If you’ve ever felt like your brain is a never-ending idea factory and you have so many directions you could take your brand, this one’s for you.
In today’s episode, we’re diving into one of the most foundational (yet often overlooked) pieces of building a magnetic brand: your positioning.
Here’s the thing: for creatives with a lot of experience (hello, that’s me, too!), choosing that one thing can feel like leaving so much on the table.
So, today I’m giving you five practical, simple tips to help you find brand positioning clarity, even if you have too many ideas swirling around in your head.
In this episode, we cover:
✨ Why your positioning statement should be short and to the point
✨ The secret to making your positioning actually land with your audience
✨Why discomfort is not a sign you’re on the wrong track
✨ The power of testing vs trying
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