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July 28, 2025 23 mins

Customer service isn’t a fire extinguisher — it’s a foundation.

In this episode of Both Sides of the Check, Ms Cat + LiShon unpacks the hard truth: if your clients only feel cared for when something goes wrong, you're doing it wrong. We’re diving into how service should be baked into every single touchpoint — from your welcome email to your final invoice.

You’ll learn:

  • Why “good enough” customer care is costing you referrals and retention
  • How to design a client experience that prevents problems before they happen
  • The difference between being reactive and being intentional
  • How service can become your most powerful sales tool

This is for the entrepreneurs who say they want loyal clients, but haven’t thought past the checkout button. Let’s fix that.

💡 Tap in and let’s talk about building businesses that serve people, not just problems. 


💥 Thanks for rocking with Both Sides of the Check!

Keep the vibe going and follow us everywhere @bothsidesofthecheck:

📲 Facebook | Instagram | TikTok

Real talk. Real life. Real receipts. See you on the next episode. 💸🎙️



Support this podcast at — https://redcircle.com/bothsidesofthecheck/donations
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