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April 29, 2025 • 49 mins

Gloria Osardu urges researchers to slow down, understand the business, and partner with intention—sharing why empathy, alignment, and asking the right questions are the foundation for research that matters.

Highlights include:

05:02 – How did your parents shape your worldview and curiosity? 15:22 – Why is success as a research leader about facilitating others? 24:26 – What does “understanding the business” really mean? 30:43 – What does “skin in the game” mean for stakeholders? 45:24 – How has embracing slowness changed your approach to leadership?

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Who is Gloria Osardu?

Gloria is a Senior Director and Global Head of UX Research, Brand, and Consumer Insights at Yahoo!, where she leads initiatives to deepen Yahoo’s understanding of consumer behaviour, aligning the company’s brand, product, and marketing strategies with these insights.

Before joining Yahoo!, Gloria was Senior Director and Head of UX Research and Insights at Gusto, where she built and led Gusto’s Global Product Experience Research Team, overseeing both research and research operations professionals.

She has also held senior research roles at Amazon Web Services, where she led UX Research Operations and Programs, and at Capital One, where she headed UX Research for their Enterprise AI and ML Platforms.

With extensive commercial experience in customer insights and analytics, Gloria also brings an impressive academic background, holding a PhD in Human-Computer Interaction, a Master of Science in Applied Health Informatics, and a Bachelor of Science in Computer Science.

A committed contributor to our field, Gloria is a long-standing mentor with the Computing Research Association and has been featured in User Weekly, as well as on podcasts like Black Stories and Saving UX.

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Find Gloria here:

LinkedIn: https://www.linkedin.com/in/gloriaosardu/

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