What if one single pin could bring consistent traffic, leads, and sales to your business — for months or even years — without spending a dime on ads?
In this episode of Business Origin Stories, host Amy Schutte sits down with Pinterest strategist Gwendolyn Griffin for a mini masterclass on how to turn Pinterest into a sustainable marketing machine for your business. Gwendolyn breaks down her simple, organic approach that helps small business owners, coaches, and creatives grow without burnout.
You’ll learn:
✨ How Pinterest actually works as a visual search engine (not social media)
✨ The difference between short-term content and long-term discoverability
✨ Why one well-designed pin can quietly drive traffic for months or years
✨ The step-by-step process Gwendolyn uses to optimize Pinterest profiles for SEO
✨ How to find and use keywords that help your ideal clients discover you
✨ What consistency really looks like on Pinterest — and how often to post
✨ Why Pinterest is still an untapped goldmine for organic leads in 2025
If you’ve ever felt frustrated pouring time and money into social media with little return, this conversation will show you a simpler, smarter way to grow your brand.
Because when done right, Pinterest doesn’t just give you traffic — it gives you time back.
Instagram:
@amyschutte_
Work with us: www.hudsonandco.co
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