On this episode of the Behind the Frame podcast, I had the pleasure of interviewing the talented and innovative wedding content creator, Lauren Laudeser of Plan With Laur. As the number one wedding content creator on social media, Lauren has revolutionized the wedding industry by introducing a new category of vendors. Throughout our conversation, Lauren shares insights into her journey, from her background in social media and marketing to her foray into wedding content creation during the pandemic.
We talked about the evolution of wedding imagery and media, discussing how Lauren's unique approach has garnered millions of views and recognition in prestigious publications like the Wall Street Journal, New York Times, The Knot, and Brides. Lauren's ability to educate her audience on the intricacies of the wedding industry in a natural and energetic manner has set her apart as a trailblazer in the field.
As we explored Lauren's business model and the services she offers, she highlighted the importance of understanding cameras, lenses, and visual priorities on a wedding day. She emphasized the significance of collaboration with photographers and videographers to ensure a seamless workflow and cohesive storytelling approach. We walked about the need for standard practices in collaboration and some much needed education for newbie content creators who are ruffling the feathers of many photographers and videographers. If you’re a photographer, videographer, planner, or content creator, this episode is a MUST LISTEN!
Throughout the episode, Lauren reflected on her experiences and shared valuable insights for aspiring wedding content creators. From navigating challenges with photographers to learning from past mistakes, Lauren's journey serves as a testament to the dedication and passion required to succeed in the competitive wedding industry.
Lauren serves as artist in residence at Vow for Girls, an organization we're both very passionate about and brought us together! Check out Vow's work here.
This episode provides a fascinating glimpse into the world of wedding content creation! Join us as we uncover the artistry and innovation behind creating captivating wedding content with Lauren Laudeser of Plan With Laur.
Check out Plan with Laur
Follow Plan with Laur on Instagram
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