How to Build a Freedom-Based Business That Fits Your Life (Not the Other Way Around)"

Episode Summary:

You didn’t start your business to feel trapped, overwhelmed, or burned out—but somehow, it’s easy to end up there. In this episode of Business and Brunch, Alicia gets real about how to reclaim your freedom, reset your mindset, and realign your business with the life you actually want to live.

Alicia shares how she went from working 24/7 and missing out on family memories to building a spacious, aligned business that supports her energy, joy, and schedule as a mom and business owner. You’ll walk away with powerful mindset shifts, journaling prompts, and practical tips to build a business that serves you—not the other way around.

Inside the Episode:

• The real reason you started your business—and how to get back to that
• The sneaky way hustle culture creeps into entrepreneurship (even when we “know better”)
• Alicia’s exact calendar setup for 20-hour workweeks & Monday-only calls
• 3 powerful reset questions to realign your business with your life
• What to do when your offers, schedule, or systems start to drain you
• A mindset shift to help you take your power back: “I run my business. It does not run me.”

Journal Prompts from This Episode:

1. What does your ideal day look like?
2. What parts of your business feel like obligation instead of desire?
3. What would your business look like if it supported your energy and didn’t drain it?

Power Reminder:
You run your business — it does not run you. Write it down, say it out loud, and watch what changes.

Let’s Keep the Conversation Going:
Did this episode hit home? Share your thoughts or answers to the prompts on Instagram and tag @aliciacroci so Alicia can cheer you on!

If you’re over the burnout loop and ready to grow your business your way,
Simple Business Builder was made for you.

This is where we simplify your offers, align your strategy, and help you build a business that feels as good as it looks — without doing the most.

Because more is not always better. Better is better.

→ Join the monthly membership here

🔗 Resources & Links:

→ Check out ways to work with me + FREE resources: https://wildlycreativestudio.myflodesk.com/linkinbio

FREE Community for women who crave money, freedom, & unshakable confidence 😎✌🏻but also want a

Mentioned in This Episode: Simple Business Builder — help you simplify your brand, your offers, and your strategy so selling gets easier.

https://app.heartbeat.chat/simplebusinessbuilder/invitation?code=D479F9

Let's Connect: If this episode gave you that "aha moment," screenshot it, share it on Stories, and tag me @aliciacroci. I want to see your offer suite glow-up!

https://www.instagram.com/aliciacroci/

🔗 Resources & Links: → Check out ways to work with me + FREE resources: https://wildlycreativestudio.myflodesk.com/linkinbio

FREE Community for women who crave money, freedom, & unshakable confidence 😎✌🏻but also want a community that is more than just business chats ☕️

https://t.me/+_WyAqSL1dLplZmVh