All Episodes

October 30, 2018 55 min
The buzz: “92% of B2B buyers say that they prefer to buy online, while Gartner analysts estimate that by 2019, 41% of all revenue across all industries will come from digital channels.” (multichannelmerchant.com) It was inevitable. B2B customers expect a consumer-grade shopping experience. They’re 60% through the buying process before talking to a vendor and demanding convenience, pricing transparency, try-before-you-buy, personalized service, easy purchasing and help with complex purchases. How to deliver? Digital marketplaces. The experts speak. Tim Yates, DataXstream: “We should not look back unless it is to derive useful lessons from past errors....” (G. Washington). Diane Fanelli, SAP: “It is not the strongest of the species that survives, nor the most intelligent…It is the one that is the most adaptable to change” (L.C. Megginson). Steve Kohn, SAP: “It always seems impossible until it is done” (N. Mandela). Join us for The Amazon Effect: Digital Marketplaces for B2B Customers.
Share
Mark as Played

Chat About Changing the Game with Intelligent Technologies, Presented by SAP

Advertise With Us

Popular Podcasts

Crime Junkie
The Daily

The Daily

This is what the news should sound like. The biggest stories of our time, told by the best journalists in the world. Hosted by Michael Barbaro. Twenty minutes a day, five days a week, ready by 6 a.m.

Stuff You Should Know

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks then look no further. Josh and Chuck have you covered.

For You

    Music, radio and podcasts, all free. Listen online or download the iHeartRadio App.

    Connect

    © 2021 iHeartMedia, Inc.