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Welcome to AI Paycheck, the podcast where we turn cutting-edge technology into real money! In this episode, your host Rajesh sits down with Mike, a trailblazer who’s built a six-figure business using AI spokesperson videos. Get ready to unlock an untapped revenue stream!
Mike reveals exactly why AI spokesperson videos are exploding right now: think lightning speed, drastically lower costs (from thousands down to under $50!), and effortless scalability, including instant localization for global audiences in multiple languages like Spanish, Hindi, and Mandarin. He shares a compelling real-world example of how using the right AI avatar—specifically a 'mom-next-door' avatar for a yoga mat client—boosted their sales by a staggering 70% because it felt relatable. This is the power of customization!
This isn't just theory; Mike provides a practical 5-step framework to create viral-ready AI videos, covering everything from finding your niche by targeting underserved audiences (like AI tools for senior citizens) to scripting effectively with AI tools like ChatGPT. He delves into avatar psychology, emphasizing the importance of matching the avatar to your audience (older avatars for retirement planning, energetic ones for fitness). Mike even shares a clever trick to add "human" flaws like pauses or slight speech errors using tools like Descript to avoid the 'uncanny valley' effect. You'll also learn how to optimize videos for different platforms like TikTok, Shorts, and YouTube using tools like Veed.io.
Learn techniques to keep viewers hooked with engaging pattern interrupts, such as adding text overlays at the 15-second mark or switching camera angles and inserting memes at 30 seconds. Mike even describes using a "false ending" to surprise viewers with bonus tips.
Discover underrated monetization strategies beyond just ad revenue. Mike shares "stealthy tactics" like landing local business deals by creating explainer videos for businesses like dentists or realtors (potentially charging $300–$500 per project), selling pre-made video template kits on platforms like Etsy or Gumroad, and mastering affiliate arbitrage. He reveals how one creator earns $12k/month just from referrals using their affiliate link. Plus, Mike shares his favorite "set-and-forget" model – using AI avatars as hosts for evergreen webinars. He boasts a webinar that’s made $83k on autopilot by using tools like Repurpose.io to auto-post clips and drive sign-ups 24/7.
Mike also highlights costly mistakes beginners often make. He stresses the importance of not ignoring audio quality, noting viewers forgive mediocre visuals but hate bad audio, and suggests using tools like Adobe Enhance. He advises against overloading videos with calls-to-action (CTAs); one video should have one goal. Critically, he emphasizes skipping compliance is a major pitfall and you must always disclose AI usage, citing an FTC fine of $50k for a creator who didn't clarify their 'influencer' was synthetic. He even shares a pro tip for picking the right avatar that resonates with your audience using inexpensive methods like Google Surveys to avoid wasting thousands on the wrong choice.
Mike's final advice? Start today. Tools are available that can help you create a video in as little as 10 minutes.
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