Email Marketing Strategies to Drive Growth and Sales with Kathy Farah

Like many of you, I've had my share of questions about effective email marketing strategies to drive growth and sales. 

I needed to figure out what to write, how often to send emails, when to promote, and whether to link to a blog post or keep everything in the email. 

Little did I know, the cadence and type of content I'd send would become crystal clear over time, but a few tips never hurt.

In this week's podcast episode, I talk with Kathy Farah, a ConvertKit email strategist who brings valuable insights into the conversation.

Together, we unpacked the intricacies of email marketing—specifically, how to turn those often-daunting email sequences into your greatest business asset.

 

Here's What You'll Discover in This Podcast Episode:

✅ Why Email Lists Matter: Learn why your email list is your most valuable asset and how it directly impacts your sales potential. 

✅ The Must-Have Tools for Email Success: Discover what you truly need for email marketing and what you can skip. 

✅ Crafting a Winning Welcome Series: Get step-by-step tips for creating a welcome sequence that builds trust and engagement. 

✅ Webinar & Promotional Campaign Tips: Learn how to maximize webinar registrations and show-up rates with a structured email promotional series.

✅ Practical Tips for List Reengagement: Learn effective reengagement strategies to breathe life back into inactive subscribers.

 

Email marketing can feel like a heavy task, so start simple—focus on one topic per email, use a clear call to action, and consistently communicate with your list. This simple action can lead you to profitability without overwhelming you or your community.

 
For Full Show Notes, Visit:  https://marisashadrick.com/podcast-show/

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