All Episodes

January 19, 2023 66 mins

The guest on today's episode is Jonne Välilä. He launched his own FBA private label brand in 2017. After selling more than 1 million pens on Amazon, he founded an Amazon agency with his team. He sold both his brand and agency and co-founded aggregator eBrands in early 2021. In today’s episode, he discusses Differentiating Yourself in Three (3) Different Levels.


  • Create your own unique style.
  • Provide a demonstration of how to use the product.
  • Make the packaging more attractive.
  • Create how-to-use product videos.
  • Promote the benefits of using the product.
  • Implement the new changes fast (adapt).
Quote of the Show:Many sellers don’t put themselves in the shoes of the consumer. I would guide everybody to put themselves in the consumers’ shoes and ask what I actually see in my listing and how I solve a problem. 


Ways to tune in:

Amazon Legends is sponsored by Argometrix, the authority on, and a leading supplier of, competitive intelligence for online retail. To learn more, head over to

Mark as Played

Advertise With Us

Popular Podcasts

Dateline NBC
Let's Be Clear with Shannen Doherty

Let's Be Clear with Shannen Doherty

Let’s Be Clear… a new podcast from Shannen Doherty. The actress will open up like never before in a live memoir. She will cover everything from her TV and film credits, to her Stage IV cancer battle, friendships, divorces and more. She will share her own personal stories, how she manages the lows all while celebrating the highs, and her hopes and dreams for the future. As Shannen says, it doesn’t matter how many times you fall, it’s about how you get back up. So, LET’S BE CLEAR… this is the truth and nothing but. Join Shannen Doherty each week. Let’s Be Clear, an iHeartRadio podcast.

The Dan Bongino Show

The Dan Bongino Show

He’s a former Secret Service Agent, former NYPD officer, and New York Times best-selling author. Join Dan Bongino each weekday as he tackles the hottest political issues, debunking both liberal and Republican establishment rhetoric.

Music, radio and podcasts, all free. Listen online or download the iHeart App.


© 2024 iHeartMedia, Inc.