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June 29, 2025 9 mins

This week on Business & Brunch, we’re talking about something every mom in business has faced (or will face): running your business when your child is sick — and choosing to put them first, guilt-free.

I’m sharing what happened last week when my 12-month-old came down with hand, foot, and mouth, and how past-me would’ve tried to power through... but healed-me shut the laptop and honored my priorities.

We’re diving into:

  • Why boundaries matter more than backup plans
  • How to build a business that doesn’t fall apart when life gets messy
  • What it really means to work with aligned, dream clients
  • And how I walked away from guilt by building a business that supports my real life

If you’re tired of feeling like your business can’t handle sick days, schedule shifts, or just being human — this episode is a must-listen.

Ready to build a business that actually works for your life — not against it?
→ Join us inside Simple Business Builder: where we simplify your offers, align your strategy, and create a business that supports you, not just your calendar.

→ Join the monthly membership here


Let’s Keep the Conversation Going:
Did this episode hit home? Share your thoughts and tag @aliciacroci so I can cheer you on!


Mentioned in This Episode: Simple Business Builder — help you simplify your brand, your offers, and your strategy so selling gets easier.

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Let's Connect: If this episode gave you that "aha moment," screenshot it, share it on Stories, and tag me @aliciacroci. I want to see your offer suite glow-up!

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🔗 Resources & Links: → Check out ways to work with me + FREE resources: https://wildlycreativestudio.myflodesk.com/linkinbio

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