The ROI Masterclass

The ROI Masterclass

Welcome back to another episode of the RIO masterclass podcast, where we talk about building abundance and growing our businesses in real estate.

Episodes

December 4, 2025 31 mins

The Land Development Strategy 99% of Builders Miss

Jason Hassenstab grew up on construction sites, literally. By age 4, he was walking jobsites with his dad. By 14, he was estimating projects. By his freshman year of college, he landed a 14-year career with Kiewit, one of the largest infrastructure contractors in the country, building bridges, power plants, and pump stations across California and Hawaii.


But Jason's real legacy i...

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He Took Restaurants From 7% to 40% Profit—Here's How!

Robert Sloop has spent 40 years fixing broken restaurants, and now he's done playing small. After watching 70% of restaurant owners operate without a business plan, burn out working 100-hour weeks, and accept 3-6% profit margins as "normal," Robert is building something radical: AI-driven, membership-based, no-tipping, salary-only, four-day work week restaurants that combine auto...

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Why 53% of Deals Happen Off-Market (And How to Find Them)

Brady Irwin has lived every real estate investor's worst nightmare, and came out the other side building something revolutionary.


From wholesaling his first deal for $20K in two weeks to flipping an 80-acre land deal for $1.8M profit in four months, Brady seemed unstoppable. Then came the crash: a Northwest Austin development deal that cost him millions, his cars, and near...

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November 20, 2025 26 mins

The Tenant Strategy That Added Millions to Our Portfolio

Matt Picheny didn't plan to become a real estate mogul. He was a Broadway actor who stumbled into his first property deal in 2001, and walked away having quadrupled his investment in just two years. That single transaction earned him more than an entire year's salary.


Fast forward to today: Matt has managed and acquired over 12,000 apartment units across the United States, ...

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Mortgages Are Killing Your Real Estate Profits (Steven Weinstock Explains)

Steven Weinstock started with $6,000 and a single-family home in New Jersey at age 21. Two decades later, he's raised over $30 million, built portfolios across six states, and developed a cash-buying strategy that's rewriting the rules of real estate investing.


In this raw, educational conversation, Steven reveals the brutal lessons he learned when interes...

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How Losing Our Home Made Me Fearless in Real Estate

From losing everything as a child to closing over 200 real estate deals, Avi Ohana shares the raw truth about rebuilding from nothing and creating wealth without risking it all.


In this powerful, story-driven episode, Avi reveals how early hardship shaped his views on risk, resilience, and real estate investing, and why the “burn the boats” mentality can destroy your dreams. Lea...

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The Brutal Truth About Selling Land Nobody Wants To Sell!

From Accidental Beginnings to Multi-Million Dollar Land Deals | Bill Short on Real Estate ROI, Strategy & Mindset


In this episode, Bill Short, President and CEO of Red Elk Land Company, shares his journey from a small-town Kansas upbringing to leading one of the top land development firms in Florida, Mississippi, and Kansas. Discover how he turns overlooked land into t...

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If You Build It, They Will Come Is Destroying Your Returns!

Benjamin Greenberg nearly lost everything to COVID-19. Four months on oxygen. A year walking with a cane. But in that hospital bed, fighting to breathe, he had a revelation that would transform real estate valuation forever—and give Main Street investors the same tools Wall Street uses.

In this deeply personal and data-driven conversation, Benjamin pulls back the curtain on ...

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Mark Watkins went from burned-out software executive to Chick-fil-A operations leader, and what he discovered about building high, performing teams will change how you lead forever.

In this deeply personal conversation, Mark reveals the people-first framework that transformed him from a rigid, accountability, obsessed manager into a servant leader who builds unstoppable teams. He shares the exact systems Chick-fil-A uses to create w...

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The Brutal Truth About Building Teams That Actually Work!

What happens when a hospitality veteran decides to fix the biggest pain in the industry, staffing?


After 17 years running bars and restaurants, Billy Giordano realized his greatest challenge wasn’t the menu or margins, it was finding and keeping the right people. That frustration led to a complete pivot into tech, where he built a platform designed to solve the chaos he on...

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Chef Adrianne Calvo built a restaurant empire from pure passion, starting with nothing at age 22. In this episode, she reveals the truth about the restaurant industry: the bulletproof mindset needed to survive, what truly drives guest loyalty and profitability, and how she transformed tragedy into a mission to help others “make it count.”

From her viral Maximum Flavor brand to her pioneering Dark Dining experience, Adrianne shares t...

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The $100M Mistake Every Real Estate Investor Still Makes

He’s built over 20 million square feet, from Palm Beach estates to high-rise towers, yet what Tom learned after decades in real estate is shocking: most investors lose money before construction even begins.


In this episode, Tom reveals the $100M mistake developers still make, how poor due diligence can destroy ROI, and why “measure twice, cut once” might be the most expensi...

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This One Design Mistake Could Destroy Your Hotel’s Profitability

Why do most business strategies fail, and what does design have to do with it?

In this episode, global hospitality leader Hans Lagerweij reveals the shocking truth behind failed strategies, broken team alignment, and the overlooked ROI hidden in smart design. From turning around global travel brands to advising ultra-luxury hotels, Hans shares how to connect purpose, cu...

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95% of hotels are Designed WRONG! The $1 Million Per Room Secret & Why Generic Hotels Are DYING

Discover the strategic insights behind ultra-luxury hotel development with Kat Lash-Williams, who transitioned from family hospitality business to major brands like Virgin Hotels and Casa Collective. This ROI Masterclass episode reveals how destination-rooted experiences and strategic design decisions drive profitability in the compet...

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September 30, 2025 24 mins

Discover how Ekaterina transformed a childhood dream into Georgia's first eco-friendly boutique hotel despite facing eight bank rejections and a global pandemic. This ROI Masterclass episode reveals the resilience and strategic vision required to create a successful hospitality business from scratch.

What You'll Learn:

  • How to overcome massive rejection and persist through startup challenges
  • The power of authentic local ma...
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September 25, 2025 36 mins

Former math teacher James shares his incredible journey from humble beginnings to building a profitable real estate empire through flipping and rental properties. After transitioning from education to military service and back to teaching, James discovered real estate investing in 2018 and transformed his family's financial future.

In this heartfelt conversation, discover how a chance radio broadcast about "5 income streams" sparked...

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September 25, 2025 33 mins

Discover how former high school teacher Kara transformed her 20-year education career into commercial real estate success through Foresight's CRA launch program. This ROI Masterclass episode reveals the strategic mindset shift from residential to commercial real estate and the people-first approach that drives results.

Key Highlights:

Kara shares her journey from running a local hauling company to becoming a successful leasi...

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September 15, 2025 41 mins

Capital raising expert David Priest reveals why commercial real estate is experiencing its second-best buying opportunity in 50 years. After originating $600 million in mortgages and surviving both the 2008 financial crisis and a personal leukemia diagnosis, David shares the contrarian strategies that smart investors use when markets crash.

What You'll Learn:

  • Why multifamily properties are 30% cheaper than 2022 prices ac...
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Commercial Real Estate: 90 Facilities Built Secrets

Discover the insider secrets of commercial real estate success from Winston Parks, CCIM, who developed over 90 urgent care facilities across the southern and southeastern United States. In this ROI Masterclass episode, learn how he overcame imposter syndrome to become a powerhouse in medical real estate development.

Key Highlights:

  • How Winston entered commercial real estate in 2...
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Discover how strategic hotel design can dramatically boost revenue and guest satisfaction with hospitality expert Jonathon Elliott, who shares insider secrets from nearly 30 years in the industry. In this revealing ROI Masterclass episode, learn why design decisions can make or break your hotel's profitability.

Key Highlights:

  • How misaligned design expectations lead to guest dissatisfaction and lost revenue
  • Why visibility is the #...
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