Because Business is Personal
"Because Business is Personal" dives deep into the human side of entrepreneurship, equipping listeners with empathy-driven strategies from seasoned business owners. Tune in to redefine success by connecting deeply with your customers, because in business, it's all personal.
Episodes
In this value-packed episode of Because Business is Personal, I dive deep with three Realtors who've achieved what most in their industry only dream of: consistent success without harassing friends and family, wasting money on expensive and useless marketing, or ultimately burning out.
Michael McKinley, Conner Nielsen, and Josh White share the exact strategies that helped them generate over $47 million in sales in...
Use this link to sign up for the BuilderAll 7.0 Supercharge Event or to take BuilderAll for a test drive:
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Pedro Sostre, the CEO of Builderall, shares his personal journey and the vision for the company. He discusses the challenges and misconceptions of entrepreneurship, emphasizing the importance of resilience and adapting to the ever-changing market...
Unlock the transformative power of improvisation in business and leadership with Tracy Shea Porter, CEO and co-founder of Yes Unlimited. Ever wondered how the principles of "Yes, And" could revolutionize your team dynamics and communication skills? Join us for an engaging conversation where Tracy shares her journey from an English major at the University of Toronto to a leader in applied improvisation. Expec...
In this episode, Agnes Roter, VP of Marketing and Ecommerce at The Source, we flip the script a bit, and instead of me interviewing Agnes, Agnes interviews me! This all came about after she read my book, Empathic Marketing and sent me an email with a dozen follow up questions.
The interview starts with Agnes asking me some more personal questions about how I made the transition from paramedic to marketer. She...
In this conversation, Mike interviews Paul Davidson, a former hostage negotiator, about the parallels between hostage negotiation and marketing. They discuss the importance of trust, empathy, and building rapport in both fields. Paul explains the concept of the behavioral staircase, which involves progressing from empathy to trust to influence in order to achieve objectives. They also touch on the significance of plan...
In this special episode of "Because Business is Personal," Mike Caldwell and co-host Tara Conway are joined by three distinguished guests: Kayla Alexander, Nicole Murphy, and Marnie Rabinovitch Consky, to discuss innovative approaches in e-commerce.
Key Points:
Introduction of Guests:
- Kayla Alexander: Professional basketball player, author, and co-founder of Tall Size.
- Nicole Murphy: Marketing leade...
In this conversation, Mike Caldwell interviews Susan Walsh, a woman from Australia who has a passion for writing Regency romance novels. Susan shares her experience of self-publishing her own Regency romance novel called Emily and her love for Jane Austen's work. They then transition to discussing Susan's career in loyalty program design and her podcast called More to Marketing. They also delve into the impo...
Get ready to redefine your marketing game with our remarkable guest, Jen McFarland. This episode takes you on a journey through the realm of marketing, blending it with the power of empathy and authenticity. Jen, championing the cause of entrepreneurs worldwide, shares her insightful approach and how consistent messaging can transform your relationship with customers, leading to a sales boom.
Busting the myth...
Join us for a captivating conversation with Molly Mahoney, the Prepared Performer. With her rich background in musical theatre and an innovative approach to artificial intelligence, Molly is reshaping the digital landscape by integrating technology and human connection. Her pioneering methods of using AI for personal branding, business messaging, and task automation is not just about optimizing business strategies but...
Join us for a journey into empathic marketing with our special guest Jason Berkowitz, the founder and SEO director of Break the Web. With his decade-long expertise in the digital world, Jason's insights promise to provide a fresh perspective on how to grow your business online. This conversation is not just about SEO and advertising strategies, it's about the significance of empathy in marketing and Jason&ap...
To access Michelle's free training:
- Designed to give you information on writing and publishing your book that you may not have known. We have taken some of our most frequently asked questions and turned them into bite-sized modules to give you tools to succeed in the publishing industry.
https://gracepointmatrix.teachable.com/p/intro-to-publishing
Welcome to the Because Business is Personal podca...
To connect with Bryan and subscribe to his Humanize Newsletter: https://bryankramer.com/
Ready to discover the hidden power of empathic marketing? Join me and business strategist extraordinaire, Brian Kramer, as we navigate the intriguing world of Human to Human connection in business. Known globally for his keynote speeches, executive training, and two best-selling books, Brian guides us through a candid and...
You can reach out to Kathleen on LinkedIn at: https://www.linkedin.com/in/kathleenkennedyapr/
And "X" (Twitter) at: https://twitter.com/KennedyAPR
In this episode of "Because Business is Personal," I had the pleasure of hosting Kathleen Kennedy, a school communication and PR expert, as we delved into the world of empathic strategies for engaging stakeholders and mobilizing resourc...
Sameera Singh, a business strategist, money mindset coach and author helping women break through to six figures and transform their relationship with money.
In this episode, Sam discusses how our money mindset can either hold us back or propel us forward. She shares exercises and techniques listeners can use every day to start updating their beliefs around money and break through income plateaus. Sam explain...
Imagine if you could align your mindset to supercharge your marketing strategies, foster robust relationships, and catapult your sales? We caught up with Risa Haasbroek, renowned as the Dragon Whisperer for entrepreneurs, as she unravels the significant concept of a business mindset. Risa's inspiring journey starts in a small enchanting town in South Africa, awash with magnificent purple jacarandas. Listen to her...
What a remarkable journey it has been, navigating the intricate world of empathic marketing with the marketing whisperer himself, Shane Johnson. In our light-hearted yet insightful discussion, we unlock the vast potential of empathy in building stronger business relationships, boosting sales, and creating a lasting impact. As Shane fondly reminisces about his love for mountain biking, gardening and spending time in na...
Here's a promise: this episode will change the way you think about marketing. Jason Hornung, the undisputed champion of Facebook ads, graced our show with his insights and unforgettable story. Having experienced a tough upbringing marked by drug-addicted parents and teenage pregnancy, Jason's journey embodies resilience. His struggle in establishing his insurance business led him to discover the power behind...
Ever been banned from Facebook? Our guest, Curt Maly of Black Box Social Media, knows exactly how that feels. With his dry wit and candid stories, Curt delves into his personal journey, from his unforeseen Facebook ban to his appreciation for copywriting and messaging. He's got a fresh perspective on life shaped by his recent journey into fatherhood, which has sparked an emphasis on valuing experiences over mater...
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