In this deep-dive conversation, David Bush interviews Daniel Pope, founder of Be Known LLC and self-proclaimed "Chief Storyteller," who's generating 5-12x returns on ad spend for consultants, coaches, and advisors.
What You'll Discover:
- Why "best known beats the best" and how to extract your story for maximum impact
- The data-driven direct response marketing framework that separates winners from "Yahoo agencies"
- Why webinars aren't dead (despite what everyone says) and how to set them up for consistent ROI
- The biggest offer mistake keeping businesses stuck at $20K/month and how to fix it
- Daniel's "skill stacking" journey from failed businesses to a 7-figure marketing firm
- A brilliant $1,000 Facebook group acquisition that generated 1000x ROI
- The "Eliminate, Automate, Delegate" system for scaling without burning out
- Why most coaches can't convert social media followers into paying clients
Key Takeaways:
Daniel shares his complete framework for turning "mess into message," including real client stories like the 58-year-old nurse who transformed her struggling online program by shifting from features to emotional transformation. You'll learn why data-driven decisions beat guessing every time, how to create irresistible offers with scarcity and urgency, and the future of high-touch, experiential business models.
Perfect For: Consultants, coaches, advisors, and expertise-driven business owners with $500K-$5M revenue who want scalable growth, predictable lead flow, and measurable ROI.
Guest: Daniel Pope, Founder & Chief Storyteller at Be Known LLC (beknownonline.com)
Host: David Bush, bdr.ai
Recorded September 2025 • Runtime: ~49 minutes
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