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March 3, 2025 77 mins

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In this value-packed episode of Because Business is Personal, I dive deep with three Realtors who've achieved what most in their industry only dream of: consistent success without harassing friends and family, wasting money on expensive and useless marketing, or ultimately burning out.

Michael McKinley, Conner Nielsen, and Josh White share the exact strategies that helped them generate over $47 million in sales in 2024, including:

  • Josh's lucrative builder relationships that now have him earning commissions on homes he's never seen for buyers he's never met
  • Mike's revolutionary 10-minute consultation approach (complete with the "$100 bill promise" that instantly sets him apart from every other agent)
  • Conner's remarkable story of turning an initial rejection into a closed deal through authentic relationship building
  • The "16-8-2 triangle" that creates predictable income with far fewer leads than most agents chase

Unlike theoretical advice from coaches who haven't sold a home in years (if ever), these active Realtors share what's working right now in today's market.

Whether you're in real estate or any relationship-based business, this conversation reveals how focusing on quality connections and genuine service creates more sustainable success than traditional "hustle and grind" approaches.

Ready to transform your approach? Book a free strategy session at fortuneandfun.com/team-calendars and learn how to implement these principles in your own business.

Eager to harness the power of Empathic Marketing to propel your business growth? Get your hands on my #1 Amazon Best Selling book, 'Empathic Marketing,' or book a '30-Minute Gap Analysis' session directly from my website: www.becausebusinessispersonal.com.

Discover a wealth of knowledge in our podcast archives at www.becausebusinessispersonal.com.

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