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October 24, 2025 • 22 mins

Ever wonder how marketing went from selling soap to selling self-worth? 💄💰

In this episode, we peel back the glossy surface of advertising history — from the psychology of the Father of Marketing destroying businesses during a world war, to the hidden battle between marketers and accountants over one big question: Can you actually prove marketing brings value?

You’ll hear about:

-The legendary David Ogilvy — the Scottish ad man who changed how we talk to consumers. -How Tesco and Target used loyalty data to predict what you’d buy next (and sometimes, even your pregnancy before you knew). -Why the Great Depression taught marketers the secret to winning a price war — and how Crisco turned hard times into a household name. -The shocking rise of data tracking through credit cards, and how it shaped the digital ad revolution we live in today.

Marketing has always been more than ads — it’s psychology, data, and influence wrapped in a shiny bow. This is the story of how it all began… and the start of a series on why it still matters.

👉 Hit play — your marketing history lesson starts now.

Mark as Played

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