Effective Marketing Strategies

Have you ever wondered why some businesses flourish like a well-oiled machine while others sputter out? In today’s episode, hosts James Stephenson and Pat Kelly discuss how consistency, a touch of coaching, and a refusal to mess with what works keep business in peak condition—you can achieve sustainable growth and a strong market presence. It’s about cutting through the noise with a no-nonsense approach that values customer time and delivers straightforward solutions.

Link mentioned:
Lotus Business Solutions - https://www.lotuspe.us/ 

Show notes:
(2:28) Dallas Cowboys’ defense metaphor
(3:56) Coaching and engine analogy
(5:39) Evolution, maintaining success, and avoiding unnecessary changes
(7:01) Data don’t lie: Consistency over time
(9:57) Marketing strategies that are proven
(12:18) What customer wants
(13:35) Conversion: Websites to landing page
(16:40) Outro

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