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August 14, 2025 12 mins

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This episode is brought to you by StayFi — the easiest way to grow your direct bookings! ⁠Visit stayfi.com/bill and use code "BILL" for an exclusive 50% off your first three months.


Stop wasting money on turnkey Airbnbs. In this video, I’m breaking down why the best short-term rental deals are the ones you add value to after purchase—and how to spot them. I’ll show you how to find undervalued properties, what makes a true “unicorn,” and the simple renovations that can create massive equity and cash flow. You’ll see real examples from my own portfolio, plus a Montana deal I’m turning into a six-figure revenue stream with one creative twist. If you want to win in today’s market, it starts with buying smarter.


Chapters

00:00 – Why I Never Buy Turnkey Airbnbs (And What I Do Instead)

01:00 – The Hedge Every Smart STR Investor Builds In

02:10 – Skipping the Hotspots: How I Find Hidden-Gem Markets

03:17 – The Marketing Edge of Smith Lake (And Why It Beats Bigger Lakes)

04:25 – The Simple Renovation Trick That Adds Massive Value

05:35 – What Makes a True “Unicorn” Property (And Why You Can’t Replicate It)

07:14 – Turning a $2.75M Deal Into $3.5M With Strategic Upgrades

08:28 – The Wedding Venue That Could Pay for the Whole Property

09:30 – Building a Bougie Pickleball Court That Generates $350K/Year

10:27 – The Creative Thinking That Separates STR Winners From the Rest


Connect with Bill

🔸 Instagram: https://www.instagram.com/billfaeth73

🔸 Facebook: https://www.facebook.com/groups/284886002732508

🔸 LinkedIn: https://www.linkedin.com/in/billfaeth/

🔸 TikTok: https://www.tiktok.com/@bfaeth

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This episode is brought to you by StayFi — the easiest way to grow your direct bookings! ⁠ Visit stayfi.com/bill and use code "BILL" for an exclusive 50% off your first three months.

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