In this episode, I sit down with Dr. Daisy Valentin—accounting and finance expert, business consultant, and unapologetic NASCAR fan—to dig into the (often intimidating) world of money for small business owners.
We talk about all the things most of us wish we had learned way earlier in our entrepreneurial journey, especially if you’re a solopreneur or running a women-led, non-traditional business. Daisy brings real talk, decades of experience, and practical strategies that will help you better understand your numbers—and actually feel empowered doing it.
We get into:
- What it really means to separate business and personal finances (and why it matters)
- Why paying yourself isn’t optional, even if you think you can’t afford it
- How DIY’ing your bookkeeping can work—until it doesn’t
- What to consider before moving contractors to employees
- The big difference between tax accounting and business accounting
- Simple ways to start educating yourself without the overwhelm
- How to use accounting software to your advantage without getting buried in it
- Why investing in support (like a real accountant!) saves you time, stress, and money
Daisy and I also talk through mindset blocks, red flags, and what it looks like to actually grow into a CEO role in your business.
Her number one tip? Educate yourself and find support that fits you—and your business stage—so you’re not stuck in the same financial rut year after year.
About Dr. Daisy Valentin:
Dr. Daisy Valentin (she, her, ella) is a Puerto Rican business consultant and the co-owner and CEO of Valyntin Consulting, LLC. She holds a Doctorate from Walden University with an emphasis on Accounting, Finance, and Quantitative Analysis, as well as certifications in Project Management Essentials (PMEC), Lean Six Sigma White Belt (LSSWBC), Six Sigma Essential (SSEC), and Teaching English as a Foreign Language (TEFLEN). She has been an online professor in the Higher Education sector for over eight years, teaching at various universities and colleges across the country and internationally in both adjunct and other academic roles.
Dr. Daisy Valentin, along with her expert team, is committed to helping small, non-traditional women-owned businesses succeed. With over 20 years of experience in Accounting, Finance, and Business Leadership, Dr. Valentin provides specialized services in accounting, finance, payroll, and business coaching through Valyntin Consulting LLC.
As advocates for women entrepreneurs, she and her team understand the unique challenges they face and are dedicated to offering solutions that support business growth. Valyntin Consulting LLC works with women-led businesses to simplify financial management, ensure payroll accuracy, and provide strategic coaching that empowers business owners to reach their goals.
Links for Dr. Valentin:
Website: www.valyntin.com
Learn more about BizMagic or the BizMagic Podcast.
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