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April 23, 2025 54 mins

In this uncommon episode approach, I challenge Mark Raffan, who's in the Top 5 Negotiation Experts in the World, to coach me in becoming a better negotiator, so you can walk in my shoes and apply the learnings to your own business.

The founder of Negotiations Ninja, and author of 9 Secrets to Win Deals and Influence Stakeholders, shared practical advice and real-time role-play tactics to help you execute successful negotiations and win bigger deals.

He reveals the skills needed to become a successful negotiator in business and life, the mistakes to avoid, and hands-on examples to handle objections, to improve negotiation outcomes.

This conversation is packed with actionable advice for entrepreneurs and salespeople looking to sharpen their negotiation skills.

🟪 Timestamps

(00:00) Trailer

(01:09) The Primary Negotiation Skills

(04:40) Practical Negotiation Coaching Session

(07:37) Long-Term Contracts and Client Retention

(18:39) Understanding Client Needs and Pricing

(25:53) Avoiding Overcommitment in Negotiations

(28:28) Common Negotiation Mistakes and Their Consequences

(30:15) Role-Playing Objections and Solutions

(35:58) The Importance of Confidence in Sales

(41:33) Applying Negotiation Skills in Personal Life

(42:35) The Silver Bullet Myth

(44:38) The Nine Secrets to Win Deals

(46:52) How to Ethically Persuade Others

(49:13) Timing Your Negotiation Cycle

(52:43) How to Remain the Main Choice for your Prospects

🟪 Connect with Mark Raffan

🟪 Connect with Gabe Marusca - https://www.gabemarusca.com/bio

🟪 Support the Show

Until Next Week,

Pura Vida!

Mark as Played

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