Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:01):
Hello, entrepreneurs,
dreamers, business owners and
happy people with high hopes.
Welcome to Cash Flows with yourhost, cash Matthews.
Speaker 2 (00:13):
Good morning, we're
glad you're here today.
I'm Cash Matthews, your host.
Our show today is called CashFlows and we have a great guest
for you today and we'll get tohim in just a minute, but hoping
everybody out there in theworld is doing wonderfully.
You know, our show is aboutentrepreneurship and faith and
family and all of those thingsthat we all strive for to have
(00:34):
that, that magical life.
And I think life is magical,kenneth, even when we face
troubles and trials, I thinkit's still very beautiful.
And then with that, let me justsay hi to my cohort here, mr
Kenneth Bockham.
Kenneth, what's been going onwith you?
Speaker 3 (00:48):
Oh, man, just dealing
with those.
We talked a little bit aboutthe Oklahoma winds, I think last
time we were here.
Allergies coming in and out, soI'm a little bit hoarse today.
I'm a small horse.
Speaker 2 (00:58):
Well, doesn't the
song go like the waving wheat
sure smells sweet, until youreyes swell up, I.
Speaker 3 (01:03):
Like the waving wheat
.
Sure smells sweet until youreyes swell up.
I think so.
Speaker 2 (01:05):
Yes, I think they
left that verse out in the song
Oklahoma, but anyway, well, verycool.
I hope you're on the mend andlife is good.
But you know, this show isabout taking action and it's
about doing things that benefityour life and moving forward.
We have a philosophy that isfire, aim ready, and I have
found in my life that too manypeople are just kind of like
(01:26):
ready, aim, aim, aim and theynever really pull the trigger on
the things that they reallywant.
It's scary, and the magic inyour life occurs when you begin
to do those things you don'treally want to do.
That's where the magic lies, isbehind your procrastination or
behind your lack of knowledge orattention.
So here at Cash Flows, we wantto encourage you to take action
(01:49):
not perfect action, just, Idon't know.
Pretty boring Action can bekind of boring.
I think life's a little bitbetter just doing a whole lot of
small things.
Yeah, imperfect action,Imperfect action Well, I am very
capable.
Speaker 3 (02:03):
Do something yeah.
Speaker 2 (02:05):
Or yeah, don't just
my dad had some phrase about
that Don't just I don't knowwhat it was Don't just stand
there, do something.
Don't just do something, standthere.
Speaker 1 (02:14):
Oh, right, there it
is.
That might be the better one.
Speaker 2 (02:16):
So you ready to get
on with episode number.
What number is this?
Speaker 3 (02:21):
112, 113?
This 1.12?
, 1.13?
I forget, we're well over 100.
Speaker 2 (02:26):
We're somewhere there
, anyway, so welcome to Cash
Flows.
Our guest today is Joshua.
I want to make sure I say itright Saberwall, close.
Say it again Saberwall,saberwall.
Okay, I want to make sure we dothat correctly.
Speaker 4 (02:38):
The way that you said
.
It is probably the most commonpronunciation of it.
Speaker 2 (02:42):
Yeah, so we've
already butchered the guest's
name, so I would think we're offto a pretty normal start.
Anyway, we're here with JoshuaSaberwal and you can find him on
the web atpatriotdreamprojectcom.
Today we're going to talk aboutfaith and family and fitness
and finances and firearms andfreedom.
(03:03):
We're going to go through somethings and we're very glad to
have you here today, josh.
Speaker 4 (03:07):
I'm excited to be
here.
Thank you for the opportunity.
Speaker 2 (03:11):
Well, so we want to
just jump in and find out a
little bit about you.
So we met you through the TulsaBusiness Owners Networking
Group.
Is that our connection?
Speaker 4 (03:19):
Yes, I unfortunately
haven't been able to get to an
event yet.
I've been wanting to.
I think what I struggle withmost was I didn't feel qualified
to come to anything, and so nowit is my goal to at least come
to one thing a month, and goodfor you.
But it's an awesome group.
Uh, I've learned so many thingsjust from people's posts and
(03:42):
seeing what everybody does, andit's just a really neat tool to
have.
Speaker 2 (03:46):
Yeah, it's been
pretty cool and we get to meet
people like you, but let meassure you you are qualified,
you know.
Basically, if you can drinkcoffee with any, you know, any
consistency, you're going to fitright into the group.
I think I can do that Well.
So let's let's hear a littlebit, then, about your story and
how did you arrive here, and ifyou want to go back a little
(04:07):
ways and tell us, because Ithink our listeners and viewers
like to connect with people on areal basis.
Like you just said a minute ago, imperfect action and I think
that is one of the best piecesof advice is to just take action
, imperfect or not.
So give us your story, you know.
Bring us up to where you arenow.
Speaker 4 (04:26):
Yeah, so I was.
I was originally born in Kansas, around the Kansas city area.
I grew up there for about thefirst 14 years of life Um, I'm
24 now.
Last week was actually mybirthday Um, but we grew up
there, I, so I don't have thisbig crazy story, and that's kind
of the point I wanted to makewith.
(04:47):
This is nothing.
I grew up in a normal family,normal home.
I had my fair share ofadversity, but it's nothing
crazy.
It's not like I went down inthis deep dark hole and had to
figure out how to dig myself outof it dark hole and had to
figure out how to dig myself outof it.
But that's the thing, though,with people's stories is that
(05:07):
you get so caught up on wantingto have this story they don't
take the action.
They don't actually fire, likeyou said, fire, aim, ready, they
wait, they aim, they aim, theyaim, and that's the big thing.
But I grew up in Kansas.
Um, believe it or not, I wasn'tin the farm world.
I was a city boy because I grewup in Kansas.
Believe it or not, I wasn't inthe farm world.
I was a city boy because I grewup in Kansas City.
(05:29):
We moved down to Oklahomabecause my parents were
originally from Oklahoma and itwas my grandmother.
She was diagnosed with cancerand so we moved down here and
it's probably the best thingthat ever happened was moving
back here.
Wow, because I originally wentto pharmacy school and I was
(05:50):
going to be a pharmacist, wasdead set on being a pharmacist
and having my own pharmacy, andthen wonderful events of 2020
happened, right, and there werejust some things going on,
things that were being told thatI had to do that I really
didn't feel comfortable with andso, as hard as it was, I had
only about two years left tocomplete my degree and I just I
(06:14):
wasn't comfortable with it, andso I decided to make a life
change, and so that life changewent to business.
I was going to get a businessdegree, all that business.
I was going to get a businessdegree, all that and I just had
a realization while I was insome classes that it wasn't
really for me, because therewere things that these
(06:36):
professors were teaching us thatthey had never actually
practiced before, and it wasjust so mind-blowing to me
because they were talking aboutwhen we would do certain
equations or stuff they wouldsay to leave out taxes or leave
out inflation and all this otherstuff, and it just didn't make
any sense to me.
Got it, and so it was reallyjust that drive.
That was like you know what?
(06:57):
I want to go out, do my ownthing and have an impact on the
world, and so that's kind ofwhat got me here today.
I fed my fair share ofentrepreneur failures.
Good, okay, now we're cooking.
Yeah, I did everything I feltfor all the I guess you'd call
it get rich quick schemes.
Oh right, the day trading, the.
I tried an SMMA, so much stuff.
(07:21):
Airbnb was the one that I had alittle bit of success with
(07:44):
no-transcript.
I feel like a lot of people miss.
Uh, they focus too much on themoney part first and it's easy
to do.
But what they don't realize isyou focus on helping people,
then the money will take care ofeverything sort of follows.
Speaker 2 (08:05):
So what was your
first?
Did you ever have an endeavorwhen you were younger?
Kool-aid, stand mowing yards.
Did you have an entrepreneurialspirit?
Earlier.
Speaker 4 (08:15):
Not necessarily, I
mean I probably.
I think we did some lemonadestands, but I loved the thing
that I loved.
My mom doesn't know it, but Iloved when she would do garage
sales.
Oh yeah, because it was likehaving a little business there
for a day or two.
That was probably it for me.
Speaker 2 (08:32):
That's sort of how I
got my start.
My mom she was a single mom andwe went to garage sales and I
loved that, like it really gotme started.
I'm 62 now I still go.
I can't pass up a good deal.
I've got full storage units ofstuff I meant to sell but never
did.
Yeah, you're like I might needthat one day, so yeah, yeah,
(08:54):
that part of my life kind ofcame and went Well.
Fulfillment is a word we don'thear very often in the business
world, particularly On today'sworld in general, yeah, and in
general, because we're.
We are just assuming that ifyou have enough money then
you're fulfilled, and I and Ithink you would take exception
to that.
Speaker 4 (09:13):
Yeah, I mean, granted
, I've never had a large amount
of money in my bank account, butfrom watching other people that
have had success and seeingthese multi,
multi-millionairesaires say it'snot the money, it's seeing the
change in people's lives, theimpact you're able to have, and
(09:33):
yeah, that's what really.
I'm glad I've learned it atthis stage in life because it's
going to help propel me forwardquicker and I have a lot more
time to be able to do it.
Speaker 2 (09:42):
I think a lot of
people find that in about their
fifth effort.
Yeah, you know, in their 40smaybe they find out hey, I don't
want to just make money, I wantto make an impact, and in the
Cash and Kenneth world we callthat leave a footprint instead
of a butt print.
Yeah, and so well, good for youon that.
So tell us a little bit aboutPatriot Dream Project.
(10:03):
Patriotdreamprojectcom.
Yep.
If people want to find you,tell us a little bit about that
business.
Speaker 4 (10:09):
So the Patriot Dream
Project is the website.
The actual business name isAmerican Dream Project.
Okay, the reason, the questionI get a lot is why the project
at the end of it?
And that's because I feel likethe American dream.
It's always a project, but ifanything more, right now it is a
(10:29):
project right now.
Right Because the view of ithas become so skewed and people
have gotten just discombobulatedover what it actually is Right.
And I don't know if it'sbecause of the hard times right
now in the communities and inthe economy, but people are
stuck in this cycle of justgoing through the motions day in
(10:51):
, day out, letting life passthem by.
So I started the American DreamProject based on faith, family
fitness, finance, firearms andfreedom, which are they all
embody freedom.
Freedom, which are they allembody freedom.
Speaker 2 (11:08):
And I feel like those
are the elements that you need
to establish the American dreamin your life, right, so do you
call it the six Fs.
Speaker 4 (11:13):
Yeah, I called it F6.
F6.
Okay, because we're in tornadoalley.
So I was like, what's thebiggest tornado we can have?
Is that an?
Speaker 2 (11:21):
F6?
I mean, I guess it would beyeah, cool, six Fs.
That sort of looks like myreport card.
I thought you did it to makefun of me.
Wow, so let's go in.
The American Dream Project isthe name of your company, yep,
and the Patriot Dream Project iswhere they can find you online
and also we can find you onFacebook and Instagram and
(11:42):
MySpace and any of these other.
Speaker 4 (11:45):
I don't know about
MySpace.
Speaker 2 (11:47):
Oh, Kenneth and I are
superstars on it, all six
members of MySpace.
Oh yeah, that's right.
Well, very cool.
So tell us how your businessworks and what it does, and how
can somebody engage with you sothat you both get something out
of it.
Speaker 4 (12:00):
Yeah, so I originally
started with just a podcast
like this Um, I want.
When I decided I wanted to helppeople, I was like the best way
that I can do that is, eventhough I'm not old and have a
lot of experience right now, Istill have experiences that I
can share with people, lessonsthat I can share with people.
(12:20):
So that's how I started it.
I've had my podcast for aboutroughly a year or so.
Oh great, and I really use thatto just kind of the things that
I've gained books, differenttools, whether it be exercise
equipment, supplements,financial books, all of the
devotionals.
I've taken those and what I'vestarted doing is our product at
(12:44):
Patriot Dream Project is a box.
I wanted to do a subscriptionbox.
Then I looked back at somesubscription boxes that I had
and I took the negatives from it.
It was like you don't alwaysknow what you're getting in a
subscription box and then youforget to cancel it when you
don't want it and so it keepscoming out of your bank account.
So I didn't want to do that topeople.
(13:04):
Because I want to have thisbusiness be completely
transparent.
I want you to know what you'regetting.
That way, when you buy it, youknow exactly what you're getting
Right.
Good idea and I didn't want itto be a burden either to people
be like oh, I've got this comingout monthly and forget about it
Like the gym membership thatpeople aren't using.
(13:31):
But so, yeah, I'm figuring outthe concept of how exactly I
want to do it, because the firstmonth, this is only our second
month doing it.
First month was just one boxwith six items embodying each of
those six elements.
Right, this month, because Itook some feedback from it, I
did six boxes with a coupleitems for each of those elements
.
Oh, neat, okay.
Speaker 2 (13:51):
So it's an actual
physical box, yeah, that people
can order, but they're notordering it every month.
Speaker 4 (13:57):
No, you have the
choice.
It'll be different items everymonth, okay, and you have the
option whether you like it oryou don't and you can either buy
it or not Got it.
Speaker 2 (14:11):
Okay.
So now I know you're a big fanof Andrew Frisella Yep and we'd
like to get him on the podcast,if we can.
I don't know if you know him,but we'd love to have him.
I wish I did.
You know we would waive the feefor him to come on.
That would be nice, but you'rein the middle of doing his
program called 75 Hard.
I am, and I know we're going totalk a little more about
fitness later.
But what has your experiencebeen with 75 Hard and Andy and
his certain type of coachingthat everybody well, I wouldn't
(14:33):
say everybody, but most peoplereally are enamored by?
I think he's a great coach.
Speaker 4 (14:38):
Yeah, so to give you
a little bit of background.
First, I came from a backgroundof I played sports all my life,
um, trained hard.
I was actually planning ongoing to play college basketball
and just didn't end up doing itbecause it because of the whole
pharmacy thing.
It wasn't going to be worth mytime.
At that point I get to collegeand see, throughout high school
(14:59):
I always struggled to put onmuscle and so my last year of
high school I learned dirtybulking and so I was able to,
which is just eating basicallywhatever you want, as much as
you want.
Speaker 2 (15:11):
I think we did some
dirty bulking this morning at
breakfast.
Okay, seems like it.
We have a new phrase.
I'm sorry.
Speaker 4 (15:18):
No, you're good.
But I learned that, like myjunior senior year of high
school and I did I finally puton muscle, but the bad thing is
I stopped exercising as much andalmost in general once I got to
college.
And so I put on it was probablyclose to about 100 pounds of
not all muscle, right.
And so once I finally gotthrough all my college
(15:43):
experiences and stuff and gothere, I was like I can't do this
.
I can't have fitness be one ofmy six elements and not be fit
Right.
So I stumbled across AndyFursella and the 75 Hard Program
, because he says it all thetime it's not a fitness program,
it's a mental toughness program.
(16:04):
Right, and it's a fitnessprogram.
It's a mental toughness programand it's a discipline program,
and that is one thing that youhave to have.
If you're going to lose weight,put on muscle, anything, if
you're going to grow yourfinances, grow a business, you
have to have discipline.
Speaker 2 (16:15):
Absolutely Well.
Tell our listeners that don'tknow what 75 hard is.
Tell them about the programreal quick that you're doing.
Speaker 4 (16:21):
So 75 hard is just
the first element of basically a
life program.
Uh, the first 75 days you dotwo workouts a day, 45 minutes.
Each one has to be outside, nomatter what the weather is right
and which oklahoma you don'tknow what it's going to be every
day, but so you got that.
You follow a diet.
(16:41):
Um, you do no alcohol oranything.
Drink no alcohol, which isn't aproblem for me because, luckily
, I've never drank in my life.
Okay, that's easy.
You got that.
You got to read 10 pages of anonfiction book which is just
going to help you grow mentallyin whatever area that you want,
and so you take those and you dothose for 75 days straight.
(17:04):
You mess up just the slightest.
You have to start over, startover, yeah.
And I've started over a goodamount of times.
Speaker 2 (17:10):
Wow okay, yeah, so
which for you, has been the
hardest element of 75 hard.
Speaker 4 (17:16):
It's probably been
the diet, honestly, because
where my mind transitioned fromthat dirty bulk to that, I'll be
honest, I became addicted tofood.
Basically, right, well food isgood.
Speaker 2 (17:31):
Yeah, it's good.
Speaker 4 (17:32):
Well, and it releases
that dopamine when you are
having a bad day or having agood day, and so, yeah, I'd say
the diet's probably been thehardest part for me.
Okay.
But yeah, that's just the firstpart of what they call the live
hard program, and then you'vegot the three phases after that,
which I am not to yet, butthey're also.
(17:53):
They add on things to the 75hard.
Yeah.
Speaker 2 (17:56):
They lost me at cold
shower.
Speaker 4 (17:58):
It's actually not
that bad.
Speaker 2 (18:00):
I know I've had a lot
of people say that to me and
I'm like, well, you know, I'vemade it this far without doing
it.
I may ride the storm out withit.
So how far along are you onthis session?
Speaker 4 (18:11):
So this session I am
about, let's see, today is day
23 for me.
Speaker 2 (18:16):
Are you feeling good
about?
Speaker 4 (18:17):
it.
Oh yeah, I mean.
The thing that I hate is thatI've messed up so many times,
right, because I'll get far andbe like, oh, I feel great, and
then I mess up, I have to startover.
Speaker 2 (18:28):
Right, and the cool
thing about it, it's your own
ethic that causes you to startover.
Speaker 4 (18:33):
Yep, and it's just
being honest with yourself.
Yeah, because I think that'sthe hardest thing for a lot of
people in today's world is beinghonest with yourself.
Oh yeah, and so that reallyit's really helped you develop
that.
Speaker 2 (18:45):
So talk about the
mission, then the mission and
value statement of AmericanDream Project and you know what?
Tell us how you came up with itas well.
Speaker 4 (18:55):
Yeah, so I came up
with it because so you've got
faith.
Grew up in a Christian home.
Throughout my whole life, faithhas been a huge part, and it's
kind of a disadvantage, I wantto say growing up in a Christian
home, because you almost becomenumb to it a little bit.
You go through these cycles ofups and downs and I feel like,
(19:18):
for me personally, that wassomething that I had to rekindle
and really get that fire goingagain.
Rekindle and really get thatfire going again.
And I feel like that'ssomething that's lost in today's
world because, whether it'ssocial media, news, whatever,
it's just so degrading.
People think everything is sobad in the world and if we don't
have faith in God and whatever,you're going to have a hard
(19:43):
time getting through life.
So we've got faith.
Whatever, you're going to havea hard time getting through life
, so we've got faith.
Families have been split apartthrough so many things between
social media, between just TVand everything.
Speaker 2 (19:56):
Yeah, a lot of
distractions for the family.
Speaker 4 (19:59):
Yep.
So family was a big part,because you've got dads not in
homes, you've got moms not inhomes.
Parents that are there, butthey got moms not in homes,
parents that are there butthey're not present in their
kids' lives Right, becausethey're looking at social media
too, yeah, or they're just notthere, they're playing games on
their phones or whatever.
And so I wanted to really bringback the family, because the
(20:20):
whole reason for those sixelements won't go too deep into
all the other ones, but it'sbecause I feel like this country
has gone downhill for a while,and if we're going to get it
back to its former glory andthen make it better, it's going
to start with what Andy Frisellacalls personal excellence, and
(20:41):
so, through personal excellenceis how we're going to make the
country the best it's ever been.
Speaker 2 (20:47):
Okay, well, I like
that.
In fact, I'm one of those guys.
I feel like entrepreneurship,this self-idea that we can all
fend for ourselves in one way orthe other, by delivering in a
way that's beneficial toeverybody.
I think entrepreneurship is thesingle greatest key, and I'm
(21:08):
not one that's going to say makethe country great again.
I think it's great, I thinkit's unbelievable, and there's
so much chatter going on aboutthis or that.
I think the country's great.
If you travel the world and goto places like India or Haiti,
where there are differentstruggles than you and I face,
(21:28):
you know here.
I think what's great about youand all of us and our business
is that if we choose to startover tomorrow, we just start
over, like we don't have to getpermission, we don't have to run
it through the government,although the government might be
a little overzealous, butthat's I don't know.
I think the United States isgreat, oh yeah, and there's a
(21:50):
reason everybody wants to behere.
Speaker 4 (21:51):
Oh yeah, I don't want
to come off like I'm dogging on
the US because it's still byfar the greatest country in the
world.
Yeah, I wouldn't trade whereI'm at in the world for anything
, so it's just, I have a desireto want to see people be the
best they can be, and that'll,in turn, make our country the
best it can be.
Speaker 2 (22:10):
Okay, well, we're
going to take a quick studio
break and we're going to talk toone of our sponsors here that
keeps this show alive.
Mr Kenneth, who do we havetoday?
Speaker 3 (22:21):
This episode is
sponsored by Kenneth Bauckham
photography.
Hi, my name is Kenneth Bauckhamand I'm here to help you bring
your awesome ideas to life.
I specialize in helpingbusinesses explode their online
presence through professionalphotography, video and virtual
event production with a rapidturnaround.
It's commercial photo and videoservices with a personal touch.
(22:41):
Learn more at KennethBaukhamcom.
Speaker 2 (22:48):
I think the best ad
for Kenneth Bockham Photography
is this podcast that's going outto lots of people around the
world and on the YouTube and youknow we had 18,000 downloads
last month.
Speaker 3 (22:59):
Yeah.
Speaker 2 (23:01):
I think what you're
doing is out there dude.
Speaker 3 (23:03):
Yeah, it's been a lot
of fun helping put it together
and making it all work.
Speaker 2 (23:08):
Yeah, and it's
working.
I mean, we're here, no.
Speaker 4 (23:11):
I want to give you
guys mad props.
The amount of episodes you guyshave put out and then the
amount of downloads you'vegotten is just awesome.
Speaker 2 (23:17):
Yeah, I mean it's
been, thank you.
It was just an idea.
We're on a cruise ship togetherlike hey, what would this look
like?
I?
Don't know, let's try it.
And we went to what?
Number 61 in the world, ratedby Apple.
Speaker 3 (23:28):
Yeah, yeah, number 61
in entrepreneurship, yeah, yeah
, that's awesome.
Speaker 2 (23:32):
I don't know if
that's good or bad, but it's
better than number 62.
Speaker 3 (23:35):
Well, that's true For
sure.
Speaker 2 (23:38):
All right, we're here
today with Joshua Saberwall.
Yeah, there you go.
It's going to take me a bit,but we'll be best friends in a
little while.
And Joshua is the founder ofthe American Dream Project.
You can find them online atpatriotdreamprojectcom.
You can find Josh on Facebook,instagram, myspace and I don't
(23:59):
know where, and AOL InstantMessenger.
And AOL Instant Messenger inthe monster truck chat room.
Speaker 3 (24:06):
That's right, that's
right.
Speaker 4 (24:09):
The real question is
though do you still call it X,
or do you call it X or do youstill call it Twitter?
I forgot that it even existed.
Speaker 2 (24:17):
Do you tweet?
Speaker 3 (24:19):
I do not tweet often.
Speaker 2 (24:21):
Yeah, I'm a low
tweeter.
Speaker 3 (24:22):
I'm trying to figure
out, like do we still call it
tweeting even though theplatform is now called X?
Speaker 4 (24:27):
What else would you
call it?
Do you call it X-ing?
Speaker 3 (24:31):
And I guess what I'm
confused about is I never did
well with algebra.
So is X just a variable Likewhat are we?
Is it a multiplier?
Speaker 4 (24:37):
I don't understand.
Yeah, I don't get it.
That was one rebrand that I waskind of like that's kind of
something you don't touch, yeah.
Speaker 2 (24:46):
I don't know, I never
did the Twitter thing.
I guess I missed out on allthat For all my Twitter fan out
there fan probably my wife.
So we're talking with Joshuatoday about the mission of his
business and we're getting someclarity on what it is he wants
to accomplish.
Anything else to add about yourmission statement?
Speaker 4 (25:10):
Really.
I mean, the firearms is a funpart for me, just because I love
guns, love building them,working on them.
My great-grandpa was actually agunsmith.
Oh, so that's in your mind.
So that's kind of where thatcame in from, because originally
I just wanted to kind of starta gun shop or kind of learn the
(25:30):
gunsmithing techniques and allthat.
But I saw a greater need ofwanting to help people, and so
this is how I can kind ofincorporate that little passion
project of mine into this.
So you don't have a gun shop,though?
No, not yet Great idea.
Speaker 2 (25:44):
I would love to have
a gun shop.
And when you get rid of anemployee, guess what you say
You're fired.
No, nothing, sorry.
No, you're good, we had to bringout some dad jokes today.
So you're just getting started.
Oh yeah, this is always a funtime.
I remember when my businessstarted and I had some you know,
elder people like 31 years oldsay stuff like thank you, like
(26:08):
where do you see your businessin five years or 10 years?
And as a young man I didn'thave a vision for that.
I was like I don't know, I'venever thought about 10 years
from now.
So let's turn the tables.
Where do you see your businessin 10 years?
Speaker 4 (26:22):
Josh yeah, so I was
just like you originally.
Where do you see your businessin 10 years, josh?
Yeah, so I was just like youoriginally.
I was just so focused on nowand not 10 years down the road
or anything.
But the coolest thing that AndyFussell probably talks about
and it kind of goes unnoticed isvisualization having the
ability to visualize things.
And usually when you are ableto visualize things over and
(26:45):
over again, they actually happen.
And so I went a littleambitious with my goals, with my
vision for 10 years.
Okay, and basically what I wantthis to turn into is you've got
to kind of track with me here.
So you've got a storefront thathas a farmer's market with
fresh food, fresh goods fromlocal farmers in the area.
(27:08):
Past that, you've got an areawith brands, like Andy Frisell's
First Form.
You've got brands like FuelHunt.
These American-madeentrepreneurs, american-made
brands.
Bring those together and have ageneral store basically where
you can come in.
Bring those together and havelike a general store basically
where you can come in, and it'sbasically the Patriots dream of
(27:29):
Target and Walmart.
Have that with a gun shop, witha gym, that sort of thing, and
eventually a gun range in theback.
Speaker 2 (27:38):
So that becomes a
lifestyle type company rather
than just a retailer.
Speaker 4 (27:42):
Yeah, I want it where
people can come in and just
hang out not knowing each other.
You get to hang out, work outtogether.
You get to shop together.
Speaker 2 (27:50):
You get to go to the
gun range, go to the gun shop
together Are you going to have acoffee shop in there, somewhere
where we can all hang out?
Kenneth and I have a problem,it's true.
We need a buy-in for a coffeeshop.
That's right, that's right.
We need a buy-in for CoffeeShop, that's right, that's right
.
Speaker 3 (28:03):
Yeah, and a podcast
room.
Speaker 2 (28:05):
Yeah, oh yeah,
definitely that could actually
be a thing.
Speaker 4 (28:09):
No, I would
definitely do it because of my
own podcast.
Speaker 2 (28:12):
I would put it you
know, there's a store that
opened up Okie Family Marketover in Broken Arrow.
I've seen that and they arefriends of ours and we did a
grand opening with them.
With them, and they are not far.
You need to go meet Eric andStephanie over there who've
created this thing, and it'sdoing very, very well.
So it's good for you because wecan see that rise up and know
(28:34):
there's real demand there.
Yeah, no, I think good for you,that's smart.
Speaker 4 (28:38):
I think the American
people are hungry to get back to
their true patriot roots, andthey're hungry to go back to
traditional roots, so that'swhat I want this business to
embody.
Yeah, it may not happen forfive, 10, even 20 years, but
this is what I've settled on.
This is my life's purpose, thisis my life's mission, so I'm
(28:59):
going to do whatever I can tomake it happen.
Speaker 2 (29:01):
That's beautiful.
You know you actually bring upa great point, josh.
In around the 1900s, the early1900s, nobody really had jobs.
You know they were farming andranching and metalsmiths and,
you know, did whatever.
But about 90% of the peoplewere what we would call
self-employed and 10% had jobs.
I can only imagine that wayback in the day, like if you had
(29:24):
a job, how people may haveviewed you like what's wrong
with you, dude, but you know, Ithink once you've been
self-employed and can fend foryourself, there's almost no way
you could ever go back.
Speaker 4 (29:38):
Yeah, I'm not to that
point yet.
Unfortunately, I'm still doingthe.
I guess you'd call itintrapreneur, so I'm still
working a normal job while doingthis stuff.
Well, that's all right.
Speaker 2 (29:48):
You have to view when
you're working a normal job,
working on your dream.
You have to view that job asyour angel investor.
Oh yeah, that's my investorright there and they're going to
pay me X.
I got to do a good job for them.
Yep, Because even if you had aninvestor, you have to do a good
job for them.
Yeah, and it's going to taketime, effort, money.
So you know, you do that in theearly days and there's no shame
(30:10):
in that at all.
In fact, it's really smart as away to get started.
But it's because you havesomething on your radar, you
have a destination in mind.
Speaker 4 (30:19):
Yep, You're future
focused in the present Right.
So Well good for you.
Speaker 2 (30:24):
So if there is such a
thing, is there a formula for
success?
You?
Speaker 4 (30:30):
buy into.
The way that I've started tolook at it is figuring out what
it takes to get the job done,figuring that out and then doing
it for the amount of timerequired.
But the thing is, what peopledon't understand is you don't
know the amount of time required.
It could be 5, 10, 15, 20 years, but you have to have the will
to do those things for howevermuch time it takes, and so
(30:54):
that's kind of the successfulformula for me.
Speaker 2 (30:57):
Okay, well, so maybe
then success is a form of
reverse engineering.
Yeah, you know, we live in aworld where I want to lose three
pounds.
Well, that's going to take meto walk you know 20 miles over a
month and you just go okay.
Well then, I just put in thesteps.
Is that what you're proposing?
(31:17):
That we're sort of reverseengineering?
Speaker 4 (31:19):
Yeah, what success
looks like Take your goal and
then you figure out okay, thisis what I need to do to get the
goal.
And then you just break it downday by day, task by task, what
you need to do, and just havethe discipline and the will to
do those tasks, even thoughyou're not seeing instant
results.
Speaker 2 (31:38):
You got to have that
delayed gratification at the end
.
Yeah, it's sort of like thefirst day you do 75 hard like
I'm all in yeah.
Speaker 4 (31:43):
You feel great.
And then day 20, day 30, you'relike, oh, it's still so far
away.
Speaker 2 (31:48):
I just want to like
eat chicken fried cupcakes, yeah
.
Speaker 4 (31:51):
And I think your body
likes to play tricks on you too
, because you'll start, you'llsee a little bit of weight come
off and then you go into what Ithink they call a stalling
period Right, where you go likeone to two weeks where you don't
lose any weight and you mighteven put a pound or two back on
Right.
So it's definitely a mentalgame.
Speaker 2 (32:10):
Well, very cool.
So you have a saying, and Iwant to read this back to you
and make sure I have it rightSuccess takes work, Work takes
time and time is limited.
Why did you make that yourcatchphrase?
Because I mean, that'swonderful, it's complicated, but
it's absolutely correct.
Talk to us about yourcatchphrase.
Speaker 4 (32:29):
It's kind of like
your fire aim ready.
Success is going to take work.
You can't have success doingnothing, you have to take work.
You can't have success doingnothing, you have to take action
.
But work is going to take time.
You can't expect things tohappen now, because in today's
world, we live in the AmazonPrime Society, where you can
order something in the morning,have it at your doorstep in the
(32:49):
evening, right, that's not howsuccess works.
It takes time, but the thing iswe have a limited time here on
earth, so you have to have what.
I mean I've said Andy for sella lot, but he's had such a good
influence on my life.
Speaker 2 (33:03):
Well, sure, yeah, he
calls it aggressive patience.
Speaker 4 (33:05):
You have to be
patient, but you have to be
aggressive the whole time.
You have to be working towardsthe patients.
Speaker 2 (33:10):
I like that.
Yeah, very cool.
Um, so what do you use thatcatchphrase catchphrase in your
advertising, or is that just aconversational?
Speaker 4 (33:20):
piece.
That's just something I say atthe end of my podcast episodes.
Speaker 2 (33:23):
Got it?
Yeah, just a little reminder.
So let's hear you say it,rather than me say it.
Speaker 4 (33:27):
Yeah, success takes
work, work takes time and time
is limited.
So we got to get out there andget to work.
Speaker 2 (33:33):
Success does take
work, man.
There is no place you findsuccess before work, except the
dictionary.
I think is the old meme.
Yeah, I hope I caught thatright.
Sometimes I get my memesbackwards and they don't go very
well.
So you're a man of faith.
You grew up in a Christianhousehold.
You've carried that on throughyour life.
For you, how do faith andentrepreneurship work together?
(33:59):
How do you, how do you makethat work for?
Speaker 4 (34:00):
you.
For me, entrepreneurship isfaith.
It's faith in the unseen, it'sfaith in yourself, faith in that
you're going to be able to getstuff done.
You're going to be able toachieve this stuff, um, because
for a lot of people, seeing isbelieving.
But with faith andentrepreneurship you are having
faith in either what's been donein the past and what's
(34:23):
happening now, or you have tobelieve in what's going to
happen in the future.
Speaker 2 (34:27):
Right, so are you a
traditional goal setter?
I'm going to write down fivegoals and a time frame and a
method and go create.
I would, so I've.
One of the things I found, josh, is that, um, having a goal I
want to make ten thousanddollars that's a good goal, yeah
, um, but I, for me, those areoutcomes.
Yeah, they're not really goals.
(34:48):
And and so I've all, as Imatured, I had to really focus
on what outcome would I like tohave happen from this work, and
I designed my workload aroundthat objective.
And so, if it was, I want tomake $10,000 in a month or three
, or when you're 20, $10,000 islike a year's worth.
But you know, I was like, okay,well, if I need 10 grand, I'm
(35:13):
going to need to talk to 50people and out of those 50, some
won't show and some won'tbecome clients.
But if I see 50 people?
And then we turned thoseoutcomes into what we called
activity goals or activityobjectives and, man, it made it
a lot easier.
And then I came up with a phraseabout getting paid on the nose
(35:37):
and like, when you're in thesales world, if you sell cars or
houses, and you got to knowthat if I need to sell 10 houses
.
Well, that might mean you needto make 200 phone calls, show 75
houses and we get all excitedabout the sale.
Oh my gosh, I just made my 10sales.
(35:57):
But the reality is is you getpaid for every phone call.
Maybe you take your 10 grandand you divide it by 100 phone
calls and realize, wow, I justmade $100 a phone call instead
of $3,000 per house.
Yeah, and that's how, I don'tknow.
You said your body plays trickson on you, but so does your
mind when you're inentrepreneurship.
(36:19):
Oh yeah, and so we're alwaystrying to figure out how to
trick our mind.
Speaker 4 (36:22):
That yeah, you have
to have those little wins
throughout the day, throughoutyour week, to trick your mind,
to say I'm winning, even thoughI'm not seeing the actual result
.
I'm still winning by makingthese phone calls.
Speaker 2 (36:35):
And winning's a
destination.
It's not an end point, it'sjust a portion along the way,
yeah, but it's just a mark onthe map, yeah.
And it's really weird and I betyou're going to see this pretty
soon.
I had a goal when I was 20, andI look back on it and I'm like
that was my goal.
Yeah, what a terrible goal, butit was a goal.
(36:56):
But it was a goal and it tookme a while to hit it, took me
some years to hit it.
And then when I hit it, I waslike, well, that's disappointing
.
Why did I ask for only thatwhen I could have asked for what
was genuinely the goal of myheart?
And what do you think aboutgoals then?
Because some of these goals Isee with people, they are really
heartfelt, and then otherpeople it seems like they're
(37:19):
making up a number.
I want to make $100,000.
Speaker 4 (37:22):
Yeah, I think a lot
of people they'll make up that
number just because that's whatthey feel like.
The world tells them that thenumber needs to be, but what
people actually end up doing isthey actually end up setting
themselves up I don't want tosay for failure, but they
underestimate their abilitiesand what can be done and they
set their goals too small.
(37:42):
Right, and so even if you set ahuge goal like, say, make a
million dollars in a year, okay,and you only end up making
$250,000 to $500,000 of it,that's still a lot better than
where you were at.
Speaker 2 (37:57):
That's still amazing,
yeah.
Speaker 4 (37:58):
But if you'd only set
your goal at $100,000, you
probably would only made $25,000to $50,000.
Yeah.
Speaker 2 (38:04):
I think so and I
think we have to stretch a
little bit.
All right, let's go through thesix Fs here and we'll get your
business nugget here in a minute, but I want to repeat these
because I think this isbeautiful.
We focus on fulfillment, notjust the money side of life, but
we focus in your program youridea of faith, family, fitness,
(38:25):
finance, firearms and freedom.
F6, like a big tornado.
Does any one of those that youfavor more than the other that
you like to talk about more?
Speaker 4 (38:37):
Oh man, it's tough
because those are all things
that I've had to reallyseriously address in my own life
, yeah, where I'm at and where Ineed to be, but ultimately it
boils down to faith.
That's why it's the first onethere, right?
Because for me personally, Iwould not be where I am today at
(38:59):
all without God.
I just wouldn't be Throughoutlife, some things that have
happened.
If I had not redirected mycourse to my compass, which is
God, I definitely would not behere, and so I would say faith
is by far the most important.
Got it?
Speaker 2 (39:17):
I think a lot of us
feel that same way that God is
our compass.
I think that's a beautifulsaying.
Well, we're going to wrap thisup.
We're here today with JoshuaSaberwall, Did I?
Speaker 4 (39:26):
get it right the
fourth time.
There you go, we're good,joshua Saberwall.
Speaker 2 (39:39):
You can find him at
the PatriotDreamProjectcom.
You can find Joshua on Facebookand Instagram, and his
objective is to help reclaim abetter America, and that's a
great direction to go.
At the end of our show, wealways like to get a business
nugget from our friends, and so,joshua, let's talk about your
golden business.
Wait, do we want to name it?
Do we have our?
Speaker 3 (39:54):
we actually have a
name for these.
Let's see what would we call it.
Do we have our?
We actually have a name forthese.
Speaker 1 (39:56):
I mean, you know, we
can name it, let's see what
would we call it.
Speaker 3 (39:58):
We might call it
something like a Miss Bites.
There we go.
Speaker 2 (40:02):
Miss Bites.
Okay.
Well, we are wrapping up theshow, so that was kind of nice.
That was funnier to me,obviously, than it was to you.
Speaker 3 (40:10):
All right, John Music
back with it, I think, is what
really helps sell it.
Speaker 2 (40:13):
You think?
Speaker 4 (40:14):
Yeah, next time Big
grand entrance, that's right.
Speaker 2 (40:17):
Okay, we'll get back
to that, so tell us about your
business nugget that ourlisteners could listen to and
enjoy.
Speaker 4 (40:23):
Yeah.
So it's, of course, going tostart with a quote from Andy
Frisella, where he talks aboutpersonal excellence is the
ultimate rebellion to anything,whether it be the lack of
discipline, lack of physicalfitness, mental fitness, it is
the ultimate rebellion to it.
And if our country is evergoing to get back to its former
(40:43):
glory and then just continue toget better, it's going to be
through personal excellence.
It's going to take each andevery person, every entrepreneur
, mom, dad, father, husband,wife, each individual becoming
the best version of themselves.
And if we can do that, then wehave a very good chance at
(41:04):
growing this country to be thebest it has ever been.
And so, yeah, that is it forthat.
Speaker 2 (41:11):
So be excellent.
Yeah, so be excellent.
Imitating.
(41:32):
And you know, in my career,when you start to meet people of
impact, you can't pick them upout of a lineup.
They have beige lifestyles, youknow they aren't flashing their
bling around.
Speaker 4 (41:45):
Yeah, I think it's
Alex Hormozy.
He talked about how, after thequeen died, it was the queen and
people forgot about her just afew weeks after she had passed
away.
Oh yeah, so you think aboutsomebody that has that big of an
impact.
They're easily forgotten.
Speaker 2 (42:01):
Yeah, I agree with
that.
Speaker 4 (42:03):
All right.
Speaker 2 (42:04):
We're here with
Joshua today and you can find
him at thepatriotdreamprojectcomand we're talking about
reclaiming the heart of ourcountry.
Personal excellence is theultimate rebellion.
Joshua got that from AndyFrisella, but we'll modify that
and put some commas in it.
(42:25):
It can be yours.
Speaker 4 (42:26):
Yeah, we could figure
it out All right.
Speaker 2 (42:27):
Personal excellence
is the ultimate rebellion, and
we're here with Joshua.
Cyberwall todayPatriotDreamProjectcom Kenneth.
This has been a great show.
Cyberwall todayPatriotDreamProjectcom.
Kenneth.
This has been a great show.
I think this is the kind ofstuff that this is going to be a
good one to go listen to.
Yeah, yeah, I've enjoyed itVery cool.
Well, we're going to wrap thisup today and we are really glad
(42:48):
you're here with us.
Yeah, I really appreciate youguys.
And look forward to making surethat our listeners out there in
the country get to know you alittle better there in the
country, get to know you alittle better.
I'm excited to get to know them, get to know you guys better
too.
Well, I mean, this is such afun thing to do because this is
also, you know, a nice way forthe world to get to know you and
your business, and you knowit's going to be on the youtube
also.
Have you heard of youtube?
Speaker 3 (43:08):
yeah, I have.
It's a nice place it's a coolplace.
Speaker 2 (43:10):
Yeah, it's going to
be on there as well, so, all
right, well, we're going to wrapit up.
We're with Joshua Saberwaltoday.
The PatriotDreamProjectcomwebsite, the American Dream
Project, is the name of hiscompany Becoming Excellent.
Plato said excellence is rare,and today we focus on moving
towards excellence step-by-step,and we're thankful for the time
(43:34):
.
You know, as we wrap up ourshow today and I wrap up every
show the same way today would bea great day to go out in this
world and forgive somebody,because, after all, haven't you
been forgiven thousands of times?
And forgiveness is not aboutthat other person, friend.
It's about you letting go,learning the lesson and moving
(43:54):
forward with whatever is next inyour life.
That's great.
If you've got an anchor tied toyour belt, it is hard to run
quickly.
Often, forgiveness is the keyto taking the next right step in
your life.
My name is Cash Matthews and Ibelieve we should fire aim ready
.
This is Cash Flows, and we'reglad you're here.
Speaker 1 (44:19):
That's our show for
today.
Stay tuned for another rivetingedition of Cash Flows.