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March 25, 2025 • 24 mins

In a recent episode of Between Meetings, I interviewed Stephanie Horner from RBCx in Calgary about her work supporting startups within the growing tech community. She explains RBCx's unique approach to assisting high-growth tech companies, the key factors that determine whether startups thrive or struggle, and the advantages of the Canadian startup landscape for early-stage founders.

Takeaways:

  • Startup success is a multifaceted outcome dependent on the founder, circumstances, and economic climate, including the founder's long-term vision.
  • Effective cash flow management is paramount for a startup's survival and sustained growth.
  • For early-stage companies, a lean and cost-effective banking approach is beneficial, adapting as the business scales.
  • The Canadian startup ecosystem possesses distinct advantages in its smaller size, offering greater access to resources and a collaborative environment.
  • The framework of "Startup Alive, Startup Dead, Startup Zombie" serves as a useful lens to assess a company's current viability and trajectory.
  • RBCx provides specialized support for high-growth tech startups by focusing on venture capital backing and offering comprehensive banking and ecosystem connections.

Stephanie Horner is AVP, Banking at RBCx. As a tech financing & capital growth specialist, she is passionate about helping entrepreneurs thrive. With expertise in strategic education, adaptability, and scalable frameworks, Stephanie empowers entrepreneurs to build lasting success and contribute to a stronger entrepreneurial economy in Alberta, Canada, and beyond.

Between Meetings is a series of on-the-go interviews featuring industry leaders, entrepreneurs, and corporate innovators. In these interviews, we delve into the latest trends and developments in innovation, technology, and entrepreneurship, catching our guests between meetings in a car ride across town. Along the way, they share inspiring stories, personal experiences, industry insights, and practical advice on how to scale your way to success. Each interview is packed with valuable information and inspiration for anyone looking to make an impact in the tech and innovation world.

🎙 Follow the host Marian Danko on LinkedIn.

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