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May 4, 2025 51 mins

Have you ever realized mid-fall... that there’s no ground below—and that’s the freedom?

Ashli Blumenfeld—co-leader of the 90-year-old Standard Meat Company—takes us behind the curtain of a business renaissance grounded in emotional intelligence, bold risk-taking, and the messy middle of personal transformation. From navigating imposter syndrome to building a company culture that breathes creativity and connection, Ashli shares what it’s really like to let go of old identities and trust the fall. You’ll hear how a “mad scientist chef,” a surprise ice business, and wisdom from powerful coaches helped her rewrite her own story—and how her leadership is helping others do the same.

 

  • Meet Ashli Blumenfeld: President of Standard Meat Co. and 4th generation industry disruptor

  • The journey from NYC fashion to Texas beef—and why coming full circle changed everything

  • What it's like winning Ernst & Young Entrepreneur of the Year and still doubting yourself

  • Rewriting identity in your 40s: reflections on parenthood, perfectionism, and permission

  • The “Dragon’s Gap” and why Ashli believes in falling with no parachute

  • Building an ice business in 45 minutes (literally)

  • The ugly duckling metaphor that changed everything

  • How Standard Meat is integrating personal growth into a 1,100-person operation

  • The acorn theory: planting legacy for the next 90 years

  • Why the biggest competitive advantage in business is still the human mind

 

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Release details for the NEW BOOK.

Get your copy of Personal Socrates: Better Questions, Better Life  

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Drop a review and let me know what resonates with you about the show!

Thanks as always for listening and have the best day yet!

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Special props 👇

Music: Clouds - Joakim Karud

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