We're doing things a bit differently this episode - leaving the AI avatars at home, and instead bringing you live audio from a portion of the event "AI Enablement" gathering leaders from all across the Twin Cities to discuss the state of AI - the market, where we're headed, how to prioritize use cases, and more. I share an in-depth case study of an embedded AI solution I led for a Fortune 300 company that resulted in an 85% drop in customer acquisition costs, and discuss some of the obstacles preventing large companies from scaling AI and how to overcome them.
Approximate time stamps:
[1:00] Intro & Change: Megan starts with a Hawking quote on adapting to change.
[4:00] AI Market: Growth, spending, and key impact areas (marketing, sales, engineering).
[6:00] Adoption Gap: Why only 1% of orgs are mature despite high executive interest.
[8:00] AI Journey: Experimentation to advanced AI (ChatGPT, agents, models).
[12:00] Case Study: 85% cost reduction via embedded AI.
[15:00] Prioritization: Framework for value vs. feasibility in AI use cases.
[19:00] Pitfalls: Data, costs, change management in AI.
[22:00] Closing: Shaping the AI future, then Ben on implementation.
Presented by:
Intuitive Technology Group, Where thought leadership, innovation, and diversity unite to shape IT and Marketing Teams - www.intuitivetech.com
BI WORLDWIDE, inspiring people to deliver business results. https://www.biworldwide.com
www.rarebirdco.co
Popular Podcasts
Bookmarked by Reese's Book Club
Welcome to Bookmarked by Reese’s Book Club — the podcast where great stories, bold women, and irresistible conversations collide! Hosted by award-winning journalist Danielle Robay, each week new episodes balance thoughtful literary insight with the fervor of buzzy book trends, pop culture and more. Bookmarked brings together celebrities, tastemakers, influencers and authors from Reese's Book Club and beyond to share stories that transcend the page. Pull up a chair. You’re not just listening — you’re part of the conversation.
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com