.
The granary, with damien andall his phenomenal guests.
Uh, easy, listen to Just guyssitting around talking about

(12:11):
life, about ag.
Last night they were talkingabout social media Is it good or
bad?
They were talking about usingGrok and search engines.
Do they use Google or do theyuse ChatGPT type of things and
trying to teach a couple olddogs like ourselves some new
tricks, right?

Speaker 2 (12:35):
Yep, there's a lot you can find on Acres TV, so
gonna want to check that out.
It's an app, it's on your smarttv or it's just online, so it's
great put your email in thereand away you go.

Speaker 1 (12:40):
That is your username and password.
Uh, real quick.
Long before millennial farmerand all these ag influencers
were cool, your father and unclewere putting out ag education
videos.
I want to say 15, 20 years agoon youtube, when youtube was uh,
uh, rather new, correct?

Speaker 2 (13:00):
yeah, well, the ag phd tv show has been going on
for uh 27 years, I think.
I think it started in 1998 andso they probably right when uh,
a few years after that, startedposting onto youtube.
And they've been doing uhposting educational content for
a long time and it's really goodand that's where I learn all my

(13:22):
uh agronomy information fromand it's just super cool to hear
what they have to say and howmuch knowledge that they have
now.
But, yeah, they've been doingit for a long time so they got
an idea of what to do.
But they just take all theinformation that they're
learning and hearing fromfarmers and then trying to help

(13:43):
other farmers do the same andhelp them make more money and do
better on the farm them makemore money and do better on the
farm, and even long after ag phdfield day's over.

Speaker 1 (13:55):
This is how I've kind of gotten to know your
personality, and your dads andyour uncles is uh.
Not only did I have a chance torecord last year with rob
sharky in the studio, but youguys have that beautiful studio
and you go, you guys go liveevery single day, is that
correct?

Speaker 2 (14:06):
yeah, so the tv show is just a new episode once every
week, but Ag PhD radio is a newlive one hour show every single
weekday from 2 PM to 3 PMcentral time.
So if you can't catch us on TV,catch us on the radio.
Sometimes I'm on there and wealways take live callers and so

(14:27):
if you have anything you want totalk about that's going on on
your farm or any questions, youcan always call in silly
question.

Speaker 1 (14:33):
But if you're not around, or your dad or your
uncle, who else can step up tothe mics and record some stuff?

Speaker 2 (14:38):
what's not recorded.
It's live let me be clear yeah,it's all live, but sometimes,
uh, we'll pre-record if we'reall going to be gone for some
reason.
But typically that's how you doit.
Typically, we're not gone, sothere's usually someone around
that can do the show.
If you've ever tuned in it's,it's pretty much pretty live,
most of the time, for sure.

Speaker 1 (15:00):
Yeah and I've called in and your dad's like hey,
what's going on?
They're laughing.
But one thing I will say thatmedia has changed my career
tremendously.
But one thing I will say thatmedia has changed my career
tremendously my association withRFD TV.
When I live now part-time inNashville and I'm down at the
studios and I see all thatcontent going on.
They always have the radiostation on or the TV station on.

(15:21):
But your viewers and listenerswatch RFD TV.
And I really found that out aslast week I guest host the Cow
Guy Clothes.
That's a live hour show.
I help on Market Day Report.
But I hadn't went out much inpublic since COVID.
Not that I was all worriedabout COVID or anything, I just
kind of 22, 23, 24 chilled out.
Last year when I went to yourshow I couldn't believe how many

(15:44):
people actually noticed me.
And I'm not growing corn 2020.
I'm nobody.
I'm a commodity broker outsideof Chicago and now, you know,
moved to Nashville and work witha lot of North Dakota folks.
But how this partnership withRFD TV has been beneficial for a
lot of people to you know forus all to connect correct.

Speaker 2 (16:04):
Yeah, it's been great .
They've been on RFD.
They were one of the firstshows on RFD TV at PhD was, and
it's just been great.
There's a lot of people thatwatch it and watch on actual TV,
not on any streaming platformor YouTube.
They watch on RFD TV and it'sbeen great.
And then that's where the radioshow came from to on rural

(16:25):
Radio, which is also through RFDon Sirius XM.
So RFD has been great and I'vebeen down to the studio there in
Nashville and it's pretty cool.

Speaker 1 (16:36):
We're going to have you back down because we have a
studio now we're recording this.
Well, we have a studio inMayville, north Dakota.
I hit the wrong button.
We have a studio in Valparaiso,indiana, but yes, we have a
studio in Valparaiso, indiana,but yes, we have a studio in
Nashville, tennessee.
So, now that we clicked everybutton we have.
What we're talking about,though, is the most important

(16:57):
button right here.
That's this one Next Thursday,july 31st 2025, agphdcom 2025
AgPhD Field Day.
It's a heck of an event.
I'll be speaking early in themorning.
Zach and his whole family andwhole crew will be out there.
I will let you number one.
I want to thank you Thanks forcoming on and thanks for the
partnership we have with AcresTV.

(17:18):
I look forward to getting toknow you more in the future.
I would love to have you inNashville to the studio and
record a podcast, but if it'seasier for you to shoot up to
Mayville, north Dakota, we coulddo that also.
I don't know why you'd be inValparaiso, indiana.
If you're ever here.
I think the Nashville studiowould be the best one, and you
recorded a podcast with.

(17:39):
Who's that?
Cool podcast people fromTennessee.

Speaker 2 (17:42):
Oh, root Cause, yeah To Tennessee for that, so maybe
I'll have to get on.

Speaker 1 (17:49):
Nashville to uh, you're newly married.
I think you need a little tripto Nashville just to uh after
harvest and everything else,just to go.
But uh, go see RFD, go visit usand uh, of course, uh, we'll,
you know, sit you down andexplain a little bit more about
markets.
Last but not least, how oftenamongst your father or your
friends or coworkers or peoplein the agriculture?

Speaker 2 (18:11):
your uncle.
How often do you guys talkabout markets?
We talk about them some, but Iwould say we talk mainly more
about agronomy and talking aboutwell, whatever the prices are
for corn or soybeans, trying tomake things work with ROI,
regardless of if the corn'slower or higher priced.
If it doesn't pay back orreturn your investment, then

(18:33):
it's not worth doing regardlesson if it's super high corn or
super low corn.
So that's mainly what we focuson typically, because we're not
grain market people, we don'tstudy it, so we don't know all
all the intricacies of the grainmarket.
So I'm curious to learn moreabout it personally.
But that's usually what wefocus on is what can we do

(18:56):
agronomically that we cancontrol to help get the most
bushels and the best crop we can?

Speaker 1 (19:04):
Right I?
The way I would explain whatyou do is you're in the bushel
business.
I mean, I tell people I'm inthe bushel business.
I can't market grain if theydon't have bushels.
But you are a hundred percentin the bushel business.
You're not in the insurancebusiness.
You guys talk about tile, youtalk about all types of things
that would help you increase thebushels.
Pretty much everyone knows inmarketing if the bushels show up
, even if the price is low, weneed the bushels to make up for

(19:25):
the low price, correct?

Speaker 2 (19:27):
exactly that's exactly what we do.

Speaker 1 (19:29):
All right, we'll leave it with that, because you
and I sounded smart there at theend and I know you're smart and
congratulations on gettingmarried.
Last but not least, I hope tosee you all there at july 31st
2025, the ag phd field day.
Today we're talking with zachhefty and, uh, you're gonna see
a lot of names, hefty, there.
You're gonna get to get to meetBrian and Darren, but I was

(19:49):
impressed with the plot tour.
I was impressed with so manythings Lunch, people saying hi
to me.
It was just a good day.
I'm going to bring my wife, Iwant her to experience, and with
that we'll upload this to AcresTV.
Hope to see you all there.
Zach, thanks for coming on.

Speaker 2 (20:03):
Yeah, thanks for having me.
I appreciate it.
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