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October 3, 2025 21 mins

How can you best plan and measure your book marketing efforts? That’s what we’re answering today with my guest Susan Neal.

Susan is the author of eight books including her recent release, How to Sell 1000 Books a Month. She’s also CEO of Christian Indie Publishing Association (CIPA), which offers a slew of resources to help you when you first start writing your book all the way through publishing and marketing.

We talk about how to balance marketing with writing, how to create a monthly marketing plan that matches your personality, and how to measure the success of podcast guesting to market your books.

Susan’s book

Christian Indie Publishing Association


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