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October 23, 2025 42 mins

On this episode of Be Unmessablewith the podcast, I speak with innovator Brandon Fong.


What do you do when life knocks you flat, when someone you love and trust blindsides you, and everything you thought you were building crumbles overnight?


Most people spiral. Brandon Fong jumped into a freezing Lake Michigan. Literally. That moment became the catalyst for a radical reset and the foundation of the work he does today.


Brandon is the creator of Beyond Curious and Curiosity Island, and he’s on a mission to help people discover what he calls their “4%”, the tiny fraction of actions and qualities that create the majority of results in their lives. In this conversation, you’ll hear us unpack how to find that 4% and why it’s the key to becoming truly Unmessablewith.


Inside this episode:

  • Brandon’s “cold plunge moment” that changed everything and how to hack your own reset in tough times

  • Why interrupting your thought patterns is the fastest way out of reaction and into creation

  • The secret to discovering your “4%” and how it changes the game for success, fulfillment, and impact

  • How childhood patterns reveal your genius zones (yes, the way you played with Legos matters)


This isn’t just about curiosity. It’s about designing a life that actually aligns with who you are at your core. Brandon calls it living in your 4%. I call it Being Unmessablewith. Either way, it’s about freedom, fulfillment, and ease.


🎧 Listen now, breathe deep, and let’s be Unmessablewith. 


Download Our Free Guide to Free Instant Reset: A Simple Hack to Getting Unstuck and Into Action

https://beunmessablewith.com/instant-reset/


Check Out Brandon's TWO Of His BEST Resources To Help You Find Your Four™

https://gobeyondcurious.com/goodies/?podcast_name=Be%20Unmessablewith


Watch Beyond Curious Episode

https://gobeyondcurious.com/podcast/josselyne-herman-saccio/

https://gobeyondcurious.com/podcast/find-your-four-masterclass/


Find Brandon At:

LinkedIn:  https://www.linkedin.com/in/brandonsfong/


Connect With Josselyne

Website: beunmessablewith.com

Instagram: @beunmessablewith


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