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March 27, 2024 21 mins

In today’s episode, hosts James Stephenson and Pat Kelly explore how radio can help your brand get noticed and grow. They look at Rock 102’s smart moves and share their winning tips. Learn why radio should be part of your mix to reach more people.

Show notes:
(1:37) A general misconception
(3:40) The power of radio and branding
(5:28) People do business with people
(7:30) The more 'why' questions you ask...
(9:29) Radio as a marketing tool
(14:05) Marketing consistently over time
(15:52) People don't want to do it if there's a challenge
(18:41) Business Solutions
(20:580 Outro

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