In this episode, I talk about one of the most powerful tools you can use to improve your writing—and it's sitting right on your keyboard: the delete key.
I walk you through my own process of trimming back a story about Robert Rodriguez, wrestling with a weird red hat analogy, and working live with a client to cut entire paragraphs—all in service of making the message cleaner, stronger, and more focused.
If you're writing a book to generate leads or grow your authority, learning to delete what's not serving your reader is crucial. I’ve seen how hard it is to let go of material you’ve poured time and energy into—but it’s often the boldest cuts that make the biggest impact.
This episode is all about simplifying, tightening, and trusting that less really can be more.
🔗 You can get more free resources at BooksThatGetLeads.com
🎧 Tune in and let’s sharpen your message—one deleted paragraph at a time.
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