In this episode ofBeyond SaaS, Jason Niedle interviews Tomer Azenkot, CEO of Vee24, discussing the importance of human-centric customer experiences in e-commerce, the role of technology in enhancing these experiences, and the challenges of implementing new technologies. Tomer shares insights on leadership, company growth strategies, and the impact of AI on business. He emphasizes the need for adaptability inleadership roles and offers advice for early-stage CEOs on understanding their business fundamentals and building cohesive teams.
Chapters
00:00 Introduction to V24 and AI in Web Development
01:53 Enhancing Customer Experience with Video Technology
05:37 The Role of a CEO in a Growing Company
06:54 Adapting to Market Changes and Budgeting Strategies
08:30 Growth Goals and Targeting Opportunities
09:43 Challenges in Customer Engagement and Education
11:58 How to fill that top of funnel
14:28 The Impact of AI on Business and CustomerInteraction
16:42 Outsourcing vs. In-House: Building a Lean Team
18:26 Referral Marketing and Customer AcquisitionStrategies
22:38 Advice for Early Stage CEOs and BusinessFundamentals
24:12 Growth trends or opportunities
25:38 Business Fundamentals
Takeaways
· Vee24 focuses on enhancing customerexperiences through human interaction.
· Technology should complement humancommunication, not replace it.
· Leadership requires adaptability to thecompany's growth stage.
· Understanding financial details is crucialfor effective leadership.
· Video interactions can significantly boostconversion rates.
· Customer education is essential fortechnology adoption.
· AI's impact on business will grow overtime, but it's not immediate.
· Building a cohesive team is vital forcompany culture.
· Outsourcing can provide flexibility forsmall companies.
· Sticking to core competencies is key tolong-term success.
Sound Bites
"AI is overestimated in the short term."
"Don't take anything for granted."
"Stick to what you're good at."
Keywords
Vee24, customerexperience, technology, leadership, AI, marketing, team building, growthstrategies, e-commerce, human connection
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