This Week In Fitness: Planet Fitness Expands, Equinox Resort, GLP-1 Study, Deadpool Gym Auction

Welcome to "This Week In Fitness," where we crunch the latest fitness business headlines all in under 5 minutes. I’m your host Krissy Vann, and here’s what’s making news this week:

Planet Fitness Expansion: Planet Fitness opens its first club in Spain, introducing their Judgement Free® Zone to a new market.

Equinox Resort Treyam: Equinox Hotels unveils plans for a new luxury wellness resort in Saudi Arabia's NEOM project.

GLP-1 Agonist Studies: Recent studies reveal the increasing use of GLP-1 agonists for weight loss, highlighting new trends in obesity management.

Deadpool Charity Auction: Ryan Reynolds donates Deadpool-themed gym equipment to support the Welsh charity Your Space, adding a fun twist to charity efforts.

Chapters:
00:00- Intro
00:15- Planet Fitness Expansion
00:40- Equinox Resort in Saudi Arabia
00:58- GLP-1 Rising Use By Non Diabetics
01:41- GLP-1 Adherence Study
02:08- Deadpool Gym Donation

#fitnessbusiness #fitnessnews #fitnessindustry 

Episode Transcript

Krissy Vann (00:05):
Welcome to this weekend fitness where we crunch
the latest fitness businessheadlines all in under five
minutes. I'm your host KrissyVann. And here's what's making
news. First up, Planet Fitnesshas expanded into Spain with the
opening of their first club nearBarcelona. This move is part of
their strategic plan to bringtheir affordable and non
intimidating fitness model tonew markets. With only 10% of

(00:28):
the Spanish population currentlyholding gym memberships. Planet
Fitness aims to introduce theirjudgment free zone to a broader
audience. In other news, Equinoxhotels is set to launch a new
luxury resort Equinox resorttram as part of the neon project
in Saudi Arabia. This coastaldestination aims to redefine

(00:49):
wellness and fitness hospitalityfeaturing high performance
living a state of the artclubhouse and a spa offering
advanced treatments andlongevity. Now on to some recent
studies around GLP one agonistsmedications originally designed
for managing type two diabetes,but now widely recognized for
their weight loss benefits. Arecent study in the Annals of

(01:11):
Internal Medicine revealed anotable shift. More individuals
without type two diabetes arebeing prescribed these
medications. The data shows atwo fold increase in usage among
those with a BMI of 30 orhigher, as well as those with a
BMI of 27 to 30, accompanied byobesity related conditions. This
trend underscores the growingrecognition of GLP one agonists

(01:34):
as a valuable tool in obesitymanagement, but comes with
caution as shortages of themedications continue. In
addition, a study by PrimeTherapeutics, Miguel and RX
management highlighted achallenge adherence. The
research found that 85% ofindividuals who began using GLP
one agonists for weight lossdiscontinued their use after two

(01:56):
years, this decline inpersistence raises important
questions about the long termefficacy of these treatments,
and the need for better obesitycare management programs to
support sustained healthoutcomes. And finally, a bit of
Hollywood flair in the fitnessworld. Ryan Reynolds known for
his role as Deadpool hasgenerously donated gym equipment

(02:17):
used during the filming ofDeadpool and Wolverine. To
support the wealth charity yourspace auction includes Deadpool
themed weight benches dumbbellsand Reynolds humorously
described the equipment as toolsto help you get your body into
excellent quality shape. It's achance for fans to own a piece
of cinematic history whilesupporting a great cause. That's

(02:37):
all for this edition of ThisWeek in fitness. Be sure to hit
like and subscribe. We have newpodcast episodes weekly
featuring industry thoughtleaders and influencers. I'm
your host Krissy Vann. Rememberstay fit, stay informed and keep
your fitness business in shape.