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July 31, 2025 42 mins

If you’ve ever opened ChatGPT, typed “write my blog post,” and cringed at the results—you’re not alone. This episode dives into what it really takes to build an AI tool that doesn’t sound like a robot.

Join me as I welcome back my friend Annemie Tonken from This Can't Be That Hard to talk about her deep dive into AI tools—yes, the same woman who once called blogging “too time-consuming” is now building AI-powered systems to help photographers blog better and faster. We go behind the scenes of her new blogging tool, how it’s changing the game inside her Consistency Club, and why “just being good at ChatGPT” isn’t enough.

Find It Quickly

00:56 - Diving into AI Tools

04:34 - The Challenges and Potential of AI in Blogging

14:04 - Introducing Consistency Club

22:41 - Voice Notes for Storytelling

23:08 -The Role of AI in Content Creation

23:35 - Quality Over Quantity in Blogging

26:17 - Introducing Consistency Club's New Too

27:04 - Customizing and Finalizing Your Blog Post

35:36 - The Future of AI and Human Collaboration

Resources Mentioned

How Automated Processes Can Help Strengthen Client Relationships with Annemie Tonken

Expanding into Education with Annemie Tonken

The 4 Buyer Types and How to Sell to Each One with Courtney Fanning

Building Your Content Strategy with the Marketing Jar with Dayna Schaaf


Connect with Annemie

Annemie’s Podcast

Annemie’s Website

Annemie’s Instagram

Consistency Club

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