Understanding your audience is at the heart of successful marketing and the product creation.
Why?
Because it's always a moving target, your customer's needs and behaviors change over time.
In this episode, we'll unpack audience awareness and explore why you must consider their experience level for effective marketing.
This awareness will help you tweak your content, products, or services to meet your audience exactly where they are.
Here's What You'll Discover in This Podcast Episode:
✅ The 4 Stages of Awareness: Learn about the "OPEN" acronym and how it helps you identify your audience's stage in the buyer journey.
✅ Experience Levels Explained: Discover why you need to know if your audience is in an introductory, development, or established stage before investing time in your marketing.
✅ Create Targeted Content: Create strategic content for lead generation. Swipe some ideas from this episode.
✅ Product Alignment: Understand why aligning your products and services with your target's awareness and experience will improve your marketing.
If you enjoyed this episode, please be sure to rate and review it!
Skip Hours of Prompt Trial & Error with ChatGPT
Whether you’re writing, planning, analyzing, or brainstorming, my C.O.N.T.E.X.T. ™ method transforms ChatGPT into a consistent marketing assistant. No steep learning curve.
Free Download!
https://marisashadrick.com/prompts
If you’re ready to grow with effective marketing that actually feels manageable, here’s your next move.
Inside AI Lab for Solopreneurs, get Custom GPTs, templates, and coaching to grow your business.
Join now at https://community.marisashadrick.com/
Listen to the "Amplify Your Authority" Podcast! Click Here!
Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts.
Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review!
- How did you discover this podcast?
- What's your biggest takeaway from this episode?
- How has this podcast helped your current journey?
Thanks so much for taking a few minutes to craft a review!
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
CrimeLess: Hillbilly Heist
It’s 1996 in rural North Carolina, and an oddball crew makes history when they pull off America’s third largest cash heist. But it’s all downhill from there. Join host Johnny Knoxville as he unspools a wild and woolly tale about a group of regular ‘ol folks who risked it all for a chance at a better life. CrimeLess: Hillbilly Heist answers the question: what would you do with 17.3 million dollars? The answer includes diamond rings, mansions, velvet Elvis paintings, plus a run for the border, murder-for-hire-plots, and FBI busts.